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Analisis Citra Merek dan Kepuasan Pelayanan terhadap Loyalitas Konsumen Pengguna Aplikasi Pesan antar Makanan Mustangin Mustangin; Tukirin Tukirin; Edi Wahyu Wibowo; Eko Sugianto; Ria Estiana
JUDICIOUS Vol 3 No 2 (2022): Judicious
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/jdc.v3i2.1109

Abstract

Perusahaaan jasa pesan antar makanan tumbuh berkembang tetapi perlu meningkatkan kinerjanya agar konsumen selalu memiliki loyalitas. Dalam penelitian ini akan menganalisis pengaruh citra merk dan kualitas pelayanan terhadap loyalitas konsumen pengguna aplikasi pesan antar makanan di Jakarta dengan jumlah responden 100 orang dan menggunakan metode kuantitatif serta menggunakan alat ukur PLS 4.0. Hasil penelitian ini menyatakan bahwa Variabel citra merk tidak berpengaruh terhadap loyalitas konsumen pengguna aplikasi pesan antar makanan di Jakarta. Meskipun hasil penelitian ini menyatakan konsumen belum memiliki loyalitas dari segi citra merk, diharapkan penyedia aplikasi pesan antar makanan dapat membuat program brand activation sehingga merk nya bisa lebih terkenal dan juga memiliki nilai positif. Variabel kualitas pelayanan berpengaruh terhadap loyaltas konsumen pengguna aplikasi pesan antar makanan di Jakarta. Meskipun sudah baik, tetapi dapat ditingkatkan kualitas pelayanan menjadi lebih baik lagi melalui program garansi tepat waktu, agar konsumen semakin yakin terhadap kualitas pelayanan perusahaan penyedia aplikasi pesan antar makanan ini.
Stock Price, Return, and Abnormal Return Differences Before and After Stock Split In High and Low Profile Companies Listed On The Indonesian Stock Exchange Abdul Manap; Riah Ukur Br Ginting; Zurlina Lubis; Nurhaifa Idris; Mustangin Mustangin
Al-Kharaj: Journal of Islamic Economic and Business Vol 5, No 1 (2023)
Publisher : IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (278.853 KB) | DOI: 10.24256/kharaj.v5i1.3645

Abstract

The purpose of this study is to see if there are differences in stock prices, stock returns, and abnormal returns before and after a stock split in high-profile and low-profile companies. This study's research period was 2020-2022. The research was analyzed quantitatively using a purposive sampling method. Based on the sampling criteria, 39 companies were selected as research samples. Kolmogorov Smirnov The normality test was performed using a single sample test. Following the normality test, the data was processed using the two-paired-sample difference test. If the data were normally distributed, the t-test (paired sample t-test) was used; otherwise, the Wilcoxon Signed Rank test was used. The results of hypothesis testing revealed that (1) there are differences in stock prices before and after a stock split in high-profile companies. (2) In low-profile companies, stock prices differ before and after the stock split. (3) There are differences in stock returns in high-profile companies before and after a stock split. (4) There is no difference in stock returns for low-profile companies before and after the stock split. (5) There is no difference in abnormal returns in high-profile companies before and after the stock split. (6) There is no difference in abnormal returns in low-profile companies before and after the stock split. (7) There are differences in stock prices following a stock split between high-profile and low-profile companies. (8) There is no difference in stock returns in high and low-profile companies before and after the stock split. (9) There is no difference in abnormal stock returns before and after a stock split at high and low-profile companies.
- Pengaruh Bank Indonesia Rates dan Federal Fund Rates terhadap Indeks Harga Saham Gabungan di Bursa Efek Indonesia Abdul Manap; Rini Yulia Sasmiyati; Norman Edy; Mustangin Mustangin; Mohamad Ramadhan Agung Nugroho
Al-Buhuts Vol. 19 No. 1 (2023): Al-Buhuts
Publisher : Institute Agama Islam Negeri (IAIN) Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30603/ab.v19i1.3399

Abstract

The purpose of this study was to determine the effect of Bank Indonesia Rates (BI Rates) and Federal Fund Rates. This study used secondary data, especially data from Bank Indonesia and The Federal Reserve. This data is time series data (monthly) from December 2020 to December 2022. Data analysis used multiple regression because there were two or more independent variables. In this classic assumption or regression assumption test, there are four assumption tests that must be fulfilled in the regression analysis, namely the Normality Test, Multicollinearity Test, Heteroscedasticity Test, and Autocorrelation Test. In testing, Bank Indonesia Rates and Federal Fund Rates have significant and simultaneous effect on the IDX Composite. The coefficient of determination of R Square was 0.589 or around 58.9%. It can be concluded that these figures indicate that the BI Rates and Federal Fund Rates have a contribution in explaining the variation of the IDX Composite variable of 58.9% while the remaining 41.1% is influenced by other variables, this illustrates the implementation of monetary policy which is still expansive.
WORKSHOP PENYUSUNAN LAPORAN KEUANGAN BAGI UMKM DI KECAMATAN JASINGA KABUPATEN BOGOR Abdul Manap; Mustangin Mustangin; Atik Sekianti; Asep Saepullah; Nurhaifa Idris; Suyadi Suyadi; Muhammad Djauhari
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 4 No. 4 (2023): Volume 4 Nomor 4 Tahun 2023
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v4i4.20415

Abstract

Penyusunan laporan keuangan bagi pelaku usaha telah menjadi keharusan. Sayangnya tidak semua pelaku usaha mampu menyusun laporan keuangan yang sesuai standard akuntansi bagi kegiatan usahanya. Ketidakmampuan ini berimbas pada perkembangan usaha dan pemasaran produk para pelaku usaha. Pasar moderen dan supermarket tidak jarang menolak penawaran produk para pengusaha karena tidak memenuhi kelengkapan syarat administrasi yaitu tersedianya laporan keuangan perusahaan. Kegiatan pengabdian memiliki tujuan memberikan pendampingan dan pelatihan bagi komunitas pengusaha UMKM Kecamatan Jasinga Kabupaten Bogor dalam menyusun suatu laporan keuangan. Peserta terdiri dari 41 orang dan dilatih oleh para mentor pengampu. Rangkaian kegiatan pengabdian ini ditutup dengan pelaksanaan terkait pentingnya laporan keuangan dan menghindari kesalahan yang mungkin terjadi.