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Analisis Faktor-Faktor yang Mempengaruhi Niat Pembelian Ulang pada Shopee dengan Kepuasan Pelanggan sebagai Variabel Mediasi Ratnawati; Yudi Haliman; Sebastian
Management and Sustainable Development Journal Vol. 4 No. 2 (2022): Management and Sustainable Development Journal
Publisher : Department of Management - Institut Shanti Bhuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46229/msdj.v4i2.524

Abstract

This study aims to analyze the factors that influence consumers' repurchase intentions at Shopee with visitor satisfaction as a mediating variable. This study uses a quantitative approach by collecting respondent data through a Google Form survey. The sampling technique used convenience sampling with a total of 102 respondents. The data analysis technique used a partial least squares structural equation model (PLS-SEM) which was tested using SmartPls 3.0. The results showed that delivery service, brand reputation, and cashback promos had a positive effect on customer satisfaction and had a positive effect on repurchase intentions. Customer satisfaction is a factor that mediates the relationship between service delivery and repurchase intentions, and the relationship between cashback promos and repurchase intentions.
Penyuluhan Program Vaksinasi Booster Covid-19 Di Kabupaten Bengkayang Novita, Wanda; Wahyudi, Raymond; Sebastian; Alip Hanoky
Kreativasi : Journal of Community Empowerment Vol. 2 No. 2 (2023): Vol.2 No. 2, 2023 : September 2023
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/kreativasi.v1i4.26460

Abstract

Corona virus began to run the world in 2019, and started to enter Indonesia in 2020. The government of Indonesia then implemented an alert status telated to public health, and made effort to increase people’s immunity through various ways, where one of which is by vaccination. However, there is a lot of Indonesian refuse to take the vaccine due to their believe, and the massive publication in media that sayas a lot of people die since they had vaccination. Institut Teknologi dan Bisnis Sabda Setia collaborate with Dinas Kesehatan, Pengendalian Penduduk, dan Keluarga Berencana socializing the benefits of vaccination, especially the third vaccination called booster to the community in Bengkayang regency. The socialization attended by 100 people from all over Bengkayang. At the end of the socialization, both parties agreed to sign a declaration of the willingness of all officials to carry out the third vaccine.