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All Journal Al-Mashrafiyah : Jurnal Ekonomi, Keuangan, dan Perbankan Syariah Aghniya: Jurnal Ekonomi Islam
Ali Wardani, Ali
Unknown Affiliation
Religion Economics, Econometrics & Finance

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Pengelolaan Sumber Daya Insani yang Profesional Melalui Peningkatan Tauhid Wardani, Ali; Zulhikam, Akhmad; Agustan, Agustan; Amir, Sudirman Andi; Sirajuddin, Sirajuddin
AGHNIYA : Jurnal Ekonomi Islam Vol 6, No 1 (2024): AGHNIYA: Jurnal Ekonomi Islam
Publisher : Faculty of Islamic Religion, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/aghniya.v6i1.19369

Abstract

Human resources are very important in sharia entrepreneurship. This section plays an important role as the executor of all business affairs. Therefore, professional human resources are really needed in sharia entrepreneurship. This short article will discuss the main basics in building professional human resources. Starting from the basic principles to the application or application in forming professional human resources will be discussed in a coherent manner so that it is easy to understand. The aim is to provide clear information to readers about professional human resources, their important role in business and how to obtain them.
Pengaruh Religiusitas Obligation, Literasi Halal dan Label Halal terhadap Persepsi Mahasiswa dalam Mengonsumsi Produk Ikan Sardines Kaleng AbC dengan Brand Awarness Sebagai Variabel Moderating Wardani, Ali; Wahab, Abdul; Syahruddin; Ahmad Fauzan
Al-Mashrafiyah (Jurnal Ekonomi, Keuangan dan Perbankan Syariah) Vol 8 No 2 (2024)
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/al-mashrafiyah.v8i2.51789

Abstract

The circulation of food mixed with non-halal ingredients forces Muslim consumers to have good perceptions of halal food. This study attempts to analyse the factors (religiosity obligation, halal literacy and halal label) in influencing the perception of halal food. This type of research is quantitative research with an associative approach. The results of the study concluded that religiosity obligation, halal literacy and halal labels have a significant positive effect on the perception of halal food for Muslim consumers. Brand awarness, although moderating the relationship between the halal label and the perception of halal food, on the other hand, does not moderate the relationship between religiosity obligation and halal literacy with the perception of halal food for Muslim consumers. This means that although the current research trend is that halal literacy has no effect on the perception of halal food, this study concludes otherwise, namely halal literacy has a significant positive effect on the perception of halal food. This conclusion is very useful for halal food producers in increasing sales through halal labels and increasing brand awarness through advertising or increasing halal literacy of Muslim consumers.
Co-Authors Abdul Wahab Agustan Agustan, Agustan Ahmad Fauzan Amir, Sudirman Andi Sirajuddin Sirajuddin Syahruddin Zulhikam, Akhmad