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Business Administration Training For SME Women in Menur Pumpungan Village Widhi Ariestianti Rochdianingrum; Siti Rokmi Fuadati; Ulfah Setia Iswarah; Teguh Gunawan
Kontribusia : Research Dissemination for Community Development Vol 3 No 2 (2020): Kontribusia (Research Dissemination for Community Development)
Publisher : OJS Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (108.74 KB) | DOI: 10.30587/kontribusia.v3i2.1370

Abstract

Community service activities are carried out to provide administrative training to women who are MSMEs and menur pumpungan villages. Administration training provided in the form of training and assistance in the preparation of simple bookkeeping and business ethics in running a business. Training activities and assistance in preparing simple books is important so that mothers can know with certainty how much business revenues and business expenses are run. In addition to the existence of simple bookkeeping can be known the number of items that sell. Business ethics training is conducted to provide provisions for SMEs to be confident in marketing goods that are sold according to existing conditions so that consumer confidence can be achieved. The results of this activity can be concluded that UMKM mothers have understood the importance of bookkeeping and can begin to compile simple bookkeeping in their business by continuing to be accompanied by a team. In business ethics training, mothers have understood the importance of giving consumers rights. This is shown by mothers who want to redesign packaging labels that include more information for consumers such as expiration date, composition of materials used and the date of production of the product.
Pendampingan Pemasaran Produk UMKM Kecamatan Wonokromo Kota Surabaya Ulfah Setia Iswara; Wahidahwati Wahidahwati; Suwitho Suwitho; Dian Palupi; Teguh Gunawan Setyabudi
DEDIKASI PKM Vol. 4 No. 2 (2023): DEDIKASI PKM UNPAM
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/dedikasipkm.v4i2.30167

Abstract

Kegiatan pengabdian masyarakat dilakukan bagi UMKM di Kecamatan Wonokromo Kota Surabaya. Kegiatan yang dilakukan berupa pendampingan pemasaran produk UMKM yakni handycraft serta makanan dan minuman. Untuk lebih meningkatkan pemasaran produk UMKM, selain dapat menggunakan media promosi dari mulut ke mulut, sekarang lebih banyak memakai media sosial sebagai sarana pemasaran. Kegiatan pengabdian masyarakt ditujukan bagi 12 UMKM yang terdapat di Kecamatan Wonokromo Kota Surabaya. Metode pelaksanaan kegiatan pengabdian masyarakat diawali dengan identifikasi masalah pemasaran yang terjadi di UMKM Kecamatan Wonokromo, selanjutnya diberikan pelatihan dan pendampingan pemasaran produk UMKM serta tidak lupa melakukan monitoring dan evaluasi. Hasil kegiatan pengabdian dirasakan oleh UMKM dengan semakin banyaknya masyarakat yang mengenal produk UMKM dan meningkatnya pendapatan UMKM
Studi Kajian Tingkat Kemiskinan di Kota Medan Devani Pratiwi; Sisiliana; Edy Suprayetno; Ulfah Setia Iswara; Dewi Mahrani Rangkuty
Student Research Journal Vol. 1 No. 4 (2023): Agustus : Student Research Journal
Publisher : Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/srjyappi.v1i4.502

Abstract

This study aims to determine the level of poverty in the Medan city area and how the government's efforts or solutions in handling it. A descriptive qualitative study with a literature method through literature studies from journals of previous research results related to poverty-level studies. The data used in this study is secondary data obtained from the Central Bureau of Statistics of Medan City. The study results explain that Medan City has always tried to overcome the problem of poverty to the maximum; in fact, poverty is still a severe problem. Overcoming poverty requires integrating various development policies and programs in multiple sectors. The best way to fight poverty is to promote policies strengthening economic messages and positions. The driving factor of poverty in Medan City is uneven development.
ANALISIS COST VOLUME PROFIT DALAM UPAYA MERENCANAKAN LABA USAHA KOPI MACRO COFFEE ROASTERY Ulfah Setia Iswara; Teguh Gunawan Setyabudi; Shinta Setiadevi
Journal of Management Small and Medium Enterprises (SMEs) Vol 16 No 1 (2023): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v16i1.7239

Abstract

The purpose of this study was to determine the application of CVP analysis as a means of planning the expected profit in the future. The method used is a descriptive method with a case study approach. This study uses data in the form of financial information consisting of income and expenses, both fixed costs and variable costs. The results of the analysis carried out showed that the contribution margin for 2020 was IDR193,898,400 with a ratio of 69%. The break-even point for 2020 is IDR 37,147,900. The sales level of IDR281,473,400 was above the break-even point, so the sales made were said to be able to generate maximum profit. The safety limit for 2020 is 80%. The level of company security is quite high, it is said to be good because the possibility of loss is low. The minimum allowable sales amount (margin of safety) in 2020 is IDR 227,635,800. The amount of profit expected for 2020 is IDR 192,803,100, therefore the company must be able to achieve the sales target of IDR 333,262,300. CVP analysis can be useful for company management to assist in planning expected profits in the future. Keywords: Cost Volume Profit; Break Event Point; Contribution Margin; Margin of Safety
IMPLEMENTASI PEMASARAN DIGITAL PADA UMKM SWK TAMAN BUNGKUL: Implementation Of Digital Marketing In Msmes SWK Taman Bungkul Setia Iswara, Ulfah; Suwitho; Palupi, Dian; Setyabudi, Teguh Gunawan
JAMAS : Jurnal Abdi Masyarakat Vol. 1 No. 3 (2023)
Publisher : Forind Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62085/jms.v1i3.61

Abstract

Potensi ekonomi masyarakat Kecamatan Wonokromo Kota Surabaya khususnya di bidang kuliner harus terus digali untuk mencapai pertumbuhan ekonomi yang optimal. Upaya peningkatan perekomian masyarakat dilakukan dengan fokus pada usaha-usaha ekonomi kreatif yang terus berkembang. Tujuan dari program ini adalah untuk memberikan pendampingan implementasi pemasaran digital baik melalui aplikasi e-commerce terkini untuk memperkenalkan produk kepada konsumen sekaligus meningkatkan omzet penjualan. Mitra usaha yakni para pelaku UMKM yang terdiri dari pengusaha makanan di Sentra Wisata Kuliner Taman Bungkul yang terus berinovasi dalam memasarkan produk secara digital. SWK Taman Bungkul berlokasi di area Taman Bungkul yang terkenal sebagai ikon Kota Surabaya. Kegiatan implementasi pemasaran digital dilakukan melalui tahapan survey mitra, pelatihan dan pendampingan, serta monitoring dan evaluasi bagi UMKM di SWK Taman Bungkul Kecamatan Wonokromo Kota Surabaya. Tahapan yang dilalui atas implementasi pemasaran digital pada UMKM berguna untuk memperluas cakupan penjualan dan keberlangsungan usaha di tengah tantangan persaingan dan lesunya perekonomian saat ini.
PENINGKATAN PENGETAHUAN BISNIS BAGI PELAKU UMKM KECAMATAN GENTENG KOTA SURABAYA Iswara, Ulfah Setia; Suwitho, Suwitho; Palupi, Dian; Setyabudi, Teguh Gunawan
ABDI MAKARTI Vol 3, No 1 (2024): ABDI MAKARTI
Publisher : Sekolah Tinggi Ilmu Ekonomi AMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52353/abdimakarti.v3i1.581

Abstract

Genteng District, as an icon of the city of Surabaya, has a lot of economic potential for the community, especially in the culinary and handucraft sectors, which must continue to be explored to achieve optimal economic growth. Efforts to improve the community's economy are carried out by focusing on creative economic businesses that continue to develop. The aim of this service program is to provide digital marketing training and assistance in business ethics and bookkeeping which aims to support business development. Business partners, namely MSMEs in Genteng District who operate in the culinary and handicraft sectors, continue to innovate in marketing products digitally. MSME participants have generally been involved in their business for a long time, but some have not kept financial records. This activity was carried out through partner survey stages, digital marketing training and mentoring, business ethics and bookkeeping for MSMEs in Genteng District, and evaluation of digital marketing implementation to expand sales coverage and business continuity amidst the challenges of increasingly competitive competition. MSME players are aware of the importance of online marketing applications, business ethics and business financial records.
ANALISIS BUSINESS MODEL CANVAS PADA PT CAK WANG MACRO INDONESIA Iswara, Ulfah Setia; Widyawati, Dini; Susanti, Susanti; Setiadevi, Shinta
Jurnal Marketing Vol 5 No 1 (2024): Jurnal Marketing
Publisher : STIE Perbankan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to conduct a Canvas business model analysis which can help companies find the most appropriate business model to use to develop their business in the future. Business development is carried out continuously by always paying attention to aspects of human resources, finance, productivity, facilities/infrastructure, and marketing. The research was conducted at PT Cak Wang Macro Indonesia. This company operates in the field of coffee processing and selling coffee drinks. PT. Cak Wang Macro Indonesia has two main units, namely Macro Coffee (Single Origin and Café Solutions) and Kopi Cak Wang (Food & Beverage). The data used for business model canvas analysis consists of financial and non-financial data obtained through interviews and observations with company management. The research results show that the company has used the canvas business model which is useful for business development towards modern SMEs. Keywords: Business Model Canvas, Business Models, MSMEs
THE INFLUENCE OF PROFITABILITY AND FUNDING DECISIONS ON COMPANY VALUE Hartika, Novitania Mutiara; Iswara, Ulfah Setia
Jurnal Ilmiah Akuntansi dan Keuangan (JIAKu) Vol 3 No 1 (2024): Januari
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/jiaku.v3i1.6408

Abstract

This research aimed to examine the effect of profitability and fund decisions on the firm value of Food and Beverage companies that were listed on the Indonesia Stock Exchange during 2017-2020. The research was quantitative. Furthermore, the data collection technique used purposive sampling, in which the sample was based on the criteria given. In line with that, there were 64 samples from 16 Food and Beverage companies with 4 years of observations (2017-2020). The data analysis technique used multiple linear regression. The research result concluded that profitability which was measured by Return On Equity had a significant positive effect on the firm value. However, That measured Profitability by the Net Profit Margin had a positive effect but did not on the firm value. Fund decisions that were measured by Debt Equity Ratio had a positive effect but did not affect firm value. In conclusion, that profitability (ROE) has an influence on firm value of food and beverage companies.
THE INFLUENCE OF PROFITABILITY AND LEVERAGE ON CORPORATE SOCIAL RESPONSIBILITY Iswara, Ulfah Setia; Widyawati, Dini; Setyabudi, Teguh Gunawan; ., Susanti
Journal of Accounting and Financial Issue (JAFIS) Vol 4 No 2 (2023): Journal of Accounting and Financial Issue (JAFIS)
Publisher : Program Studi Akuntansi Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/jafis.v4i2.2965

Abstract

This research aims to empirically test and analyze the influence of profitability and leverage on corporate social responsibility. This research includes quantitative research. The research sample was 97 mining companies listed on the Indonesia Stock Exchange in the period 2018 to 2022. The sampling technique used purposive sampling. Profitability is measured using Return on Assets (ROA), leverage is measured using the Debt to Equity Ratio (DER), and corporate social responsibility is measured using the corporate social responsibility disclosure index (CSRDI). The data used is company annual financial report data. The data analysis technique was carried out using multiple linear regression analysis and data processing via SPSS. The research results show that profitability has a significant positive effect on the company's corporate social responsibility. Leverage has also been proven to influence a company's corporate social responsibility. Companies that are able to generate profits (profits) and manage debt well will have an impact on the corporate social responsibility of mining companies listed on the Indonesia Stock Exchange.
Pelatihan Foto Produk dan Penyusunan Laporan Keuangan bagi UMKM Kecamatan Genteng Kota Surabaya Palupi, Dian; Suwitho, Suwitho; Teguh Gunawan Setyabudi; Ulfah Setia Iswara
PEKAT: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2024): Oktober
Publisher : Puslitbang Sinergis Asa Professional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37148/pekat.v3i2.55

Abstract

Kecamatan Genteng sebagai ikon kota Surabaya memiliki banyak sekali potensi ekonomi masyarakat khusunya di bidang kuliner dan handycraft yang harus terus digali untuk mencapai pertumbuhan ekonomi yang optimal. Tujuan dari program pengabdian ini adalah untuk memberikan pelatihan dan pendampingan pemasaran digital dan penyusunan laporan keuangan berdasarkan Standar Akuntansi Keuangan Entitas Mikro Kecil Mennegah (SAK EMKM) untuk mendukung pengembangan usaha. Sasaran mitra usaha yakni para pelaku UMKM di Kecamatan Genteng yang bergerak dibidang kuliner dan handicraft terus berinovasi dalam memasarkan produk secara digital. Peserta UMKM pada umumnya telah lama berkecimpung dalam usahanya namun sebagian ada yang belum melakukan pelaporan keuangan. Kegiatan ini dilakukan melalui tahapan survey mitra, pelatihan dan pendampingan foto produk untuk meningkatkan penjualan dan pelaporan keuangan berdasarkan SAK EMKM bagi UMKM di Kecamatan Genteng, dan evaluasi atas implementasi pemasaran digital untuk memperluas cakupan penjualan dan keberlangsungan usaha di tengah tantangan persaingan yang semakin kompetitif. Hasil dari kegiatan ini, peserta UMKM memiliki kemampuan untuk melakukan foto produk dan melakukan pembukuan keuangan. Para pelaku UMKM menyadari pentingnya aplikasi pemasaran melalui online, serta serta pencatatan keuangan usaha.