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KNOWLEDGE MANAGEMENT DAN PENGARUHNYA TERHADAP KINERJA ORGANISASI (SUATU TINJAUAN TEORITIS) Intan Cahyani; Anwar Anwar
Ekonis: Jurnal Ekonomi dan Bisnis Vol 15, No 1 (2016): JURNAL EKONOMI DAN BISNIS (EKONIS)
Publisher : Politeknik Negeri Lhokseumawe

Knowledge management refers to various practices and techniques used by organizations to identifyand distribute knowledge. Knowledge is categorized into twogroups, namely explicit knowledge andtacit knowledge. The implementation of knowledge management into organizations involves threecomponents, i.e.people, process and technology. The objective of this article is to show the linkbetween knowledge management and organizational performance. Some articles show that knowledgemanagement does not quite influence the organization. This conclusion may due to the onlyknowledge management factor used as the influencing factor of performance is innovation.Keywords: knowledge management, organizational performance, tacit, explicit

KNOWLEDGE MANAGEMENT DAN PENGARUHNYA TERHADAP KINERJA ORGANISASI (SUATU TINJAUAN TEORITIS) Intan Cahyani; Anwar Anwar
Ekonis: Jurnal Ekonomi dan Bisnis Vol 15, No 1 (2016): JURNAL EKONOMI DAN BISNIS (EKONIS)
Publisher : Politeknik Negeri Lhokseumawe

Knowledge management refers to various practices and techniques used by organizations to identifyand distribute knowledge. Knowledge is categorized into twogroups, namely explicit knowledge andtacit knowledge. The implementation of knowledge management into organizations involves threecomponents, i.e.people, process and technology. The objective of this article is to show the linkbetween knowledge management and organizational performance. Some articles show that knowledgemanagement does not quite influence the organization. This conclusion may due to the onlyknowledge management factor used as the influencing factor of performance is innovation.Keywords: knowledge management, organizational performance, tacit, explicit

ANALISIS FAKTOR DOMINAN YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PRODUK MAKANAN HALAL DI KOTA LHOKSEUMAWE Intan Cahyani Rachman
HEI EMA : Jurnal Riset Hukum, Ekonomi Islam, Ekonomi, Manajemen dan Akuntansi Vol. 4 No. 2 (2025): Juli
Publisher : Prodi Hukum Ekonomi Syariah, STI Syariah AL-Hilal SIgli

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61393/heiema.v4i2.360

This study aims to analyze the factors influencing the purchase intention of halal food products among the Muslim community in Lhokseumawe City. A quantitative approach was employed by distributing questionnaires to 100 respondents aged over 15 years. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to examine the relationships among latent variables, namely halal awareness, product quality, price perception, brand image, and purchase intention. The results revealed that halal awareness or attitude does not significantly influence purchase intention, whereas product quality, price perception, and brand image showed significant effects. These findings indicate that external factors play a more dominant role in encouraging consumers to purchase halal products. Therefore, effective marketing strategies should integrate religious values with competitive pricing, high product quality, and a strong brand image to boost consumer interest in halal products.

SWOT ANALYSIS OF SABRI KUPI COFFEE SHOP IN LHOKSEUMAWE CITY Eka Saputri; Reza Mauliza; Assyifa Anzar Miati; Nurmila Tina; Intan Cahyani Rachman; Zulfikar Zulfikar; Yusmika Indah
HEI EMA : Jurnal Riset Hukum, Ekonomi Islam, Ekonomi, Manajemen dan Akuntansi Vol. 4 No. 1 (2025): Januari
Publisher : Prodi Hukum Ekonomi Syariah, STI Syariah AL-Hilal SIgli

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61393/heiema.v4i1.379

This study aims to comprehensively analyze the Strengths, Weaknesses, Opportunities, and Threats (SWOT) of Sabri Kupi Coffee Shop, a local business located in Lhokseumawe City, Aceh. Sabri Kupi was established in 2020, coinciding with the COVID-19 pandemic, and has since positioned itself as one of the coffee shops serving traditional Acehnese coffee while providing a comfortable space for social interaction. The research employs a descriptive qualitative method, with data collected through direct observation of the coffee shop’s operations and semi-structured interviews with the owner, employees, and regular customers. The findings reveal that Sabri Kupi has several notable strengths, including its strategic location, the distinctive taste of Aceh coffee, a friendly atmosphere, and adequate facilities. However, the study also identifies weaknesses, particularly limited promotional strategies and heavy reliance on coffee-based beverages. In terms of opportunities, the increasing trend of coffee consumption and the strong culture of socializing in coffee shops present significant prospects for business development. Conversely, threats primarily stem from the intense competition among numerous coffee shops in the surrounding area and the shifting preferences of consumers. Based on the SWOT analysis, this study provides insights and recommendations to strengthen Sabri Kupi’s market position, improve promotional efforts, and explore product diversification as strategies to enhance competitiveness in the local coffee industry.

MATERIAL LOGISTICS RESERVATION PROCEDURE USING SAP AT PT PLN (PERSERO) UP3 LHOKSEUMAWE Rahmah Mutia; Laiya Putri; M. Al Fasha; Alika Zuhra; Intan Cahyani Rachman; Rahmi Raihan,; Yulianisah Yulianisah
HEI EMA : Jurnal Riset Hukum, Ekonomi Islam, Ekonomi, Manajemen dan Akuntansi Vol. 3 No. 2 (2024): Juli
Publisher : Prodi Hukum Ekonomi Syariah, STI Syariah AL-Hilal SIgli

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61393/heiema.v3i2.382

This study aims to explain the logistics material reservation procedure implemented at PT PLN (Persero) UP3 Lhokseumawe using the SAP (System Application and Product in Data Processing) system. In its operational process, PT PLN (Persero) requires an efficient and integrated system to support the smooth distribution of logistics materials, especially to support the maintenance and construction of the electricity network. SAP as an Enterprise Resource Planning (ERP) system is used to request, manage, and record materials in a structured and real-time manner, starting from submissions by user units to approval by the Warehouse section through the SAP MM (Material Management) module. The research method used is descriptive qualitative, with data collection techniques through observation, interviews, and documentation. The results of the study indicate that the implementation of the SAP system at PT PLN (Persero) UP3 Lhokseumawe can improve the efficiency of logistics management and reduce the potential for errors in the material request and distribution process. This research is expected to be a reference in the development of logistics information systems in public service-based companies.

BIVI APPLICATION IMPLEMENTATION FOR WARDAH BEAUTY ADVISORS IN KUALA TANJUNG, NORTH SUMATRA Mhd Abdillah; Cut Izzara; Nadiya Nadiya; Fitri Lisna Yani; Anwar Anwar; Intan Cahyani Rachman; Zulfikar Zulfikar
HEI EMA : Jurnal Riset Hukum, Ekonomi Islam, Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 1 (2023): Januari
Publisher : Prodi Hukum Ekonomi Syariah, STI Syariah AL-Hilal SIgli

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61393/heiema.v2i1.389

This study aims to analyze the implementation of the BIVI (Beauty in Virtual Identity) application on the performance of Wardah Beauty Advisors at Toko Butet Joni Kuala Tanjung Batubara. The research method used is descriptive qualitative with a case study approach. Data were obtained through observation, in-depth interviews, and documentation studies. The results show that the BIVI application contributes to improving operational efficiency through online attendance features based on geolocation and real-time sales recording, which facilitate performance monitoring, payroll calculation, and product stock management. However, the study also found obstacles such as technical issues related to internet stability and limited employee understanding of the application workflow. Overall, the implementation of the BIVI application has a positive impact on enhancing employee performance and can serve as a reference for the development of technology-based management systems in the future.

IMPLEMENTATION OF LAKIP AS A PERFORMANCE EVALUATION TOOL AT THE REGIONAL SECRETARIAT OF NORTH ACEH REGENCY Diva Nabilah; Putri Nadia; Durratun Nafisah; Riska Maulina; Intan Cahyani Rachman; Halimatus Sa'diyah; M. Yazid AR
HEI EMA : Jurnal Riset Hukum, Ekonomi Islam, Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 2 (2023): Juli
Publisher : Prodi Hukum Ekonomi Syariah, STI Syariah AL-Hilal SIgli

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61393/heiema.v2i2.392

This study aims to evaluate the implementation of the Government Agency Performance Accountability Report (LAKIP) at the Regional Secretariat of North Aceh Regency, focusing on its effectiveness in achieving performance targets, identifying challenges, and assessing its relevance to strengthening accountability, transparency, and the quality of local governance. The study employs a descriptive qualitative approach, using in-depth interviews with government officials and document analysis, including strategic plans, performance reports, and relevant regulations. The collected data were analyzed thematically to identify patterns, supporting factors, and obstacles in the implementation of LAKIP. The findings indicate that the implementation of LAKIP in North Aceh Regency has been relatively effective in promoting accountability and achieving strategic performance indicators, particularly in governance and human resource development. However, challenges remain, including budget limitations, inter-agency coordination issues, and gaps in human resource capacity. To enhance LAKIP’s effectiveness, it is necessary to strengthen officials’ competencies, optimize budget management, and increase public participation in the performance evaluation process of local government.

The Impact of Brand Authenticity on Consumer Purchase Decisions in Digital Marketplaces: The Role of Brand Trust as a Mediator Rachman, Intan Cahyani; Elvina, Elvina; Sa'diyah, Halimatus; Nursyidah, Nursyidah
MIX: JURNAL ILMIAH MANAJEMEN Vol 15, No 3 (2025): MIX : Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2025.v15i3.012

Objectives: This study aims to investigate how brand authenticity influences purchase decisions and its effect on brand trust within the digital marketplace. In addition, the research seeks to determine whether brand trust serves as a mediating factor in the relationship between brand authenticity and purchase decisions.Methodology: A quantitative research design was employed through a survey approach, gathering responses from 267 Indonesian consumers who had previously made purchases via digital platforms. The study used a purposive sampling technique, ensuring that participants met specific criteria relevant to the research focus. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test both direct and indirect effects among the study constructs.Findings: The analysis revealed that brand authenticity has a significant positive effect on purchase decisions, reflected by a path coefficient of 0.995. Moreover, brand authenticity exerts a strong influence on brand trust (path coefficient = 0.863). While brand trust also positively impacts purchase decisions, its effect is comparatively smaller (path coefficient = 0.131). The mediation test further shows that brand trust partially mediates the link between brand authenticity and purchase decisions.Conclusion: This study shows how being genuine with a brand authenticity in building costumer trust and encouraging purchase decisions in the digital marketplace. The findings suggest that marketers should prioritize authenticity-driven branding strategies to reinforce consumer trust, promote brand loyalty, and enhance purchasing outcomes in competitive online environments.

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