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All Journal Nusantara Science and Technology Proceedings Journal of Education, Language Innovation, and Applied Linguistics
Metty Agustine Primary, Metty Agustine
Siliwangi University
Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology Social Sciences Other

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Relationship Marketing among Coconut Sugar Traders, Main Suppliers, and Main Customers Salam, Rudhiana; Primary, Metty Agustine; Rahmat
Nusantara Science and Technology Proceedings Multi-Conference Proceeding Series F
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2024.4605

Abstract

This study aims to analyze relationship marketing among coconut sugar traders in Tonjongsari Village, Cikalong District, Tasikmalaya Regency, West Java, and their main suppliers and customers. The analytical method used is the Wilcoxon Signed Ranks Test, which is suitable for paired ordinal data. Data were collected through questionnaires and analyzed using SPSS 26 software. The analysis results show significant differences in the dimensions of trust, satisfaction, and dependence between suppliers and customers, with significance values of 0.038, 0.018, and 0.031, respectively, while the commitment dimension did not show a significant difference (0.713). The categorization results indicate that all relationship marketing dimensions are in the high category, both for the traders' perceptions of the main suppliers and customers. This study concludes that traders have better relationships with customers than with suppliers in terms of trust, satisfaction, and dependence, although commitment did not show significant differences. These findings provide insights for improving relationship marketing strategies in the future.
Demotivated Students during Online English Learning in Covid-19 Pandemic: Voices from Indonesian Students Pratama, Achmad Hendy; Primary, Metty Agustine; Dewi, Nita Sari Narulita
Journal of Education, Language Innovation, and Applied Linguistics Vol 1, No 2 (2022): JELITA: Journal of Education, Language Innovation, and Applied Linguistics
Publisher : Universitas Siliwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (201.622 KB) | DOI: 10.37058/jelita.v1i2.4761

Abstract

The COVID-19 pandemic has forced all sectors to stop their activities. As a result of this, learning activities were suddenly changed to online methods. Seeing the phenomena that occur around researchers, the decreasing of students' motivation during online English learning can be a serious matter. If the demotivating factor cannot be known, it will be difficult for the teacher to overcome it. To fill this gap, the researcher intends to look for the factors that cause demotivation in students during online English learning. An exploratory case study was employed as the research design and semi-structured interviews were selected as the data collection technique. The data were analyzed using thematic analysis based on demotivating factors (learning contents and materials, teachers’ competence and teaching styles, inadequate school facilities, and lack of intrinsic motivation). Research reveals that there are two major factors of demotivation experienced by students: (1) internal factors; (2) external factors. Internal factors consist of lack of interest; undirected study goals; negative habits, and external factors consisting of surrounding elements; teaching style; teaching materials and teaching content; learning facilities; sudden transition. In conclusion, the teaching and learning practices should encourage students to have positive experiences and not demotivate them in learning English such as using interesting online tasks.
Co-Authors Nita Sari Narulita Dewi, Nita Sari Narulita Pratama, Achmad Hendy Rahmat Salam, Rudhiana