Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Innovative: Journal Of Social Science Research Jurnal Ekonomi, Manajemen, Akuntansi
Rizki Ramdani
Universitas Pendidikan Indonesia
Humanities Computer Science & IT Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pembelajaran Pengukuran Luas Persegi Panjang Satuan Baku Menggunakan Model PBL di SD Negeri 066 Halimun Rico Mulyawan; Rizki Ramdani; Komariah Komariah
Innovative: Journal Of Social Science Research Vol. 3 No. 2 (2023): Innovative: Journal Of Social Science Research (Special Issue)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v3i2.1775

Abstract

Penelitian ini adalah untuk mengetahui ke efektifitasan pemebelajaran dengan model PBL (Problem Base Learning) dalam pembelajaran pengukuran luas persegi panjang satuan baku di SDN 066 HALIMUN Metode yang digunakan adalah metode penelitian kualitatif, yaitu dengan cara turun langsung ke lapangan atau observasi dimana kita mencari informasi tentang kurikulum dan mengajar langsung, yang dari hasil itu kita mendapatkan hasil bahwasanya pembelajaran pengukuran luas dengan model pembelajaran PBL ini sangat teruji efektif.
The Moderating Effect of Content Quality on Promotion and Purchase Decisions at Guscio Fashion Brand Rizki Ramdani; Dede Kurnia; Ismail Yusup
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 5 No. 6: September 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v5i6.20338

Abstract

Fluctuating sales revenue at the Guscio fashion brand during 2024–2025 indicates that consumer purchase decisions have not been consistently established. A preliminary survey found that although all respondents had seen Guscio's promotions, most had not purchased, considered the content unattractive or unconvincing, and felt that the promotions had not encouraged them to buy. This study describes promotion and purchase decisions, analyzes the effect of promotion on purchase decisions, and examines content quality as a moderator. A quantitative method was used, involving 176 Guscio customers selected by purposive criteria. Data were collected via a Likert scale questionnaire and analyzed using Hayes’ PROCESS Macro Model 1 with bootstrapping at a 95% confidence level. The results show that promotion has a positive and significant effect on purchase decisions, and that content quality significantly moderates this effect by acting as an enhancing moderator, meaning that higher content quality strengthens the influence of promotion on purchase decisions. These findings suggest that Guscio should pair its promotional activities with relevant, informative, and attractive content to improve consumer purchase decisions.
Co-Authors Dede Kurnia Ismail Yusup Komariah Komariah Rico Mulyawan