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STUDI KOMPARATIF HASIL BELAJAR MODEL PEMBELAJARAN KOOPERATIF TIPE MAKE A MATCH MTs N 2 Chumairoh, Chumairoh; Buwono, Sri; G. S, Bambang
Jurnal Pendidikan dan Pembelajaran Khatulistiwa Vol 7, No 8 (2018): AGUSTUS 2018
Publisher : Jurnal Pendidikan dan Pembelajaran Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (511.203 KB)

Abstract

AbstractThis research is aimed to know the difference result of social studies learning by using cooperative learning type make a match in class VIII D and VIII E of MTs N 2 Pontianak. The main problem of this research is, “is there any differences on student’s result in social studies learning by using cooperative learning make a match  method in class VIII D and VIII E of MTs N 2 Pontianak”. The specipic problem of thie research is “how is the imlementation of using cooperative learning make a match method in class VIII D and VIII E of social studies learning MTs N 2 Pontianak? How is the result of social studies learning by using make a match method in class VIII D and VIII E of MTs N 2 Pontianak? Is tere any differences on students result in social studies learning by using make a match method in class VIII D and VIII E of MTs N 2 Pontianak?”. The variable in the research is cooperative learning make a match method and social studies result. Pre-experimental one shoot case study is the method that used in this research. Participants of the research are class VIII D dan VIII E in total 74 students. Data is collected by using direct communication technique, direct observation technique, documentary study technique and measurement technique. The results showed that using by make a match method, the mean score of class VIII D is 10,24 and class VIII E is 10, 62. Next, t-test is used to explaine either there is any differences. T-test showed tcount < ttable, because tcount < ttable -1,633 < 1,993 so Ho is accepted and there is no difference in students result in social studies learning by using cooperative learning make a match method between class VIII D and VIII E of MTs N 2 Pontianak. Keywords :  Cooperative learning make a match method, learning result, social studies lerning 
THE EFFECT OF PRODUCT PLACEMENT ON "IKATAN CINTA" DRAMA ON PURCHASE INTENTION OF "LEMONILO" NOODLES Chumairoh, Chumairoh; Pananingrum, Erminati
Eksis: Jurnal Riset Ekonomi dan Bisnis Vol. 17 No. 2 (2023): October (2022) - March (2023)
Publisher : STIE PGRI Dewantara Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26533/eksis.v17i2.1142

Abstract

This study aims to determine and explain the effect of product placement on the purchase intention of Lemonilo noodle products moderated by consumer attitudes in the "Ikatan Cinta" drama. This study uses a quantitative approach. The research method used is verification, with explanatory research that aims to test hypotheses to explain the position between variables. The variables studied were product placement, consumer attitudes, and purchase intentions. Respondents were used as many as 100 people distributing questionnaires to people who had watched the "Ikatan Cinta" drama and knew product placement in the "Ikatan Cinta" drama. The test tool uses Moderated Regression Analysis (MRA) on the SPSS tool. Based on the analysis, it can be concluded that product placement influences purchase intention, and attitude does not moderate the relationship between product placement and purchase intention. The test results for the coefficient of determination show that the level of product placement contribution and attitude towards purchase Intention is 52.5%, and the remaining 47.5% is influenced by other factors not examined in this study.