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All Journal Jurnal Manajemen Bisnis Transportasi dan Logistik
Muhammad Harri Pasakti Nugroho
Institut Transportasi dan Logistik Trisakti
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences Transportation

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PERUMUSAN STRATEGI BISNIS PENGIRIMAN DOKUMEN PT. DIANTA DAYA EMBARA JAKARTA Olfebri Olfebri; Muhammad Harri Pasakti Nugroho; Andri Primadi
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 5, No 1 (2018): September
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v5i1.913

Abstract

PT. Dianta Daya Embara is one of the logistics company in Indonesia dealing with documents and package delivery. The purpose of the research is to figure out the strategy of the company to increase the number of document deliveries. The writer was using field research by observing the company while doing the internship program, interviewing the general manager, and spreading the questionnaire to the managers and supervisors of the company. SWOT analysis was used to analyse the data. The result of the EFI matrix shows that the strength of the company lies in the cleanliness of the warehouse. Based on EFE matrix, the opportunity of the company lies in the market place and business growth. Based on IE matrix, the company is in cell II in the position of growing and building. The study suggests the company to increase the number of delivery by giving additional delivery service for “express package.”
Co-Authors Andri Primadi Olfebri Olfebri, Olfebri