Hasbi Ash Shiddieqy
Fakultas Ekonomi dan Bisnis Islam Institut Agama Islam Sahid Bogor

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ANALISIS MANAJEMEN SYARIAH PERAN APLIKASI MOBILE JAMINAN KESEHATAN NASIONAL (JKN) DALAM MENINGKATKAN KUALITAS PELAYANAN BADAN PENYELENGGARA JAMINAN SOSIAL KESEHATAN (BPJS KESEHATAN) KANTOR CABANG KOTA BOGOR Saddam Hussein; Hasbi Ash Shiddieqy; Mohamad Kharis Mubarok
SAHID BUSINESS JOURNAL Vol 2 No 01 (2022): Oktober 2022
Publisher : Jurnal Penelitian Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/sahidbusinessjournal.v2i01.81

Abstract

The Health Social Security Administration Agency (BPJS Kesehatan) as the organizer of national health insurance for all Indonesian people, especially for Civil Servants, TNI/POLRI, Veterans and ordinary people, seeks to improve services to all BPJS Health participants. BPJS Health provides innovation in the development of the Mobile JKN application which is useful for facilitating the services of BPJS Health participants. The purpose of this research is to find out and analyze sharia management of the Mobile JKN application, the factors of strengths and weaknesses and whether it has been able to improve services by using the Mobile JKN application at the Health BPJS Bogor City Branch Office. This research is qualitative in nature and the data collection method is by conducting interviews, observation and documentation. This data collection method was carried out on respondents, namely the Head of the BPJS Health Membership Section, BPJS Health service staff and BPJS Health participants at the Bogor City Branch office. The analysis used in this study is descriptive qualitative and to strengthen and complement the research results the authors add the data provided by the Health BPJS. The results of the study show that the Mobile JKN application has improved the quality of BPJS Health services at the Bogor City Branch Office, in addition to that BPJS Health has provided services that are accepted and benefited by participants. This is in accordance with sharia management which manages the organization to obtain optimal results and obtain blessings from Allah Subhanahu Wa Ta'ala.
ANALISIS STRATEGI PEMASARAN USAHA MIKRO KECIL DAN MENENGAH (UMKM) NYONYA SAMBEL KECAMATAN PAMIJAHAN, KABUPATEN BOGOR DALAM PERSPEKTIF MANAJEMEN SYARIAH Nining Yulia Anggraeni; Susi Melinasari; Hasbi Ash Shiddieqy
SAHID BUSINESS JOURNAL Vol 2 No 01 (2022): Oktober 2022
Publisher : Jurnal Penelitian Manajemen Bisnis Syariah: Program Studi Manajemen Bisnis Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/sahidbusinessjournal.v2i01.84

Abstract

The marketing elements contained in every MSME business actor (Micro, Small and Medium Enterprises) include maintaining a quality product (product), the right price (price), attractive promotion (promotion), as well as a strategic location (place). The competition is so tight that the UMKM Nyonya Sambel must be superior compared to its competitors. Therefore, the marketing strategy plays an important role in determining the survival or failure of a business. This study aims to analyze a good and appropriate marketing strategy for Mrs. Sambel UMKM, Pamijahan District, Bogor Regency and in line with sharia management principles. The research used a descriptive qualitative method using Strengths Weaknesses Opportunity Threats (SWOT) analysis and took place at the UMKM of Nyonya Sambel, Pamijahan District, Bogor Regency. The results of this study indicate that Mrs Sambel's SMEs apply the components in the marketing strategy, namely Segmenting, Targeting, Positioning. UMKM Nyonya Sambel also formulates a 4P marketing mix strategy, Product, Price, Place, Promotion. In addition, there is conformity with sharia management principles, namely the principle of amar ma'ruf nahi munkar, the obligation to uphold the truth, the obligation to uphold justice and also the obligation to convey the mandate. Based on the results of the SWOT analysis, Mrs. Sambel's UMKM is in quadrant I Growth (development), meaning that this position is a very profitable situation and continuous improvement is still needed.