Ripka Suliandari
Universitas Pembangunan Nasional “Veteran” Jawa Timur

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Analisis Swot Untuk Menentukan Strategi Pengembangan Potensi Wisata Grojogan Asmoro Desa Jarak Dhian Satria Yudha Kartika; Cahya Maghfira Prasetya; Vani Laila; Hafsha Sakinah; Ripka Suliandari
Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat Vol. 2 No. 1 (2023): Januari - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jpmittc.v1i2.898

Abstract

Jombang Regency is an area that has a lot of tourism potential, for example in Wonosalam District. This sub-district has a variety of natural potentials, one of which is the potential for nature tourism, namely Grojogan Asmoro which is located in the village of Distance. However, to develop this tourism potential, the right strategy is needed so that it can become a tourist attraction. In addition, the management of a Grojogan Asmoro tourist attraction requires the involvement and active participation of local human resources. This study uses a descriptive research method with a qualitative approach. The use of data in this study is primary data and secondary data. In the process of identifying the tourism potential of Grojogan Asmoro, a SWOT analysis was used to describe the tourism potential, then formulate a strategy for developing waterfall tourism potential. The Grojogan Asmoro tourism development strategy plan is to develop and improve various components which include accessibility, facilities, and environmental preservation in the waterfall area to increase tourist attraction. This is to the concept of tourism, namely ecotourism (ecotourism). The concept of ecotourism is a concept that aims to develop a tourist area but is still responsible for the surrounding natural areas to support people's welfare. Thus, this study aims to analyze and identify the tourism potential in Grojogan Asmoro and determine a tourism development strategy that is appropriate to the conditions in Grojogan Asmoro.
Mengoptimalkan Branding Desa Wisata Melalui Teknologi Tepat Guna QR Code Eka Selfi Nur Jayanti; Ripka Suliandari; Virginia Mandasari; Daisy Marthina Rosyanti
Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 3 (2023): September : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Universitas Muhammadiyah Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57214/pengabmas.v5i3.325

Abstract

Optimizing Tourism Village Branding Through Appropriate Technology QR Code". With the aim that this technology can be used as a medium for conveying information to the wider community so that Sambirejo Village is better known and known for all its potential. Then so that the village is able to adapt to keep up with technological advances and it is hoped that by making village promotions using this QR Code, Sambirejo Village can become a village that is in great demand by the community as a tourist village and is known by the community as a creative and advanced village. The data needed in this study are primary and secondary data, as well as qualitative and quantitative data. Primary data is data obtained from direct observation and in-depth interviews with several important informants. Secondary data in this study were obtained from village records and literature surveys.