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All Journal JURNAL LENTERA BISNIS Jurnal Khasanah Pendidikan JURNAL ABDIMAS PLJ DIVERSITY: Journal of Multi Science Linearity The IC-BESTS (International Conference on Business, Economics, Technology, and Social Sciences)
Mira Firlana
Politeknik LP3I Jakarta
Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Mathematics Social Sciences Other

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ANALISA STRATEGI PENJUALAN PADA PT. LION SUPER INDO JAKARTA UTARA Umi Hanik Makmuroh; Mira Firlana
JURNAL LENTERA BISNIS Vol. 14 No. 1 (2025): JURNAL LENTERA BISNIS, JANUARI 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v14i1.1436

Abstract

This study uses a qualitative descriptive research method with data collection techniques through interviews, observations and literature studies. The purpose of this study is to analyze the Sales Strategy at PT. Lion Super Indo using SWOT analysis. The results of the study show that the sales strategy at PT. Lion Super Indo's sales activities are known to carry out marketing mix activities ranging from products, prices, places and promotions. Sales are integrated activities to develop strategic plans that are directed at efforts to satisfy the needs and desires of buyers/consumers, in order to get sales that generate profits or benefits. Customers who still want to redeem cheaply even though they do not shop according to the requirements can join with other customers whose nominal purchases reach or exceed Rp. 120,000 and for member applications that are error can restart the cellphone. The company can make an introduction to the application to the public in the form of a special small brochure containing a barcode and create ideas for holding a lottery.
Analisa Kesiapan Kerja Generasi Z Tenaga Profesi di Jakarta Timur Herawati Tardan; Mira Firlana
DIVERSITY: Journal of Multi Science Linearity Vol. 3 No. 2 (2026): DIVERSITY: Journal of Multi Science Linearity, February 2026
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/diversity.v3i2.1411

Abstract

Artikel ini menganalisis kesiapan kerja Generasi Z sebagai tenaga profesi di Jakarta Timur dalam menghadapi tuntutan dunia industri yang terus berkembang. Dinamika teknologi dan pasar global telah mendorong perusahaan untuk mencari tenaga kerja yang tidak hanya memiliki kualifikasi akademik, namun juga keterampilan praktis, kemampuan beradaptasi, dan soft skill. Generasi Z dikenal memiliki pandangan progresif, mengutamakan work-life balance, fleksibilitas kerja, serta lingkungan kerja yang inklusif dan inovatif. Mereka menilai makna serta dampak sosial dari pekerjaan sebagai faktor penting dalam memilih karier. Berdasarkan data Badan Pusat Statistik, pada tahun 2024 angkatan kerja di Jakarta Timur mencapai sekitar 1.400.000 orang, dengan 1.200.000 di antaranya telah terserap ke dalam lapangan kerja. Temuan ini menegaskan pentingnya kesiapan kerja generasi muda untuk meningkatkan daya saing dan relevansi mereka di pasar tenaga kerja modern. Penelitian ini memberikan gambaran mengenai kecenderungan, nilai, dan tantangan yang dihadapi Generasi Z, sekaligus mengidentifikasi faktor-faktor kunci yang mendukung kesiapan mereka dalam memasuki dunia profesional.
THE EFFECT OF THE EDUTAINMENT METHOD ON STUDENTS’ LEARNING ACHIEVEMENT IN THE SELF-DEVELOPMENT COURSE AT POLITEKNIK Inna Hanarti; Mira Firlana; Nur Haris Ependi
IC-BESTS: International Conference on Business, Economics, Technology, and Social Sciences 2026: The IC-BESTS (International Conference on Business, Economics, Technology, and Social Sciences
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/icbests.v1i1.235

Abstract

The purpose of this study was to know (1) the impact of the Teams Games Tournament (TGT) and conventional learning models on the students history education achievement (2) to reveal the impact differences between the students with high and low learning independence on their history education achievement, and (3) to find out the interactional impact between the learning models on the students history education achievement and their independent learning. The research was carried out in SMA 1 Banyudono in the second semester of academic year 2012/2013. The study population was all students in class XI IPS SMA N 1 Banyudono, of the population of researchers got 32 students XI IPS 4 as the experimental group using the learning model of TGT and 32 students of class XI IPS 3 as control group using conventional learning. Sampling technique used was the cluster random. The data were analyzed with ANOVA multiple regression after precondition test. The normality analysis was tested using Lilliefors significant corection from Kolmogorov-Smirnov Test, meanwhile the homogeneity analysis with Levene's Test. From the results of this research concluded that: 1) There is a significant differing impact of TGT and conventional learning models on the students history education achievement, as shown by F value = 4.861, and p value = 0.31> 0.05. 2) a significant differing impact between students with high and low learning independence is found as reflected by F value = 40.822, and p value = 0.000 <0.05, and finally 3) there is no interactional impact between the learning models and the students independent learning in history education as confirmed by F value = 2.063, and p value = 0.129> 0.05. Based on this research, it can be concluded that the learning model, edutainment method, indoor and outdoor learning activities, and students’ learning motivation have a significant influence on students’ learning achievement in the Development of Self course. Keywords: Learning achievement, learning model, edutainment method, indoor-outdoor learning activities, learning motivation.
PENGUATAN KARAKTER PEDULI LINGKUNGAN MELALUI PROGRAM "BRAVE TO BE HERO" BERBASIS EDUKASI, DIGITALISASI, TATA KELOLA, DAN KOLABORASI BISNIS DI KELURAHAN SUKABUMI SELATAN, JAKARTA BARAT Mira Firlana; Dingot Hamonangan Sitanggang; Hamizar Hamizar; Teddy Setiadi; Syamsurizal Syamsurizal
JURNAL ABDIMAS PLJ Vol. 6 No. 1 (2026): JURNAL ABDIMAS PLJ, Juli 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/japlj.v6i1.2485

Abstract

Low public awareness of waste management remains a major challenge in achieving a clean and sustainable environment. Strengthening environmental awareness through the "Brave to Be Hero" concept offers an approach to fostering environmentally responsible behavior, ecological leadership, and concrete daily actions. Becoming a hero for the Earth means having the courage to initiate small yet meaningful changes to preserve the environment. This Community Service Program aimed to enhance public awareness and participation in sustainable waste management through education, digitalization, governance strengthening, and multi-stakeholder collaboration. The program was conducted on July 27, 2026, at the Sukabumi Selatan Village Office, West Jakarta, involving village officials, neighborhood leaders, community organizations, youth groups, and local residents. The implementation methods included educational seminars, interactive discussions, the "Brave to Be Hero" campaign, digital educational media, and the distribution of official waste bank passbooks to encourage community participation in waste bank activities. The results indicated an improvement in participants' understanding of waste segregation at the source and increased commitment to adopting environmentally friendly practices. In addition, the initial assessment revealed that only one neighborhood unit (RW) had an active waste bank, highlighting the need to establish waste banks across all neighborhood units. The program demonstrates that collaboration among higher education institutions, local government, and the community can strengthen environmental stewardship and support sustainable waste management practices.
PERAN LITERASI DIGITAL DALAM MENINGKATKAN KOMPETENSI SISWA DI ERA SOCIETY 5.0: THE ROLE OF DIGITAL LITERACY IN ENHANCING STUDENTS’ COMPETENCIES IN THE SOCIETY 5.0 ERA Muhammad Ferdiansyah; Ilham; Giyanto; Herdiana; Mira Firlana
JKP: Jurnal Khasanah Pendidikan Vol. 5 No. 1 (2026): JKP: Jurnal Khasanah Pendidikan, September 2026
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/jkp.v5i1.1910

Abstract

The rapid development of digital technology in the Society 5.0 era requires students to possess competencies that extend beyond academic knowledge to include the ability to access, understand, evaluate, utilize, and produce information through digital technology effectively and responsibly. This study aims to analyze the role of digital literacy in improving students’ competencies and to identify essential skills that need to be developed in response to the demands of learning in the Society 5.0 era. The study employs a qualitative approach using a literature review method. Data were obtained from scientific articles published in Indonesian national journals accredited by SINTA 1–4 and international journals indexed by Scopus and Web of Science discussing digital literacy, digital competence, twenty-first-century skills, and Society 5.0. The findings indicate that digital literacy plays a strategic role in strengthening students’ critical thinking, problem-solving, communication, collaboration, information management, and creativity through the appropriate use of technology. Digital literacy also contributes to students’ awareness of digital ethics, information security, responsible technology use, and appropriate interaction within digital environments. The integration of digital literacy into learning requires teacher support, effective utilization of technology-based learning media, adaptive learning environments, and continuous development of students’ digital competencies. Therefore, digital literacy should be regarded as a fundamental competency for preparing students to adapt to technological transformation while maintaining human-centered values in the use of technology. Strengthening digital literacy in schools can consequently support the development of competent, creative, critical, adaptive, and responsible learners who are better prepared to face educational and social challenges in the Society 5.0 era.
Co-Authors Dingot Hamonangan Sitanggang Giyanto Hamizar, Hamizar Herawati Tardan Herdiana Ilham Inna Hanarti Muhammad Ferdiansyah Nur Haris Ependi syamsurizal syamsurizal Teddy Setiadi Umi Hanik Makmuroh