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Pelatihan WhatsApp Business: Meningkatkan Efisiensi dan Kinerja Bank Sampah Sakura Palembang M Arief Rahman; Rika Sadariawati; Alem Pameli; Fitrianto Puja Kesuma
JURNAL PENGABDIAN MASYARAKAT AKADEMISI Vol. 1 No. 2 (2023): April : JURNAL PENGABDIAN MASYARAKAT AKADEMISI
Publisher : CV. ALIM'SPUBLISHING

WhatsApp Business training has been conducted to improve the quality of management of Sakura Waste Bank Palembang. This activity aims to train managers and employees in operating and using the WhatsApp Business application in daily activities. The results of the training showed that participants were satisfied and able to apply the knowledge gained. It is hoped that this training can positively contribute to improving the efficiency and performance of Sakura Waste Bank

Implementasi Sistem Informasi Wisata Berbasis Media Sosial untuk Meningkatkan Promosi Destinasi Pariwisata di Muara Enim Diestha Wulandari; Indah Febrianti Makini; Ananda Putri Aulia; M Arief Rahman
Jurnal Komputer dan Elektro Sains Vol. 2 No. 1 (2024): Komets
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/komets.v2i1.192

This research discusses the implementation of a social media-based tourism information system to improve the promotion of tourism destinations in Muara Enim, South Sumatra. With a focus on TikTok and Instagram, this research addresses the lack of understanding of Muara Enim's tourism potential among people outside the region through qualitative methods and data analysis. The results show that the utilization of social media, such as TikTok and Instagram, effectively increases the visibility of Muara Enim's tourism destinations, attracts tourists, and expands people's understanding of the tourism potential in the area. In the context of contribution, this research highlights the role of social media as an effective tool for local tourism development. As a suggestion for future research, further studies regarding the interaction and direct response of tourists to social media content, as well as evaluating the economic impact of increased tourism in Muara Enim. This can help a deeper understanding of the potential and challenges in developing the tourism sector through social media in Muara Enim.

EduKopi Sriwijaya Membangun Wisata Kopi Edukatif untuk Peningkatan Pengetahuan dan Ekonomi Masyarakat M Arief Rahman; Ade Silvia Handayani; Nabiel Arinaullah; M Lutfi Kurniawan; Ghina Maysya Ayu; Ella Rosita
Jurnal Pengabdian Masyarakat Sultan Indonesia Vol. 2 No. 1 (2025): Abdisultan
Publisher : Sultan Publsiher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/abdisultan.v2i1.363

Kegiatan pengabdian masyarakat EduKopi Sriwijaya tidak hanya dirancang sebagai sarana pelatihan, tetapi juga sebagai strategi pembangunan ekonomi lokal yang mengedepankan pendekatan partisipatif dan berkelanjutan. Kegiatan ini dilaksanakan di Rumah Kopi Sriwijaya, Provinsi Sumatera Selatan, yang memiliki potensi kopi unggulan dan komunitas penggiat kopi aktif. Melalui kolaborasi antara institusi pendidikan dan komunitas kopi lokal, kegiatan ini membuka ruang interaksi produktif antara akademisi, petani kopi, pelaku UMKM, dan masyarakat umum. Selain memberikan pelatihan teknis, program ini membangun pemahaman peserta terhadap pentingnya nilai tambah kopi, mulai dari branding produk, pengemasan yang menarik, hingga strategi pemasaran berbasis digital. Pendekatan wisata edukatif yang digunakan tidak hanya berfokus pada transfer ilmu, tetapi juga memberikan pengalaman menyeluruh yang menyenangkan dan inspiratif, sehingga menarik minat generasi muda untuk terlibat dalam sektor pertanian kreatif. Dampak jangka pendek yang terlihat adalah tumbuhnya semangat wirausaha berbasis kopi pada beberapa peserta, serta meningkatnya ketertarikan masyarakat terhadap pariwisata tematik. Penelitian ini menggunakan pendekatan kualitatif partisipatif, dengan teknik observasi, wawancara, dan diskusi kelompok sebagai metode pengumpulan data. Ke depan, EduKopi Sriwijaya diharapkan dapat direplikasi di daerah lain yang memiliki potensi serupa, sebagai bagian dari upaya pelestarian budaya lokal sekaligus pengembangan ekonomi berbasis komunitas.

PELAKSANAAN PENDAMPING MAGANG BAPPEDA LITBANG KOTA PALEMBANG M Arief Rahman; Aulia Niputri; Yolanda Calista; Rika Yohana Sitorus
Jurnal Media Pengabdian Kepada Masyarakat Vol 5 No 1 (2026): Volume 5 Nomor 1, Mei 2026
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37090/jm-pkm.v5i1.3192

Kegiatan pendampingan magang mahasiswa di Badan Perencanaan Pembangunan, Penelitian dan Pengembangan (Bappeda Litbang) Kota Palembang dilaksanakan sebagai upaya menjembatani kesenjangan antara pembelajaran akademik dan kebutuhan praktik di sektor pemerintahan. Kegiatan ini bertujuan untuk meningkatkan kompetensi mahasiswa melalui pendampingan terstruktur selama masa magang. Metode pelaksanaan menggunakan observasi dan pendekatan deskriptif kualitatif dengan pendampingan langsung oleh dosen dan mentor instansi dalam memantau, membimbing, serta mengevaluasi aktivitas mahasiswa selama periode magang bulan Juli hingga Oktober 2025. Hasil kegiatan menunjukkan bahwa mahasiswa mampu mengimplementasikan pengetahuan teoritis ke dalam praktik kerja, khususnya dalam bidang perencanaan, administrasi, pengelolaan data, dan dukungan kegiatan kelembagaan. Selain itu, pendampingan magang juga berkontribusi terhadap peningkatan soft skill mahasiswa, meliputi kemampuan komunikasi, kerja sama tim, kedisiplinan, dan pemecahan masalah. Secara keseluruhan, kegiatan pendampingan magang ini efektif dalam meningkatkan kesiapan kerja mahasiswa sekaligus memberikan manfaat bagi instansi mitra.

Kompetisi Fotografi dan Video di Taman Nasional Sembilang untuk Promosi Wisata M Arief Rahman; Irsanto Aniswar; Nabiel Arinaullah; M Lutfi Kurniawan; Meranda Meranda; Ina Opi Aprina; Ulfa Shabrina
Jurnal Pengabdian Masyarakat Sultan Indonesia Vol. 1 No. 1 (2024): Abdisultan
Publisher : Sultan Publsiher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/abdisultan.v1i1.187

Taman Nasional Sembilang, sebagai penjaga keindahan alam Indonesia, menarik perhatian untuk menjaga keberlanjutan ekosistem dan memberikan dampak positif pada masyarakat lokal. Potensi Taman Nasional Sembilang perlu dieksplorasi melalui inovasi, dan kompetisi fotografi serta video content creator menjadi solusi inovatif untuk mengatasi tantangan ekonomi dan meningkatkan kesejahteraan warga sambil menginformasikan daya tarik pesona alam di Taman Nasional Sembilang. Pendekatan partisipatif melibatkan masyarakat lokal, termasuk perangkat desa, dosen, praktisi, mahasiswa, peserta lomba, dan warga. Metode pelaksanaan mencakup perencanaan matang, koordinasi antarpihak, dan pemanfaatan teknologi digital. Hasil kompetisi menunjukkan karya-karya yang mencerminkan keindahan alam dan kearifan lokal, dengan pembahasan membuka dialog terbuka tentang tantangan dan peluang. Keterlibatan Pemerintah Kabupaten Banyuasin, Dinas Kepemudaan, Olahraga, dan Pariwisata, Balai Taman Nasional Berbak dan Sembilang, Pemerintah Desa Sungsang IV, serta Kepala Dusun V Sei Sembilang, memastikan pelaksanaan lomba dapat berlangsung dengan sangat baik dan lancar.

Sosialisasi AI Manfaat Google Analytics Bagi UMKM Dalam Mendukung Astacita Indonesia 2024 M Arief Rahman; Kusmayanti Kusmayanti
Jurnal Pengabdian Masyarakat Sultan Indonesia Vol. 1 No. 2 (2024): Abdisultan
Publisher : Sultan Publsiher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/abdisultan.v1i2.315

Sosialisasi AI dan Manfaat Google Analytics Bagi UMKM Dalam Mendukung Astacita Indonesia 2024 merupakan kegiatan pengabdian masyarakat yang bertujuan untuk meningkatkan literasi digital di kalangan pelaku Usaha Mikro, Kecil, dan Menengah (UMKM). Kegiatan ini penting karena UMKM merupakan tulang punggung perekonomian nasional, namun banyak yang belum memanfaatkan teknologi secara optimal. Metode yang digunakan adalah pendekatan kualitatif melalui webinar daring menggunakan Zoom Meeting dan YouTube, dengan evaluasi melalui observasi dan wawancara. Hasil menunjukkan bahwa peserta memahami cara memanfaatkan Artificial Intelligence untuk efisiensi bisnis dan Google Analytics untuk analisis perilaku pelanggan, meskipun terdapat kendala teknis seperti keterbatasan akses internet. Kegiatan ini berkontribusi pada transformasi digital UMKM, sejalan dengan visi Asta Cita Indonesia 2024 untuk memperkuat kemandirian ekonomi berbasis teknologi.

Manajemen Proyek Sistem Informasi Kesehatan Mental Mahasiswa berbasis Akun Tiktok @healing.campus Rio Anugrah; Najla Puteri Salsabila; Nurul Agami; Faresh Utomo; Vitha Anggraini; Aryo Wiranata; M Arief Rahman
Jurnal Komputer dan Elektro Sains Vol. 2 No. 1 (2024): Komets
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/komets.v2i1.191

Project Management for Mental Health Information System among Students Based on TikTok Accounts (Healing.Campus) is an initiative aimed at providing an alternative solution to assist students in dealing with mental health issues. Mental health is a crucial aspect of general well-being, yet issues related to mental health among students remain constrained and limited. This research employs a qualitative research method and data analysis techniques as a theoretical study. Qualitative research methods are used due to literature indicating constraints and limitations in using TikTok as a platform for developing students' mental health. Data analysis techniques, as part of the theoretical study, are utilized to determine whether the hypotheses formulated in the literature review are accurate. The research findings demonstrate that the TikTok-based information system, Healing.Campus, for mental health has achieved satisfactory outcomes, reflecting a significant positive impact on its audience. The Healing.Campus TikTok account has been able to contribute positively to students' mental health. Motivational video content has successfully created a supportive and empathetic atmosphere, provided practical solutions, and reduced stigma associated with mental health issues. It has successfully attained positive and significant outcomes in aiding students in addressing mental health concerns. This TikTok account proves its effectiveness in creating a supportive and empathetic atmosphere, offering practical solutions, and reducing the stigma associated with mental health problems. The existence of this mental health information system is expected to provide motivation and encouragement to students facing difficulties.

Implementasi Sistem Informasi Wisata Berbasis Media Sosial untuk Meningkatkan Promosi Destinasi Pariwisata di Muara Enim Diestha Wulandari; Indah Febrianti Makini; Ananda Putri Aulia; M Arief Rahman
Jurnal Komputer dan Elektro Sains Vol. 2 No. 1 (2024): Komets
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/komets.v2i1.192

This research discusses the implementation of a social media-based tourism information system to improve the promotion of tourism destinations in Muara Enim, South Sumatra. With a focus on TikTok and Instagram, this research addresses the lack of understanding of Muara Enim's tourism potential among people outside the region through qualitative methods and data analysis. The results show that the utilization of social media, such as TikTok and Instagram, effectively increases the visibility of Muara Enim's tourism destinations, attracts tourists, and expands people's understanding of the tourism potential in the area. In the context of contribution, this research highlights the role of social media as an effective tool for local tourism development. As a suggestion for future research, further studies regarding the interaction and direct response of tourists to social media content, as well as evaluating the economic impact of increased tourism in Muara Enim. This can help a deeper understanding of the potential and challenges in developing the tourism sector through social media in Muara Enim.

Penerapan Algoritma Decision Tree dalam Menentukan Kualitas Olahan Kopi Berdasarkan Preferensi Konsumen pada Kopi Beskabean M Arief Rahman
Sistem Pendukung Keputusan dengan Aplikasi Vol 4 No 1 (2025)
Publisher : Ali Institute or Research and Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55537/spk.v4i1.1129

This research aims to apply the Decision Tree algorithm in determining the quality of processed Beskabean coffee based on consumer preferences. Beskabean coffee is one of the local coffee products that is unique in its flavor, processing method, and brewing variety. In the face of market competition and rising consumer expectations, a deep understanding of the factors that influence preferences is essential to support product innovation. Data collection was conducted through distributing questionnaires to consumers who have tasted various variants of Beskabean coffee. The variables analyzed included acidity, viscosity, aroma, aftertaste, and brewing methods such as V60, French press, and tubruk. All data collected was then analyzed using the Decision Tree algorithm with the Classification and Regression Tree (CART) approach. The results of the analysis show that aroma and aftertaste are the two most dominant factors influencing consumer preferences for Beskabean coffee. The Decision Tree model successfully categorizes coffee quality based on a combination of sensory attributes and consumer preferences with a fairly high level of accuracy. These findings provide valuable insights for coffee businesses, especially MSMEs, to develop products that are more in line with market desires. The application of the Decision Tree algorithm is proven to be effective in identifying consumer decision patterns and can be used as a decision-making system.

Socialization and Discussion of South Sumatra Coffee with Jack Runners Roastery at Livin' Fest 2025 Palembang M Arief Rahman; Ferizka Tiara Devani
Jurnal Perjuangan dan Pengabdian Masyarakat : JPPM Vol. 2 No. 1 (2026): 31 Januari 2026
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Pejuang Republik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

The community engagement activity conducted at Livin’ Fest 2025 Palembang aimed to introduce the potential of South Sumatra coffee to the broader public through an interactive educational approach. The urgency of this activity lies in the need to improve public literacy regarding local coffee quality, processing techniques, and flavor characteristics that are not yet fully understood by consumers. The objective was to provide comprehensive insights into South Sumatra coffee while creating opportunities for collaboration among industry actors, communities, and educational institutions. The method employed a descriptive qualitative approach through direct observation and discussions with Jack Runners Roastery, involving active interactions between presenters, local coffee practitioners, and festival visitors. The results indicated that material delivery through brewing demonstrations, explanation of coffee profiles, and question-and-answer sessions successfully enhanced participants’ understanding of processing differences, flavor potential, and production challenges. The activity also strengthened public appreciation for local products and supported network expansion among coffee stakeholders. The conclusion highlights that festival-based educational activities can serve as an effective strategy to improve the quality, promotion, and competitiveness of South Sumatra coffee.

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