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All Journal Jurnal Pendidikan dan Pengabdian Masyarakat JABI: Jurnal Abdimas Bhakti Indonesia
Mulyadi Nursi
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Humanities Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Social Sciences Other

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PENINGKATAN KAPASISTAS PERTANIAN UKM KELOMPOK TANI DESA BALLEANGING DESA SOMBAPALIOI Kardina Kardina; Mulyadi Nursi
Jurnal Pendidikan dan Pengabdian Masyarakat Vol. 4 No. 1 (2021): Februari
Publisher : FKIP Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (109.833 KB) | DOI: 10.29303/jppm.v4i1.2511

Abstract

Mitra Program Kemitraan Komunitas (PKM) ini adalah UKM kelompok tani Balleangin di Desa Sombapalioi. Permasalahan yang ada adalah (1) limbah pertanian padi/jerami dan kotoran ternak belum dimanfaatkan petani, (2) petani tidak memiliki keterampilan mengolah limbah jerami dan kotoran ternak menjadi pupuk organik atau kompos, (3) petani belum menyadari pentingnya penggunaan pupuk organik untuk bertani yang ramah lingkungan, dan (4) adanya motivasi petani untuk berusaha pupuk organik, namun tidak memiliki pengetahuan dan keterampilan berwirausaha. Metode yang digunakan adalah berupa pelatihan manajemen usaha, pendirian usaha baru dan pemasaran dilakukan dengan ceramah, diskusi, dan tanya jawab dan mitra pendamping. Hasil yang dicapai adalah petani menjadi paham dan bersedia mengaplikasikan sistem pertanian berkelanjutan dengan memasukkan kembali bahan organik dari sisa seresah atau jerami kembali ke lahan dalam bentuk pupuk organik.
Peningkatan Daya Saing UMKM Ambar Wedang Klasik melalui Penguatan Manajemen Usaha, Strategi Pemasaran, dan Inovasi Kemasan Produk Hastuti Indra Sari; Mulyadi Nursi; Rahmadiana Rahmadiana; Henny Risnawati; Azizah Mentari Banyusufi
JABI: Jurnal Abdimas Bhakti Indonesia Vol 7 No 1 (2026): Juni
Publisher : UNIVERSITAS BHAMADA SLAWI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36308/jabi.v7i1.970

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a significant role in supporting economic growth and improving community welfare. However, many MSMEs still face challenges in business management, marketing, and product packaging development. These challenges were also experienced by Ambar Wedang Klasik, an MSME located in West Cikarang that produces various traditional herbal beverages, including ginger rice drink (wedang kencur), ginger drink (wedang jahe), lemongrass drink (wedang sereh), honey lemon drink, honey lemon tea drink, and stamina herbal drink. This community service program aimed to enhance the business capacity of the partner through strengthening business management, marketing, and product packaging. The methods employed included observation, training, mentoring, monitoring, and evaluation. The training focused on simple financial bookkeeping, business administration, digital marketing through social media, and the development of more attractive and informative product packaging designs. The results demonstrated improvements in the partner’s knowledge and skills in managing the business, utilizing digital media as a promotional tool, and developing more professional product packaging. The program also produced several outputs, including a simple bookkeeping system, strengthened product branding, and redesigned packaging to support business competitiveness. Therefore, this community service activity successfully addressed the partner’s business challenges and contributed to the sustainable development and competitiveness of the MSME.
Co-Authors Azizah Mentari Banyusufi Hastuti Indra Sari Henny Risnawati Kardina Kardina Rahmadiana Rahmadiana