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Tingkat Kepuasan Pengguna Bus Trans Jakarta Azra Haroen, Zeintya; Firdaus, Miskul; Zaini, Mohamad
JURNAL MANAJEMEN TRANSPORTASI & LOGISTIK Vol 1, No 3 (2014): JURNAL MANAJEMAN TRANSPORTASI & LOGISTIK
Publisher : STMT Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pelbagai faktor yang menyebabkan ketidakpuasan pengguna bus Trans Jakarta mengindikasikan bahwa manajemen Trans Jakarta masih perlu memperbaiki diri. Bahkan, penelitian yang telah dilakukan terhadap jalur-jalur padatnya, seperti di koridor I jalur Kota-Blok M, membuktikan bahwa tingkat kepuasan pengguna bus Trans Jakarta sangat rendah, diikuti oleh pelayanan yang juga rendah. Oleh karena itu, perlu dilakukan penelitian tentang tingkat kepuasan pengguna bus Trans Jakarta pada koridor-koridor lain. Penelitian ini dilakukan terhadap pengguna bus Trans Jakarta pada koridor X jalur Tanjung Priok-Cililitan dan koridor VIII jalur Lebak Bulus-Harmoni. Dari hasil penelitian didapat untuk koridor X r2y1=0,015 dapat dimaknai bahwa 1,5% pelayanan berkontribusi meningkatkan kepuasan konsumen. Begitu juga koridor VIII didapat r2y2=0,324 atau 32,4%. Kata kunci: kepuasan pengguna dan bus transjakarta
Tingkat Kepuasan Pengguna Bus Trans Jakarta Nurjabar, Zeinyta Azra; Firdaus, Miskul; Zaini, Mohamad
JURNAL MANAJEMEN TRANSPORTASI & LOGISTIK Vol 1, No 3 (2014): NOVEMBER
Publisher : Sekolah Tinggi Manajemen Transportasi (STMT) Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25292/j.mtl.v1i3.21

Abstract

Pelbagai faktor yang menyebabkan ketidakpuasan pengguna bus Trans Jakarta mengindikasikan bahwa manajemen Trans Jakarta masih perlu memperbaiki diri. Bahkan, penelitian yang telah dilakukan terhadap jalur-jalur padatnya, seperti di koridor I jalur Kota-Blok M, membuktikan bahwa tingkat kepuasan pengguna bus Trans Jakarta sangat rendah, diikuti oleh pelayanan yang juga rendah. Oleh karena itu, perlu dilakukan penelitian tentang tingkat kepuasan pengguna bus Trans Jakarta pada koridor-koridor lain. Penelitian ini dilakukan terhadap pengguna bus Trans Jakarta pada koridor X jalur Tanjung Priok-Cililitan dan koridor VIII jalur Lebak Bulus-Harmoni. Dari hasil penelitian didapat untuk koridor X r2y1=0,015 dapat dimaknai bahwa 1,5% pelayanan berkontribusi meningkatkan kepuasan konsumen. Begitu juga koridor VIII didapat r2y2=0,324 atau 32,4%.
The Influence of Sales Strategy, Business Concept and Success Indicators on Entrepreneurship with Marketing Management as a Mediating Variable Nunung Ayu Sofiati; Suhendra, Agus; Sani, Indra; Zaini, Mohamad
Siber International Journal of Digital Business (SIJDB) Vol. 1 No. 4 (2024): (SIJDB) Siber International Journal of Digital Business (April - June 2024)
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i1.46

Abstract

The article on the influence of sales strategy, business concept and success indicators on entrepreneurship with marketing management as a mediating variable is a scientific literature article in the scope of marketing management science. The purpose of this study is to build a hypothesis regarding the influence between variables that can later be used for further research in the scope of marketing management. The research method used is descriptive qualitative. The data collection technique uses literature studies. Data were obtained from previous research that is relevant to this study and sourced from academic online media such as Publish or Perish, Google Scholar, digital reference books and Sinta journals. The results of this article are: 1) Sales Strategy influences Marketing Management; 2) Business Concept influences Marketing Management; 3) Success Indicators influence Marketing Management; 4) Sales Strategy influences Entrepreneurship; 5) Business Concept influences Entrepreneurship; 6) Success Indicators influence Entrepreneurship; and 7) Marketing Management influences Entrepreneurship.
The Role of Marketing Mix, Market Share and E-Commerce on Business Management Zaini, Mohamad
Dinasti International Journal of Management Science Vol. 6 No. 2 (2024): Dinasti International Journal of Management Science (November - December 2024)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijms.v6i2.3567

Abstract

This study aims to build a hypothesis regarding the role between variables which can later be used for further research in the scope of business management. The scientific literature review article on the role of marketing mix, share market and e-commerce on business management which is a scientific literature article in the scope of business management science. The approach used in this literature review research is descriptive qualitative. The data collection technique used in this literature article is a literature study or review of relevant previous articles. The data used in this descriptive qualitative approach comes from previous studies relevant to this research such as academic online media including Thomson Reuters Journals, Springer, Taylor & Francis, Scopus Emerald, Elsevier, Sage, Web of Science, Sinta Journals, DOAJ, EBSCO, Google Scholar and digital reference books. In previous studies, one to two relevant previous articles were used to review each independent variable. The results of this literature review article are: 1) Marketing mix plays a role in Business Management; 2) Share Market plays a role in Business Management; and 3) E-Commerce plays a role in Business Management.
Influence Timeliness and Price Against Loyalty Customer With Satisfaction Customer As Intervening Variables at PT.XYZ Pahrudin, Cecep; Zaini, Mohamad; Fadillah, Hirosi; Iyumiwa, Salsabila
Dinasti International Journal of Management Science Vol. 5 No. 3 (2024): Dinasti International Journal of Management Science (January-February 2024)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v5i3.2321

Abstract

This article is results from purposeful research For analyze about accuracy time and price delivery goods from company PT XYZ Good in a way Partial nor in a way influential simultaneous to loyalty customer through satisfaction customer as intervening variables. Method or tool analysis in study This use SmartPLS software 4 ie For test hypothesis influence variable independent to variable dependent Good in a way direct nor through variable intervening to loyalty customer. Test result state that accuracy time influential to satisfaction customers, price influential to satisfaction customer, satisfaction customer influential to loyalty customer, accuracy time No influential to loyalty customer ( rejected ), price influential to loyalty customer, accuracy time through satisfaction customer influential to loyalty customers, and prices through satisfaction customer influential to loyalty customer. From the results study This can concluded that there is 1 hypothesis that is not accepted or rejected that is accuracy time to loyalty customer. However with put satisfaction customer as variable intervening own positive implications and value important can accept hypothesis.