Yuniorita Indah Handayani
Institut Teknologi dan Sains Mandala

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Customer Satisfaction Analysis of E Banking Users: A field study of Conventional Bank in Jember city Yuniorita Indah Handayani; Agustin HP; Purnama Miftahul Rizqi
ABM : International Journal of Administration, Business and Management Vol 4 No 2 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/abm.v4i2.624

Abstract

The banking industry is currently growing rapidly by utilizing and optimizing management information and technology in the form of e-banking as an efficient means of a satisfying customer. Online-based services at banks are more efficient services to help customers. Technological advances have been used to attract customer for bank transactions. Therefore, customer satisfaction is a priority in banking activities. Customer satisfaction is an important factor in maintaining a competitive advantage in the era of technological development. This research is a form of replication that use the subject of bank customer of e-banking user in Jember city. The aim of the research is to determine the factors that influence customer satisfaction of e-banking users. The role of cloud service, security banking system, e-learning and service quality are four factors that can drive customer satisfaction. This research uses quantitative methods with multiple linear regression analysis. The sample use in this research amunted 125 respondents. This research find that cloud service, e-learning and service quality significantly affect on customer satisfaction, on the other hand security banking system has no effect on customer satisfaction.
Sosialisasi dan Pendampingan Literasi Keuangan dan Media Promosi Digital untuk UMKM Desa Bagon, Kecamatan Puger, Jember Nurshadrina Kartika Sari; Yuniorita Indah Handayani; Muhammad Abdul Wafi; Mareta Susana; Dita Rahayu Artaningtias; Feby Astiwi Putri; Novem Bagus Pramesta
Jurnal Pengabdian Literasi Digital Indonesia Vol. 1 No. 2 (2022): December
Publisher : Puslitbang Akademi Relawan TIK Indonesia (ARTIKA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (979.74 KB) | DOI: 10.57119/abdimas.v1i2.10

Abstract

Bagon Village, Puger District, Jember Regency has 15 MSMEs managed by the community as a livelihood, various types of businesses can be found in this village ranging from culinary, handicrafts and also service providers. The service partners in this activity are seven MSMEs in Bagon Village. The problems faced by partners are aspects of business management, which are related to business financial management and marketing aspects. To solve this problem, the team carried out socialization about financial literacy and digital promotional media, besides that the team also provided assistance to partners to practice using a business transaction recording application, namely Kasir Pintar and creating social media such as Instagram and Facebook, creating accounts on marketplaces such as Shopee. and register your business on Google My Business. The results obtained are increased knowledge and insight of partners in accessing financial applications and digital promotional media and optimizing these applications in the implementation of their daily business activities. The team also provides assistance so partners can compose interesting digital promotional content, such as creating promotional flyers. In the future, it is hoped that further assistance can be carried out based on the results of the evaluation by the team, so that partners can optimally use financial applications and promotional media.
Customer Satisfaction Analysis of E Banking Users: A field study of Conventional Bank in Jember city Yuniorita Indah Handayani; Agustin HP; Purnama Miftahul Rizqi
ABM : International Journal of Administration, Business and Management Vol 4 No 2 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/abm.v4i2.624

Abstract

The banking industry is currently growing rapidly by utilizing and optimizing management information and technology in the form of e-banking as an efficient means of a satisfying customer. Online-based services at banks are more efficient services to help customers. Technological advances have been used to attract customer for bank transactions. Therefore, customer satisfaction is a priority in banking activities. Customer satisfaction is an important factor in maintaining a competitive advantage in the era of technological development. This research is a form of replication that use the subject of bank customer of e-banking user in Jember city. The aim of the research is to determine the factors that influence customer satisfaction of e-banking users. The role of cloud service, security banking system, e-learning and service quality are four factors that can drive customer satisfaction. This research uses quantitative methods with multiple linear regression analysis. The sample use in this research amunted 125 respondents. This research find that cloud service, e-learning and service quality significantly affect on customer satisfaction, on the other hand security banking system has no effect on customer satisfaction.