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The Role of Village Culture and Social Environment on the Behaviour of the Young Generation Gultom, Gomgom Romauli; M Chaerul Rizky; Gerhard Grandnaldy Manurung; Khalisa Umaira Ismail; Dini Andriani Lubis; Puspita Wulandari
Journal of Educational Management Research Vol. 4 No. 1 (2025)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v4i1.862

Abstract

This study investigates the role of village culture and the social environment in shaping the behavior of the younger generation in Belawan Bahagia Village. Amid the challenges of modern social change, preserving local values and fostering a healthy social environment are considered essential. A quantitative approach with multiple linear regression was employed, using data from 66 young respondents selected through purposive sampling. Classical assumption tests—normality, multicollinearity, and heteroscedasticity—confirmed the feasibility of the regression model. The F-test results (Sig. = 0.000) indicate that both independent variables significantly influence youth behavior. Partial T-tests show that village culture (β = 0.494; Sig. = 0.000) has a more dominant effect than the social environment (β = 0.353; Sig. = 0.002). The findings underscore the importance of strengthening local cultural values and social cohesion as strategic efforts to foster responsible and constructive youth behavior. The study highlights the critical role of educational management in shaping youth behavior by integrating local cultural values and social norms into the curriculum and extracurricular activities. Therefore, educational policies and practices should prioritize academic achievement and the cultivation of ethical values and social cohesion among the younger generation. However, the study is limited to internal community factors and excludes broader external influences.
ALTER EGO DIGITAL: STUDI FENOMENOLOGIS TINDAKAN SOSIAL MAHASISWA Rahayu Nur Faizah; Wanda Reza; Siti Komariah; Puspita Wulandari
Journal SOSIOLOGI Vol. 7 No. 2 (2024): MASYARAKAT DIGITAL DAN FENOMENA SOSIAL
Publisher : Prodi Sosiologi FISIP UPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59700/js.v7i2.21073

Abstract

This study aims to understand the dynamics of dual identity as expressed through the management of two distinct Instagram accounts representing different personalities within a single individual. This phenomenon illustrates how individuals utilize digital spaces to separate the personal and social aspects of the self in response to social expectations and the pursuit of authenticity. The research employs a qualitative approach using a phenomenological method to explore the subjective experiences of four informants who manage two accounts embodying contrasting personas. The findings reveal that the formation of dual digital identities is closely linked to two concepts from Max Weber’s theory of social action—value-rational action and instrumental-rational action. Individuals tend to use one account as a socially conforming representation of the self, while the other serves as a space for expressing personal values. These results confirm that digital spaces function not only as arenas of communication but also as new social fields that enable reflective identity negotiation. The study concludes that the creation of a digital alter ego constitutes a socio-cultural strategy for balancing external social demands with personal self-expression in the context of modern digital society.