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All Journal Jurnal Maneksi (Management Ekonomi Dan Akuntansi) JURNAL MANAJEMEN Inovator : Jurnal Manajemen Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) International Journal of Educational Research and Social Sciences (IJERSC) JEBDEKER: Jurnal Ekonomi, Manajemen, Akuntansi, Bisnis Digital, Ekonomi Kreatif, Entrepreneur Jurnal Kelola : Jurnal Ilmu Sosial Jurnal Indonesia Sosial Sains Jurnal Pengabdian West Science Manager : Jurnal Ilmu manajemen
Ginanjar Rahmawan, Ginanjar
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Determinant Factor of Saving Decision in Syaria Financial Institution Hidhayati, Fitri Nur; Rahmawan, Ginanjar
International Journal of Educational Research & Social Sciences Vol. 2 No. 1 (2021): February 2021
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v2i1.28

Abstract

This research was conducted to determine that the decision to save in Islamic cooperatives is influenced by several factors such as promotion, service quality and products. Variables used in this study are as follows promotion (X1), service quality (X2), product (X3) and decision to save (Y). This research was conducted with a quantitative approach which is one of the methods used to assess a particular population or sample by using a purposive sampling technique using a solvin count so that 88 respondents who are already members of BMT Surya Dana Makmur can be taken. Data collection techniques are by distributing questionnaires online to members using a Likert scale to make it easier for respondents to fill out. The data analysis used is multiple linear regression analysis. Researchers used a tool called SPSS (Statistical Package for Social Science) to see the results of the data obtained. The results of this study promotion have a positive and insignificant effect on the decision to save in Islamic cooperatives. Then the quality of service and products has a positive and significant effect on the decision to save in Islamic cooperatives.
MINAT BELI INTERNATIONAL FASHION BRAND DI INDONESIA Oktaviana, Ineke; Rahmawan, Ginanjar
Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Vol. 12 No. 3 (2023)
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jm.v12i3.1662

Abstract

This study aims to determine the effect of fashion lifestyle, international brand image, and consumer attitudes on buying interest of international fashion brands. The international fashion brands referred to in this study are fashion that are worldwide. This research contributes to the development of fashion , in line with the government's goal of promoting local products. The sampling technique used in this study was purposive sampling with a total sample of 166 people. Respondents are people who are interested in buying fashion that are worldwide. The data used is primary data using a questionnaire instrument. The analysis techniques used are validity and reliability tests, classical assumption tests, and multiple regression tests using the SPSS 21 program. Based on the results of the data testing conducted, it shows that Fashion Lifestyle partially has a significant effect on the interest in buying local fashion products worldwide, International brand image on the worldwide interest in buying local fashion products, the attitude of consumers towards the worldwide interest in buying local fashion products, as well as fashion lifestyle, international brand image, and consumer attitudes simultaneously affect the intention to buy local fashion products worldwide.
Co-Authors Ardiansyah Efendi, Ardiansyah Ari Susanti Bora, Sabike Tabitha Elia Ardyan Heny Kurnianingsih, Heny Hidayat, Rizki Hidhayati, Fitri Nur Khoiriah, Yelia Nova Kusumawati, Marina Nur Hidayat , Indra Iryanto Octaviani, Anandayu Oktaviana, Ineke Saputri, Rika Dwi Shodikin, Rodzi Wibisono, Utomo Winata, Winata