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All Journal DERIVATIF Ilmu Dakwah: Academic Journal for Homiletic Studies Jurnal Mantik Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Scientia Journal of Community Service and Empowerment Journal of Business Studies and Management Review
Husnan Nurjuman
Universitas Sultan Ageng Tirtayasa
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Mathematics Public Health Social Sciences Other

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PERSONAL BRANDING DA'I MUHAMMADIYAH: STUDI KOMPARATIF PADA USTADZ ALFIAN TANJUNG DAN USTADZ MUHAMMAD ZIYAD Husnan Nurjuman; Rony Yudhi Septa Priana; Muhammad Dwi Fajri; Yogha Triana Anshori
Derivatif : Jurnal Manajemen Vol 16, No 1 (2022): April
Publisher : Universitas Muhammadiyah Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jm.v16i1.795

Abstract

Seorang da’i perlu memiliki personal branding yang kuat di dalam dirinya agar dapat lebih mempengaruhi atau memberikan pengaruh yang baik kepada mad’unya. Personal branding akan menimbulkan kesan atau citra da’i dari mad’unya yang dinilai dari kekhasan, relevansi, konsistensi, kemampuan atau kompetensi diri, standar dan style (gaya). Penelitian ini menggunakan teori personal branding McNally & Speak. Peneliti mengkaji personal branding  yang dibangun oleh Ustadz Alfian Tanjung dan Ustadz Muhammad Ziyad untuk mengetahui proses perbandingan personal branding yang dilakukan selama proses perjalanan dakwahnya. Pada penelitian ini peneliti menggunakan pendekatan kualitatif yang merupakan pendekatan penelitian yang subyektif. Dengan metode studi kasus melihat bagaimana fenomena pembentukan dari personal branding tersebut. Jenis penelitiannya menggunakan jenis penelitian deskriptif dengan mendeskripsikan hasil penelitian yang dilakukan dengan sejelas mungkin. Hasil dalam penelitian ini nantinya akan memberikan pemahaman tentang bagaimana pembentukan personal branding yang dilakukan oleh Ustadz Alfian Tanjung dan Ustadz Muhammad Ziyad sebagai da’i Muhammadiyah. Rekomendasi dari penelitian ini agar memberikan penjelasan mengenai personal branding da’i Muhammadiyah dalam hal ini Ustadz Alfian Tanjung dan Ustadz Muhammad Ziyad.Kata kunci: Da’i Muhammadiyah, Personal Branding, Ustadz Alfian Tanjung, Ustadz Muhammad Ziyad
Konstruksi Islam sebagai Simbol Identitas melalui Representasi Perempuan Muslim pada Novel Religi Husnan Nurjuman; Uliviana Restu; Bayu Teja Kususma
Ilmu Dakwah: Academic Journal for Homiletic Studies Vol 12, No 1 (2018): Ilmu Dakwah: Academic Journal for Homiletic Studies (Terakreditasi Sinta 2)
Publisher : Faculty of Da'wah and Communication, UIN Sunan Gunung Djati, Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/idajhs.v12i1.1937

Abstract

This paper describes the construction of the practice of Islam as a symbol of group identity in the midst of the reality of society through the representation of Muslim women in the Queen's Religion prostrate novel. This research with a qualitative approach to semiotic analysis from Roland Barthes describes the text with denotative, connotative and mythical systematics. The novel Ratu yang Bersujud which prostrates presents the Islamic concept of Muslim women in the form of protection and breeding for women, the primacy of the role of women in the household, women as male partners and equality of men and women. Representation of the concept of muslim women is part of Islamic construction as a group identity. The construction of reality as a result of the interaction between the writer and the reality of Islamic thought, the reality of women's progress, the reality of the negative stigma of western civilization towards Islam, and the reality of symbolic trends in religious life, which is then disignified in novel texts, and internalized by society. The results of this study become an illustration of the reality of trends in society that make the understanding of Islam about the position of women as representations of identity, through cultural products, in the form of religious novels. The findings and analysis can be an illustration of the process of intervention in social change, including interventions that are da'wah framed. Propagators can use cultural products as a medium or means to internalize various thoughts in Islam into a reality constructed in the community.Tulisan ini menggambarkan konstruksi pengamalan Islam sebagai simbol identitas kelompok  di tengah realitas masyarakat  melalui representasi perempuan muslim pada novel religi Ratu yang Bersujud. Penelitian dengan pendekatan kualitatif analisis semiotika dari Roland Barthes ini menguraikan teks dangan sistematika  denotatif, konotatif dan mitos. Novel Ratu yang Bersujud yang bersujud menghadirkan konsep Islam tentang perempuan muslim berupa perlindungan dan pemuliaan bagi perempuan, keutamaan peran perempuan dalam rumah tangga, perempuan sebagai mitra laki-laki dan  kesetaraan laki-laki dan perempuan. Representasi konsep perempuan muslim merupakan bagian dari konstruksi Islam sebagai identitas kelompok. Konstruksi realitas sebagai hasil interaksi antara penulis dengan realitas pemikiran Islam, realitas kemajuan perempuan, realitas stigma negatif peradaban barat terhadap Islam, serta realitas tren simbolik kehidupan beragama, yang kemudian disignifikasi dalam teks-teks novel, dan diinternalisasi oleh masyarakat. Hasil penelitian ini menjadi gambaran tentang realitas tren di masyarakat yang menjadikan paham agama Islam tentang posisi perempuan sebagai representasi identitas, melalui produk budaya, berupa novel religi. Hasil temuan dan analisis ini dapat menjadi gambaran bagi proses intervensi dalam perubahan sosial, termasuk dalam  intervensi yang berbingkai dakwah. Para pelaku dakwah dapat menggunakan produk budaya sebagai  media atau sarana dalam menginternalisasikan berbagai pemikiran dalam Islam menjadi realitas yang dikonstruksi di tengah masyarakat.
The Impact of Product Quality and Customer Satisfaction on Customer Loyalty of Pempek 888 Taman Kenten Palembang Jason Augustia; Tri Djoko; Husnan Nurjuman; Dinda Permatasari
Jurnal Mantik Vol. 6 No. 1 (2022): May: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

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Abstract

This study was conducted to determine the effect of product quality (X1) and customer satisfaction (X2) on customer loyalty (Y) Pempek 888 Restaurant Taman Kenten Palembang. This study uses a descriptive qualitative method with a sample of 98 respondents and consists of 32 statements calculated using SPSS ver.25. The results showed Product Quality with a mean of 3.70 in the very good category, Customer Satisfaction with a mean of 3.72 in the very good category, and Customer Loyalty with a mean of 3.54 in the very good category. Product Quality has a low relationship with Customer Loyalty. Customer Satisfaction has a low relationship with Customer Loyalty. Product Quality (X1) has an influence on Customer Loyalty (Y) by 15.6% and the remaining 84.4% is influenced by other factors not examined in this study. Customer Satisfaction (X2) has an effect on Customer Loyalty (Y) of 12.9% and the remaining 87.1% is influenced by other factors not examined in this study. Product Quality and Customer Satisfaction together affect Customer Loyalty.
THE EFFECTIVENESS OF DELIVERING INFORMATION AND SOCIAL MESSAGES THROUGH RADIO PROGRAMS DURING THE COVID-19 PANDEMIC Ronny Yudhi Septa Priana; Husnan Nurjuman
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 6 No. 1 (2022): JBSMR, Vol. 6 No.1, December 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (100.002 KB) | DOI: 10.22437/jbsmr.v6i1.21500

Abstract

This study explores the effectiveness of social messages conveyed by broadcasters in radio broadcast programs in changing the mindset of the listener community in dealing with the corona pandemic period (Covid 19). The object of research in this study is the capture power and changes in social attitudes of the people who live in the Serang Regency, especially those who listen to the radio. At the same time, the radio research subject is the Local Public Broadcasting Institute (LPPL) Serang Regency, which is located in Serang. The research data comes from the results of observations and interviews conducted by researchers on exposure to the message content conveyed by the announcer. The method used in this research is a survey to see how the community as listeners catches the message conveyed by the broadcaster as a message communicator and whether the listener community can accept the message. Research data in the form of findings in the field and the results of interviews complement the study's results. Through this research, researchers hope to get information about the program's effectiveness in delivering messages, especially during the current corona epidemic. The study's results are expected to be a reference, especially those that examine the effectiveness of broadcast programs on radio, the exposure of messages conveyed by broadcasters through radio broadcast programs, and recommendations for selecting the right media for delivering information.
MOSQUE DA'WAH COMMUNICATION MANAGEMENT IN FOSTERING MILLENNIAL CONGREGATION (CASE STUDY OF NURUL IMAN MOSQUE BLOK M SQUARE Husnan Nurjuman; Ronny Yudhi Septa Priana; Dewi Nursyamsiah
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 6 No. 1 (2022): JBSMR, Vol. 6 No.1, December 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (223.539 KB) | DOI: 10.22437/jbsmr.v6i1.21501

Abstract

The aim of this study was to analyze the da’wah activities carried out by DKM Nurul Iman. The research used the management activities POLC (Planning, organizing, leading, and controlling) by Stephen Robbins. Used a qualitative-descriptive approach with a case study method. Data collections are derived from interviews, observations, literature studies, the social media activities of Nurul Iman Blok M Square Mosque, and other supporting documents. The results showed that the dakwah communication management activities carried out by DKM Nurul Iman were due to cooperation with da'wah partners, such as preachers, majelis taklim, and study communities managed by young people (millennials). In every stage of the activity process, starting from planning, organizing, leadership, and controlling activities, DKM Nurul Iman always invites da'wah partners to participate. As a facilitator of dawah activities, the mosque collaborates with millennial creative ideas to produce da'wah material that can change the tendency of negative millennial behavior to be more conservative in a bandage of Islamic values.
Training for COVID-19 vaccination educator to counter vaccination misinformation in 10 cities in Indonesia: Training for COVID-19 Vaccination Educator Ekorini Listiowati; Agus Samsudin; Mochamad Iqbal Nurmansyah; Husnan Nurjuman; Yuanita Wulandari; Waode Asmawati; Dirwan Suryo Soularto
Journal of Community Service and Empowerment Vol. 4 No. 1 (2023): April
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jcse.v4i1.24905

Abstract

The COVID-19 pandemic in Indonesia has resulted in high morbidity and mortality from COVID-19. Providing COVID-19 vaccination is one step to minimize the impact of COVID-19. However, the interest of the people in Eastern Indonesia to get the COVID-19 vaccine is still low. This is due to misinformation regarding the impact of the COVID-19 vaccine and the need to mobilize outside the region. This community service aims to produce COVID-19 vaccine educators so they can properly educate the citizens regarding the COVID-19 vaccine. This Community Service is carried out in the form of COVID-19 vaccine educator training using pre-posttest score assessment and roleplay. Information and educational communication media in the form of flipcharts and auxiliary cards. The training was held for 8 hours in 1 day in Manado, North Sulawesi. 61 participants consisting of COVID-19 volunteers, religious leaders and community leaders have attended the training. Most participants showed an increased understanding of the COVID-19 vaccine and were able to roleplay in conducting COVID-19 vaccine education using flipcharts and aid cards.
THE EFFECTIVENESS OF SALES PROMOTION AND SERVICE QUALITY ON CUSTOMER SATISFACTION OF FLASH COFFEE INDONESIA Husnan Nurjuman; Andhalia Liza Marie; Ronny Yudhi Septa Priana
Jurnal Scientia Vol. 12 No. 02 (2023): Education, Sosial science and Planning technique, edition March-May 2023
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In Jakarta itself, coffee shops are growing and getting more and more, so that every coffee shop is competing with each other to get regular customers by making various kinds of interesting promos. Usually every coffee shop has a way to make the promo sound interesting. Therefore, researchers conducted this study with the aim to determine the effect of Sales Promotion (X1) and Quality of Service (X2) of the Customer Satisfaction Flash Coffee Indonesia (Y). This study used a sample of 97 respondents who were measured using a questionnaire consisting of 25 statements. The tests carried out in this study were validity tests, reliability tests, descriptive statistical analysis, coefficient of determination, simple linear analysis, multiple linear analysis, correlation tests and hypothesis testing. Based on the research that has been done, namely Sales Promotion conducted by Flash Coffee Indonesia with a mean of 3.36 in the very good category, Service Quality at Flash Coffee with a mean of 3.55 in the very good category, and Customer Satisfaction Flash Coffee with a mean of 3.35 in the very satisfied category. Sales Promotion has a fairly strong relationship with Customer Satisfaction. Service Quality has a strong relationship with Customer Satisfaction. Sales Promotion (X1) has an influence on Customer Satisfaction Flash Coffee (Y) by 34.6% and the remaining 65.4% is influenced by other factors not examined in this study. Quality of Service (X2) to give effect to the Customer Satisfaction Flash Coffee (Y) amounted to 45.1% and the remaining 54.9% influenced by other factors not examined in this study. Sales Promotion and Service Quality together affect Customer Satisfaction Flash Coffee by 48.4% and the remaining 51.6% is influenced by other factors not examined in this study.
MEDIA PR MANAGEMENT IN AN EFFORT TO FULFILL THE NEED FOR PUBLIC INFORMATION (CASE STUDY AT SULTAN AGENG TIRTAYASA UNIVERSITY) Husnan Nurjuman; Ronny Yudhi Septa Priana
Jurnal Scientia Vol. 12 No. 03 (2023): Education, Sosial science and Planning technique, 2023 (June-August)
Publisher : Sean Institute

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Abstract

This study describes how the management of public relations media, especially social media, in an effort to fulfill information to the public. The public relations media referred to in this study is the social media used by the public relations of Sultan Ageng Tirtayasa University, including. Public Relations of Sultan Ageng Tirtayasa University is a special section that carries out the function of conveying all forms of information to the academic community as internal public and the general public as external public. The information presented is in the form of campus activities and policies through the media they manage. This research is a descriptive qualitative research with a case study approach. Researchers conducted an analysis of Untirta's public relations media management activities using the four step Public Relations concept presented by Cutlip et al., (2009). The data collection technique uses in-depth interviews conducted with the PR media work team and is supported by relevant documents. The results of the study revealed that to meet the needs of public information, the public relations of Sultan Ageng Tirtayasa University (Untirta) carried out several stages of the process in the form of gathering and analyzing information to be conveyed, planning and strategy for conveying information, realizing the delivery of information, and evaluating the effects of information through coordination and monitoring.
PENGUATAN POLA PARENTING KELUARGA TERHADAP ANAK USIA DINI UNTUK PENGURANGAN PENGGUNAAN GAWAI BAGI ORANGTUA MURID DAN KOMUNITAS TAMAN KANAK-KANAK AISYIYAH BUSTANUL ATHFAL RANTING GRAND DEPOK CITY Wa Ode Asmawati; Alfan Ramdoni; Rohimi Zamzam; Husnan Nurjuman; Fadillah Putri Gemala; Catur Syalifah Salsabilah
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): Volume 5 No 1 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i1.23477

Abstract

Pengabdian masyarakat dilaksanakan di komunitas sekitar TK ABA 23 Cluster Gardenia Grand Depok City dengan mengembangkan pengetahuan bagi orangtua murid dan masyarakat guna mendapatkan ilmu untuk sosialisasi dan edukasi tentang parenting bagi anak dalam keluarga. Pencegahan penggunaan gawai berlebihan pada anak usia dini menjadi keresahan bagi orangtua, berdasar hasil assesment bahwa masih sulit bagi orangtua untuk melarang anak menggunakannya secara berlebihan. Orang tua memiliki gaya parenting dan komunikasi keluarga yang berbeda-beda dengan tujuan agar terbentuk karakter anak menjadi versi lebih baik, penggunaan gawai menjadi salah satu hambatan tumbuh kembang anak usia dini. Pentingnya untuk mengurangi penggunaan gawai pada anak usia dini dengan memberikan edukasi berupa sosialisasi guna memahami metode pengasuhan sebagai salah satu alternatif yang dapat mengurangi penggunaan gawai pada anak usia dini. Solusi yang ditawarkan adalah mendidik anak harus sesuai dengan zamannya karena perkembangan anak sangat dipengaruhi oleh dua faktor; faktor internal & eskternal. Metode pengabdian masyarakat yang dilakukan melalui sosialisasi dan pengembangan poster penggunaan gawai terhadap anak usia dini yang didiseminasikan kepada orangtua dan guru dengan memberikan langkah-langkah bagi orangtua dalam mendidik dengan pengaturan jadwal dan penggunaan gawai yang sesuai kebutuhan anak serta tips lain yang relevan agar orangtua dapat memastikan pengurangan gawai bagi anaknya.
Co-Authors Agus Samsudin Alfan Ramdoni Andhalia Liza Marie Bayu Teja Kususma Catur Syalifah Salsabilah Dewi Nursyamsiah Dinda Permatasari Dirwan Suryo Soularto Dwifajri, Muhammad Ekorini Listiowati, Ekorini Fadillah Putri Gemala Jason Augustia Mochamad Iqbal Nurmansyah Rohimi Zamzam Ronny Yudhi Septa Priana, Ronny Yudhi Rony Yudhi Septa Priana Tri Djoko Uliviana Restu Wa Ode Asmawati Yogha Triana Anshori Yuanita Wulandari