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All Journal JIKE : Jurnal Ilmu Komunikasi Efek Jurnal Ilmu Komunikasi Network Media Electoral Governance : Jurnal Tata Kelola Pemilu Indonesia Jurnal Ilmu Komunikasi Andalan
Syamsul Arif Billah
Universitas Majalengka
Arts Humanities Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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Analisis Retorika Pidato Presiden Jokowi di Ibu Kota Nusantara (IKN) pada Kanal Youtube Official iNews Atef Fahrudin; Diding Bajuri; Syamsul Arif Billah
JIKA (Jurnal Ilmu Komunikasi Andalan) Vol. 5 No. 2 (2022): Vol. 5 No. 2 (2022)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (408.851 KB)

Abstract

This research was made to analyze the rhetoric of President Jokowi's speech at the IKN on the iNews Official Youtube Channel. The method used in this study is descriptive qualitative through an interpretive paradigm. The data collection technique used is watch, listen and note. Then it is analyzed by interpreting Aristotle's rhetorical concept. The results of this study show that the speech delivered by President Jokowi belongs to the type of deliberative (political) rhetoric, namely rhetoric whose content is in the form of calls and prohibitions which are usually carried out by leaders such as the president or regional heads when setting policies and oriented to the future. These results are evidenced by the findings of 9 data related to the type of deliberative (political) rhetoric. The speech delivered by President Jokowi also fulfilled the elements of a rhetorical triangle. This is because based on the results of research on Jokowi's speech there is ethos (credibility), where Mr. Jokowi as the person delivering the speech has the status of president and forestry person, and contains elements of phatos (emotions) and logos (logical evidence) in it. President Jokowi's speech also fulfilled the five canons of rhetoric, namely five rhetorical principles: (1) inventio (invention); (2) disposition (arrangement); (3) elocutio (style); (4) actio (delivery) and memoria (memory). These results are evidenced by the findings of 25 data related to rhetorical principles.
MODELING MANAJEMEN INFORMASI DAN VERIFIKASI BERITA MENJELANG PEMILU DAN PEMILIHAN 2024: SEBUAH STUDI PRELIMINARY TENTANG UPAYA MENCEGAH BLACK CAMPAIGN DAN HOAX Atef Fahrudin; Syamsul Arif Billah
Bahasa Indonesia Vol 4 No 2 (2023): Electoral Governance: Jurnal Tata Kelola Pemilu Indonesia
Publisher : Komisi Pemilihan Umum

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46874/tkp.v4i2.672

Abstract

Penelitian ini dilakukan dengan tujuan untuk mengembangkan model manajemen informasi dan verifikasi berita yang efektif untuk mencegah penyebaran black campaign dan hoax menjelang Pemilu dan Pemilihan 2024. Penelitian ini menggunakan metode studi kepustakaan atau library research dan survei online terhadap responden yang terdiri dari masyarakat umum, jurnalis, dan pegiat media sosial. Data dianalisis secara deskriptif untuk menghasilkan analisis yang mendalam dan rekomendasi yang dapat dipertimbangkan. Hasil penelitian menunjukkan bahwa model manajemen informasi yang dikembangkan berdasarkan konsep Malak, yaitu acquiring, organizing, storing, dan using information ditambah dengan tahapan verifying sebelum organizing, dapat menjadi panduan dalam menyampaikan informasi yang benar dan terpercaya. Begitupun dengan teknik verifikasi berita yang dapat dilakukan dengan beberapa teknik, yaitu: check the source, check the fact, check the images, dan check the date dikembangkan menjadi model verifikasi berita sebagai panduan masyarakat dalam memilih informasi yang benar dan mampu mencegah penyebaran hoax atau black campaign menjelang Pemilu 2024. Edukasi dan pemahaman tentang media sosial dan platform digital perlu ditingkatkan agar masyarakat dapat menjadi lebih waspada dan bijak dalam menyebarkan informasi.
Visualisasi Personalitas dan Pesan pada Poster Kampanye terhadap Keputusan Pemilih dalam Pemilu 2024 Syamsul Arif Billah; Ajeng Ayu Wulandari; Adi Junaedi
JIKE: Jurnal Ilmu Komunikasi Efek Vol 8 No 1 (2024): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v8i1.6206

Abstract

voter decisions in the 2024 elections. Analyzing these elements is crucial because they directly influence voter perceptions and decisions. Understanding this impact will help in devising more effective campaign strategies and enhancing overall visual communication. The theoretical framework used includes the First Impression Theory and the Election Decision Theory. The variables analyzed include facial expressions, clothing and appearance, visual context, symbolic iconography, balance of proportions, and visual communication messages. Data was collected through Likert scale questionnaires and analyzed on 100 respondents using Purposive Sampling based on the Taro Yamane formula. The study's results show that the variables of facial expressions, symbolic iconography, balance of proportions, and visual communication messages have a positive and significant impact on voter decisions. Conversely, the variables of clothing and appearance and visual context do not have a significant influence. Determination analysis reveals that visual communication messages contribute 25.6% to voter perception, while decision-making is influenced by 6.4%. This research contributes to the field of political communication by demonstrating how visual elements can affect voter decisions in political campaigns. Keywords: Facial expressions, visual context, symbolic iconography, and visual communication messages.
Gaya Komunikasi Politik dan Tantangan Kepemimpinan Kepala Daerah: Analisis Dua Tahun Kepemimpinan Bupati Majalengka Syamsul Arif Billah
JIKA (Jurnal Ilmu Komunikasi Andalan) Vol. 9 No. 1 (2026): Vol. 9 No. 1 (2026)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jika.v9i1.17605

Abstract

This study aims to analyze the political communication style of a regional head and to identify the leadership challenges that emerged during the first two years of the Regent of Majalengka’s administration. The research focuses on how the leader’s communication style is constructed in media coverage and its implications for legitimacy and leadership effectiveness at the local government level. A qualitative approach was employed using content analysis of online media reports published over the two-year leadership period. Data were collected through documentation and analyzed using thematic categorization to identify dominant communication patterns, media framing, and emerging perceptions. The findings reveal that the political communication style is predominantly humanistic-participatory, emphasizing emotional proximity, direct engagement with citizens, and persuasive messaging. This approach contributes to strengthening symbolic legitimacy; however, it also encounters challenges related to message consistency and perceived policy effectiveness. Media framing plays a significant role in shaping public interpretations of leadership performance. The study underscores the importance of integrating relational communication strategies with structured and transparent policy communication to enhance leadership effectiveness in local governance.  
PERUBAHAN KONSUMSI INFORMASI GENERASI MILENIAL DARI MEDIA KORAN KE FACEBOOK DI KABUPATEN MAJALENGKA Ono Cahyono; Syamsul Arif Billah; Ajeng Ayu Wulandari
Jurnal Network Media Vol 9, No 2 (2026): NETWORK MEDIA
Publisher : Prodi Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/jnm.v9i2.9671

Abstract

Perkembangan teknologi informasi dan komunikasi telah mengubah pola konsumsi informasi masyarakat, khususnya generasi milenial yang mulai beralih dari media koran ke media sosial Facebook. Penelitian ini bertujuan untuk menganalisis perubahan konsumsi informasi generasi milenial di Kabupaten Majalengka serta faktor-faktor yang memengaruhi peralihan tersebut. Penelitian menggunakan metode deskriptif kualitatif dengan teknik pengumpulan data melalui wawancara, observasi, dokumentasi, dan studi pustaka. Informan penelitian terdiri atas Kepala Dinas Komunikasi dan Informatika Kabupaten Majalengka, Ketua Forum Taman Bacaan Masyarakat Kabupaten Majalengka, serta perwakilan generasi milenial sebagai pengguna Facebook. Hasil penelitian menunjukkan bahwa Facebook menjadi media informasi yang lebih diminati karena mampu menyajikan informasi secara cepat, mudah diakses, interaktif, serta menyediakan ruang diskusi dan berbagai konten hiburan dalam satu platform. Di sisi lain, peralihan tersebut berdampak pada perubahan perilaku literasi, di mana generasi milenial cenderung lebih banyak melakukan scrolling dibandingkan membaca secara mendalam. Berdasarkan perspektif Uses and Gratifications, Facebook dipilih karena mampu memenuhi kebutuhan informasi, interaksi sosial, hiburan, dan kemudahan akses pengguna. Hasil penelitian ini menunjukkan bahwa media sosial telah menjadi sumber informasi utama bagi generasi milenial sekaligus memberikan implikasi penting bagi pemerintah daerah dalam merancang strategi komunikasi publik yang lebih adaptif, partisipatif, dan berorientasi pada peningkatan literasi digital masyarakat.
Co-Authors Adi Junaedi Ajeng Ayu Wulandari Ajeng Ayu Wulandari Atef Fahrudin Diding Bajuri Gilang Nurman Sonjaya Hanifa K. Syahida Ono Cahyono