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Strategi Radio Unit Prambors Medan Dalam Mempertahankan Eksistensinya Sebagai Lembaga Penyiaran Publik Winda Kustiawan; Ari Oldwin Sitorus; Yaumi Saidah; Ghita Irwanty; Zulhafiz Zulhafiz
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 6 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.7790231

Abstract

Prambors is a youth streaming radio that plays hits music from Indonesia and the world. This radio presents informative, educative, and entertaining content. The important position of this radio is as a regional media that contains news programs, music, entertainment, to influence the local economic potential. This study aims to understand how the Prambors Medan radio unit's strategy in maintaining its existence as a public broadcasting institution. The theory used in this research is the uses and gratification theory. This research method with a qualitative approach. The data collection techniques were carried out by means of observation and in-depth interviews, the results of research that has been done, have found that technically, Prambors have a strong strategy in social media management. The majority of the Prambors Medan radio broadcast programs are entertainment oriented, targeting young people. However, several programs have informational and educational values ​​that are capable of becoming a forum for the public interest.
MANAJEMEN PENYIARAN SERTA PENGEMBANGAN RADIO DAN TELEVISI: RADIO AND TELEVISION DEVELOPMENT BROADCASTING MANAGEMENT Winda Kustiawan; Nadya Syakilah; Tasya Salsabila; Arif Indra Hasan; Ari Oldwin Sitorus
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 2 No. 2 (2022): Juli : Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (486.991 KB) | DOI: 10.55606/juitik.v2i2.178

Abstract

Broadcasting management is intended so that the media and the broadcasting industry can maximize the purpose of broadcasting itself, namely providing information, providing education and providing entertainment to the public. Through broadcasting management, it is hoped that the broadcasting industries will be able to actualize each program properly. Radio and television, which are included as public press media, must also experience development in terms of operations, production or programs that will be conveyed to the public. With the presence of development and management, all problems that will hinder the smooth running of the program will be resolved. The approaches that must be taken are also very varied, for example the approach by means of comparative study methods or upgrading in terms of human resources or facilities that will be used to support the smooth running of the program, especially radio and television programs.
KELEBIHAN DAN KEKURANGAN RADIO Winda Kustiawan; Ari Oldwin Sitorus; Aidil Masri; Fatur Rizky Sylvanad; Melda Wati Simanjuntak; Nurhalimah Br. Manik
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 2 No. 3 (2022): November: Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (574.486 KB) | DOI: 10.55606/juitik.v2i3.348

Abstract

Penelitian ini bertujuan unutk menguraikan kekurangan dan kelebihan radio. Metode yang digunakan dalam penelitian ini adalah deskriptif dan studi pustaka. Radio memiliki karakteristik yaitu hanya audio. Berbeda dengan media lainnya, maka karakteristik itu justru memberikan tantangan sekaligus keunikan dari radio itu sendiri. Radio siaran memegang peranan yang sangat penting disebabkan oleh sifat medianya sendiri yang bisa mengarungi lembah, gunung, dan lautan sampai kerumah-rumah tanpa adanya halangan. Radio pernah diberi julukan The Fifth Estate atau “kekuatan keempat”. Faktor-faktor yang menyembabkan dijulukinya radio sebagai The Fifth Estate, karena radio bersifat langsung, tidak mengenal jarak dan rintangan serta memiliki daya tarik
STRATEGI PROGRAM HALO USTAD DI SALAM TV DALAM MENARIK MINAT KHALAYAK UMUM Ari Oldwin Sitorus; Wirdatul Wisfa; Nurhalimah Br. Manik; Amran Sahputra Tanjung
SENIMAN: Jurnal Publikasi Desain Komunikasi Visual Vol. 1 No. 1 (2023): Mei :  Jurnal Publikasi Desain Komunikasi Visual
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/seniman-widyakarya.v1i1.563

Abstract

The problem in this research is what is the strategy for the halo ustad program in attracting audience interest on salam tv. This study aims to find out how the strategy in the Halo Ustad program is to attract public interest on Salam TV. This study uses a qualitative method. Data collection was carried out using observation techniques and direct interviews at the research location. The strategy in the halo ustad program starts with compiling a broadcast schedule, choosing and preparing questions, choosing a teacher to present the program, which is very influential on the intended audience. For that we need a strategy in an event program.
Media Construction in Regional Conflict:Framing Analysis of The Island Dispute Between Aceh and North Sumatera in Tempo.Com and Kumparan.Com Reporting Ari Oldwin Sitorus; Hasan Sazali; Retno Sayekti
Dynamics Social : International Journal of Social Sciences and Communication Vol. 1 No. 2 (2025): International Journal of Social Sciences and Communication
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/dynamicssocial.v1i2.211

Abstract

This study aims to analyze how the mass media constructs the discourse of territorial conflict through reporting on the dispute over four islands in the waters of Aceh Singkil that were transferred to North Sumatra. This study highlights how two national media, Tempo.com and Kumparan.com, frame the issue of territorial boundaries that are administratively, politically, and economically sensitive. The novelty of this study lies in the comparative framing approach between the two media with different journalism styles, as well as their relationship to the potential for socio-political escalation at the local level. This study uses a qualitative method with Robert Entman's framing analysis model approach, which examines four main elements: define problems, diagnose causes, make moral judgments, and suggest remedies. The results show that Tempo.com tends to frame the conflict as an administrative and technocratic problem that is resolved through legal channels and cross-institutional coordination, while Kumparan.com emphasizes the economic dimension by highlighting the potential for oil and gas reserves on the disputed islands, opening up space for public speculation, and encouraging collaborative solutions between regions. This difference in framing emphasizes the role of the media in shaping public perception and maintaining the stability of the narrative on the issue of territorial conflict in Indonesia.
Language Ambiguity and Emotional Barriers: Semantic and Psychological Approaches in Interpersonal Communication Ari Oldwin Sitorus; Lahmuddin Lubis
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 2 (2025): August : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i2.2380

Abstract

This study aims to analyze interpersonal communication barriers caused by language ambiguity and emotional barriers, especially in the context of today's digital communication and social interactions. Semantic ambiguity occurs when a word or sentence has more than one meaning that allows for misinterpretation, while emotional barriers include psychological conditions such as stress, anxiety, and anger that affect how messages are received and interpreted. This research approach uses a qualitative descriptive-analytical method that allows for in-depth exploration of the meaning, dynamics, and factors that influence interpersonal communication. Data analysis was carried out thematically with a hermeneutic approach to understand the relationship of meaning in social and psychological contexts. Semantic Ambiguity Theory by Stephen C. Levinson is the main foundation in understanding the disturbance of meaning in verbal communication, which emphasizes the importance of situational context and shared knowledge between communicators. The results of the study indicate that language ambiguity is increasingly common, especially in the communication of the younger generation who often use informal language, abbreviations, and digital symbols, so that it has the potential to cause conflict when combined with emotional barriers experienced by the recipient of the message. The close relationship between semantic ambiguity and psychological barriers worsens the effectiveness of interpersonal communication, especially in the workplace, education, and social media. Therefore, this study emphasizes the need for an interdisciplinary approach that combines semantic and psychological studies so that communication strategies can be more adaptive, reflective, and humane in dealing with the complexity of contemporary communication