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All Journal Journal of Business Studies and Management Review
Dewi Nursyamsiah
Universitas Muhammadiyah Professor DR. Hamka, Jakarta
Decision Sciences, Operations Research & Management Social Sciences

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MOSQUE DA'WAH COMMUNICATION MANAGEMENT IN FOSTERING MILLENNIAL CONGREGATION (CASE STUDY OF NURUL IMAN MOSQUE BLOK M SQUARE Husnan Nurjuman; Ronny Yudhi Septa Priana; Dewi Nursyamsiah
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 6 No. 1 (2022): JBSMR, Vol. 6 No.1, December 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (223.539 KB) | DOI: 10.22437/jbsmr.v6i1.21501

Abstract

The aim of this study was to analyze the da’wah activities carried out by DKM Nurul Iman. The research used the management activities POLC (Planning, organizing, leading, and controlling) by Stephen Robbins. Used a qualitative-descriptive approach with a case study method. Data collections are derived from interviews, observations, literature studies, the social media activities of Nurul Iman Blok M Square Mosque, and other supporting documents. The results showed that the dakwah communication management activities carried out by DKM Nurul Iman were due to cooperation with da'wah partners, such as preachers, majelis taklim, and study communities managed by young people (millennials). In every stage of the activity process, starting from planning, organizing, leadership, and controlling activities, DKM Nurul Iman always invites da'wah partners to participate. As a facilitator of dawah activities, the mosque collaborates with millennial creative ideas to produce da'wah material that can change the tendency of negative millennial behavior to be more conservative in a bandage of Islamic values.
Co-Authors Husnan Nurjuman Ronny Yudhi Septa Priana, Ronny Yudhi