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Pertempuran Ideologi Desainer Grafis Modernisme dan Postmodernisme dalam Konteks Font Helvetica Harnoko, Irwan
Humaniora Vol 4, No 1 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i1.3454

Abstract

This article discusses the mindset of modernism designers: Massimo Vignelli, Wim Crouwel as opposed to the perspective of postmodernism designers: Paula Scher and David Carson on Helvetica font. This discussion becomes interesting because the leaders of the two sides are the key figures in the world of graphic design. Their opinions on Helvetica font can be used as a guide to study world’s graphic design, due to they dominate the mindset of contemporary designers.  
Pengaruh Tipografi pada Era Massimo Vignelli terhadap Tipografi Michael Bierut Harnoko, Irwan; Setiautami, Dria
Humaniora Vol 2, No 2 (2011): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v2i2.3201

Abstract

Massimo Vignelli is a senior graphic designer lived in New York, as a vocal modernism against post-modernism. His statement firmly opposing post-modernism in several occasions: interview in Helvetica the movie, typeradio, talkshow, and some articles in Looking Closer or AIGA Journal. Graphic design works of Massimo Vignelli reflected his characteristic, which is firmly choosing typeface. Typefaces of Vignelly are around 5 typefaces: Bodoni, Helvetica, Times Roman, Century, and Futura. The article uses formal analysis method. The writers collected materials about Michael Bierut, Massimo VIgnelli and Tibor Kalman from books and websites. The writers compare the typeface opinion of Massimo Vignelli (modernism designer), Michael Bierut designer (transition era designer from modernism to post-modernism), and Tibor Kalman (a designer in A Century of Graphic Design, as the influencer of Bierut?s betrayal over Vignelli). 
Mengembangkan Bisnis Desain Grafis Harnoko, Irwan
Humaniora Vol 2, No 1 (2011): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v2i1.3012

Abstract

Developing graphic design business needs promotion materials, some of them are newsletter, business card, Credit Line, and protofolio. Article explores the strategy of making newsletter, how to make business card to be professional, how to get the credit line, and how to make a portofolio, and what media that is able to clearly clarify the portofolio. It is concluded that people need extra ordinary creativity to achieve a successful in graphic design business.  
Degradasi Etika dalam Animasi Sintesis Citra Manusia dengan Kecedasan Buatan Darmawan, James; Alvine, Mario; Harnoko, Irwan
Journal of Contemporary Indonesian Art Vol 5, No 2 (2019)
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24821/jocia.v5i2.3445

Abstract

Dalam era yang serba otomatisasi digital; termasuk diranah kecerdasan buatan yang merambah ke dunia animasi, peranan kecerdasan buatan ini berperan besar bagi perkembangan pesat dunia animasi yang mensintesi citra manusia. Pada awalnya merupakan terobosan yang fenomenal; apalagi dalam era skeudomorphism, dimana keterkaitan antara dunia digital dan dengan dunia riil harus bermargin tipis. Tentu pada sudut pandang pengguna, hal ini menjadi kesempatan baru dalam mengembangkan eksplorasi imajinasi yang lebih realistik, namun hal ini juga termasuk menggunakan konten yang negatif. Untuk itu terjadinya degradasi etika pun berkembang menjadi perusakan citra manusia itu sendiri. Untuk itu tim penulis melakukan studi literatur mengenai perkembangan teknologi kecerdasan buatan dalam dunia animasi, mengkaitkannya dengan penyimpangan yang terjadi dengan adanya teknologi animasi ini, serta menutupnya dengan prediksi perkembangan kecerdasan visual pada animasi sistesis citra manusia dimasa akan datang. Kata kunci: Teknologi Animasi, Kecerdasan Buatan, Sintesis Gambar Manusia, Degradasi Etika. 
BUKU ILUSTRASI TENTANG “PERJALANAN HIDUP SEBAGAI ANAK TULI” Gunawan, Refina; Astabrata, Carolus; Harnoko, Irwan
VisArt: Jurnal Seni Rupa dan Design Vol. 1 No. 2 (2023): VisART: Jurnal Seni Rupa & Desain
Publisher : Penerbit dan Percetakan, CV. Picmotiv

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61930/visart.v1i2.415

Abstract

Abstract : Deaf Children are children who have hearing deficiencies so they cannot hear sounds perfectly. There are two types, namely mild and severe deafness. Mild deafness is a child who can hear and differentiate the sounds of words and animals and also uses assistive devices, but the drawback is that not everyone can hear clear sounds. Meanwhile, severe deafness means only being able to hear sounds, for example whether there is a sound or not, and not being able to differentiate between the sounds of words or animals either. Hearing Aids for deaf people are devices that help people hear sounds around them. Illustration is processing or creative work that provides image or visuals that are always used to tell or illustrate something creative, such as image illustrators who use manual or digital tools. The aim is to clarify the plot of the story and convey the contents of the story from deaf children so that readers can understand when reading. Illustrations help deaf people by telling stories of deaf children struggling to become successful and also deaf children having the motivation to provide encouragement to the deaf community.  
VIDEO ILUSTRASI SEBAGAI MEDIA YANG MENGISAHKAN TENTANG “ PERJALANAN HIDUP SEBAGAI ANAK TULI “ Gunawan, Leonita; Astabrata, Carolus; Harnoko, Irwan
VisArt: Jurnal Seni Rupa dan Design Vol. 1 No. 2 (2023): VisART: Jurnal Seni Rupa & Desain
Publisher : Penerbit dan Percetakan, CV. Picmotiv

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61930/visart.v1i2.416

Abstract

Abstract : Deaf children are children who do not have the ability to hear well so their way of communicating is different from hearing people. Video Documentation is a visual video work that tells real life stories or introduces certain topics with a factual approach through their activities, the reality of an event. Video documentation and illustrations are the result of imagination to convey information or official evidence in the form of writing, photos, videos, images for various purposes. Video documentation and illustrations are used as a reference for deaf children in writing short stories to tell about the journey of life as a deaf child and the real life that occurs in everyday life for deaf children. In general, deaf children experience difficulties in communicating verbally and hamper the development of their abilities. The role of video documentation aims to convey information about how to communicate with deaf children in verbal form and everyday sign language. This also helps to prove the abilities of deaf children to society to provide insight to the general public on how to communicate easily with deaf children. Apart from that, the development of video documentation and illustrations can help people in the process of learning to communicate directly with deaf children in making social adjustments.
the Effectiveness of Logo Complexity on the Success of Company Brand Awareness Kurniadi, Terry; Harnoko, Irwan
IMAGIONARY Vol 3 No 1 (2024): OKTOBER
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Paramadina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51353/jim.v3i1.931

Abstract

In this highly competitive retail landscape, building a very distinctive brand identity is one of the most crucial factors for the growth and success of a certain brand. One essential element of their identity is the logo of the brand, serving as a visual representation of the brand. This study questions: Does the logo design truly have a significant impact on brand awareness? Through examination of existing literature, consumer psychology theories, this journal article investigates the relationship between logo design and the popularity of a company. By focusing on the interplay between visual branding and media following, this research aims to provide valuable insights for marketers, designers, and store owners who seek to utilize logo design as a strategic tool to drive growth in today's very dynamic retail environment.
Evaluasi Penciptaan Karakter 3D dalam Desain Komunikasi Visual: Studi Kasus Karya Mahasiswa Prio Utomo, Nugroho Widya; harnoko, irwan
CITRAWIRA : Journal of Advertising and Visual Communication Vol. 6 No. 2 (2025)
Publisher : ISI Press Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/citrawira.v6i2.6167

Abstract

Penelitian ini mengevaluasi proses pemodelan 3D dalam konteks desain komunikasi visual melalui studi kasus terhadap karya mahasiswa yang baru memulai pembelajaran modeling 3D. Fokus penelitian diarahkan pada bagaimana mahasiswa menerapkan teknik pemodelan, prinsip desain karakter, serta penggunaan perangkat lunak Blender dalam menghasilkan karya tiga dimensi. Temuan menunjukkan bahwa penggunaan panduan visual berupa ilustrasi tiga tampak, workflow yang sistematis, dan pemahaman prinsip desain mampu meningkatkan kualitas estetika, proporsi, dan kedalaman komposisi visual pada karya yang dihasilkan. Selain itu, penelitian ini mengungkap bahwa pendekatan pembelajaran terstruktur, meliputi tahapan sketsa, modeling, material, pencahayaan, dan rendering, dapat mendorong kreativitas, inovasi, serta kepercayaan diri mahasiswa dalam menciptakan karakter 3D yang komunikatif dan menarik bagi audiens. Studi ini menegaskan bahwa pemodelan 3D memiliki peran penting sebagai keterampilan dasar dalam pendidikan desain komunikasi visual dan berkontribusi pada penguatan pengalaman belajar mahasiswa