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ANALISIS KEPUASAN ANGGOTA KOPERASI SERBA USAHA MADANI KOTABARU DENGAN METODE IPA (IMPORTANCE PERFORMANCE ANALYSIS) - Rosida
Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis Vol 12 No 1 (2019): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol. 12 No. 1 Maret 2019
Publisher : SEKOLAH TINGGI ILMU EKONOMI NASIONAL (STIENAS) BANJARMASIN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (431.208 KB)

Abstract

Abstract, The objectives of this research are (1) to determine member satisfaction of ‘Madani’ Business Multipurpose Cooperation, Kotabaru based on the level of need and level of performance in the deminsions of direct evidence (tangible), reliability, responsiviness, assurance and empathy, (2) to determine which attributes belong to the main priority and maintained, or the excessive low priority, (3) to determine the width of the gap or gap between the importance and the performance of services. This type of this research was descriptive quantitative. In this research compared the level of need with the level of performace in producing satisfaction. Data were collected using questionnaires, and the samples of 121 cooperative members were selected by accidental sampling. Data analysis used IPA (Importance Performance Analysis) and gap analysis. The analysis result of the suitability level of the lowest attributes of the service quality was responsiveness (responsiveness) with the attribute of quick responsiveness in responding to complaints/problems (87.71%), and the highest dimension was direct evidence (tangible) in the attributes of cleanliness and tidiness of office and employees (101.10%).
Analisis Kepuasan Anggota Koperasi Serba Usaha Madani Kotabaru Dengan Metode IPA (Importance Performance Analysis) Rosida Rosida; Hairudinor Hairudinor; Taharuddin Taharuddin
JURNAL BISNIS DAN PEMBANGUNAN Vol 7, No 1 (2018): Januari 2018
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.v7i1.4744

Abstract

The objectives of this study are (1) to determine member satisfaction of ‘Madani’ Business Multipurpose Cooperation, Kotabaru based on the level of need and level of performance in the dimensions of direct evidence (tangible), reliability, responsiveness, assurance and empathy, (2) to determine which attributes belong to the main priority and maintained, or the excessive low priority, (3)  to determine the width of the gap or gap between the importance and the performance of services.This type of this research was descriptive quantitative. In this study the author compared the level of need with the level of performance in producing satisfaction. Data were collected using questionnaires, and the samples of 121 cooperative members were selected by accidental sampling. Data analysis used IPA (Importance Performance Analysis) and gap analysis.The analysis result of the suitability level of the lowest attributes of the service quality was responsiveness (responsiveness) with the attribute of quick responsiveness in responding to complaints/ problems (87.71%), and the highest dimension was direct evidence (tangible) in the attributes of cleanliness and tidiness of office and employees (101.10%).The analysis of Importance Performance Analysis (IPA) showed that there were four more dominant attibutes in quadrant B (Preserve Achievement) at IPA Cartesian diagram, as follows:1.     Completeness, preparedness and cleanliness of equipments of ‘Madani’ Business Multipurpose Cooperation, Kotabaru (3)2.     Knowledge and skills of tellers and customer service officers (9)3.     Politeness and trustworthiness owned by the employees of  the office of ‘Madani‘ Business Multipurpose Cooperative, Kotabaru (10)4.     Responsibility for the comfort of its members (12)The highest value gap  was in the dimension of responsiveness with the value of -0.55. Meanwhile,  the lowest gap was the dimension of assurance with the value of -0.02. For the value gap (gap), the highest gap was quick response attribute in facing complaints/problems (7) with the value of -0.55, and the lowest gap was the attributes of cleanliness and tidiness of the office and employees (1) with the value of 0.05, and the service was fast, accurate, friendly and ready to help (6) with the value of 0.05. Keywords: Cooperation member satisfaction, level of interest, level of performance
Faktor-Faktor yang Menjadi Alasan Nasabah Menabung di PT. Bank Syariah Indonesia KCP Kotabaru Muhdar Muhdar; Rosida Rosida
Jurnal Disrupsi Bisnis Vol 6, No 1 (2023): Jurnal Disrupsi Bisnis
Publisher : Prodi Manajemen, Fakultas Ekonomi, Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/drb.v6i1.21329

Abstract

Seiring dengan meningkatnya literasi dan inklusi keuangan perbankan syariah, animo masyarakat terhadap perbankan syariah semakin tinggi. Penelitian ini bertujuan untuk mengkaji faktor - faktor yang menjadi alasan nasabah menabung di PT. Bank Syariah Indonesia KCP Kotabaru. Metode penelitian yang digunakan adalah deskriptif kualitatif dengan menggunakan teknik pengambilan data observasi dan wawancara mendalam. Sedangkan teknik analisis data menggunakan analisis Miles & Huberman dan analisis Faktor (Istijanto OEI). Dari penelitian ini didapatkan hasil ada 7 faktor yang menjadi alasan nasabah menabung di Bank Syariah Indonesia KCP Kotabaru yaitu, Faktor Produk (Product) 70%, Faktor Proses (Proces) 24%, Faktor Harga (Price) 22%, Faktor Promosi (Promotion) 21%, Faktor SDM (People) 11%, Faktor Tempat (Place) 4% dan Faktor Bukti Fisik (Phisycal Avidance) 1%.
Pengaruh Adiksi Internet, Sifat Materialisme, Motivasi Belanja Hedonis dan Promosi terhadap Online Impulse Buying Dayat Ikhsan Hajati; Muhdar; Rosida
ATRABIS: Jurnal Administrasi Bisnis (e-Journal) Vol 9 No 1 (2023): ATRABIS: Jurnal Administrasi Bisnis (e-Journal)-Juni 2023
Publisher : Program Studi Administrasi Bisnis POLITEKNIK LP3I BANDUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38204/atrabis.v9i1.1424

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh adiksi internet, sifat materialisme, motivasi belanja hedonis dan promosi terhadap online impulse buying di kalangan masyarakat Kotabaru baik secara parsial maupun simultan. Penelitian ini mengambil sampel sebanyak 385 orang. Teknik analisis data yang digunakan dalam penelitian ini adalah analisis statisitik deskriptif dan analisis regresi linier berganda. Hasil penelitian ini menunjukan bahwa, secara parsial terdapat satu variabel yang tidak berpengaruh signifikan terhadap online impulse buying yakni variabel adiksi internet, sedangkan tiga variabel lainnya yakni sifat materialisme, motivasi belanja hedonis dan promosi berpengaruh signifikan terhadap online impulse buying. Dan secara simultan, terdapat pengaruh signifikan seluruh variabel terhadap online impulse buying dengan besar pengaruhnya sebesar 51,2 % sedangkan sisanya sebesar 48% ditentukan oleh variasi perubahan variabel lainnya yang tidak termasuk dalam model penelitian.