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All Journal Jurnal Administrasi Bisnis Productivity
Joula J. Rogahang
Program Studi Administrasi Bisnis, Fakultas Ilmu Sosial dan Politik, Universitas Sam Ratulangi
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Analisis Profitabilitas Pada PT Bank Negara Indonesia Tbk Cabang Manado Nathalia A. Chandra; Joula J. Rogahang; Dantje Keles
JURNAL ADMINISTRASI BISNIS Vol. 9 No. 1 (2019): Jurnal Administrasi Bisnis
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.v9.i1.43-48

Abstract

The purpose of this research is to analyze the financial ratios in particular the profitability ratio of PT Bank Negara Indonesia Tbk. In the present era more and more companies are emerging and also the competition is so strict, therefore the company must Increase the profit that can be able to compete. The research method used is the ratio of profitability. The profitability ratio is a ratio used to measure the company's ability to generate profit at a certain level of sales, Aser, and stock Capital The research results show that profitability can be said to be good when Profit that can be held annually in the company is able to achieve the target of the company itself. And the results obtained from the research of each indicator for five years from year 2014-2018 is as follows. Gross Profit Margin in the year 2014 of 59%, 2015 of 45%, 2016 amounted to 48%, 2017 for 54%, and 2018 for 56%. Operating Profit Margin in the year 2014 of 59%, 2015 of 45%, 2016 amounted to 48%, 2017 for 54%, and 2018 for 55%. Net Profit Margin in the year 2014 of 48%, 2015 of 36%, 2016 amounted to 38%, 2017 for 43%, and 2018 for 42%. Return on Assets in 2014 amounted to 3%, 2015 by 2%, 2016 by 2%, 2017 by 2%, and 2018 by 2%. Return on Equity in 2014 amounted to 18%, 2015 by 12%, 2016 by 13%, 2017 by 14%, and 2018 by 14%. It can be seen from the presentation of the five indicators can be said to be good, although the presentation that can be in the company in 2015 was decreased, but the company was able to increase back in the following years. It means the company is able to minimize the profit gained according to expectations.
Analisis Sumber Dan Penggunaan Modal Kerja Pada PT. Blue Bird Tbk Tesalonika M. Supit; Frendy A. O. Pelleng; Joula J. Rogahang
JURNAL ADMINISTRASI BISNIS Vol. 9 No. 1 (2019): Jurnal Administrasi Bisnis
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.v9.i1.147-152

Abstract

The purpose of this study was to determine how the implementation of the analysis of sources and uses of working capital at PT. Blue Bird Tbk. The method used is descriptive method using a quantitative approach to the analysis of financial statements. Data and data source is the annual report data from PT. Blue Bird Tbk. The results showed that: (1) Their role of the sources and uses of working capital as a whole, showing the level of effectiveness and efficiency is maintained so the security of the banking financial turnaround can work well and do not affect workers at the PT. Blue Bird Tbk, (2) development of the use of working capital PT. Blue Bird Tbk from years 2016-2017 corresponding financial statement analysis had experienced an increase in which the total assets to net working capital ratio shows the change of + 8,8% ; Current Liabilities to net working capital ratio shows changes + 1% and working capital turnover ratio shows the change of + 6,9%. Observing the development of resources and the use of working capital at PT. Blue Bird Tbk. Shows the rate of change increased (+), then it is suggested, that the company’s ,management constantly review, evaluate and assess reports of capital sources and uses of working capital so that it can ensure the performance of company’s service increasingly better in the future.
Analisis Rasio Modal Kerja Pada PT. Bank BNI Tbk Laurens D. Lumantow; Dolina L. Tampi; Joula J. Rogahang
JURNAL ADMINISTRASI BISNIS Vol. 9 No. 2 (2019): Jurnal Administrasi Bisnis
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/jab.v9.i2.52-57

Abstract

This research aims to analyze and find out how working capital adequacy ratio. This research was conducted at the PT. Bank BNI Tbk. The methods used in this research is descriptive quantitative and analytical tools used are Working capital adequacy Ratio which consists of three types of ratios i.e. ratio of Total Assets to capital The work is clean, current liabilities against the Net working capital and working capital Turnover. The data used are secondary data from the financial statements of PT Bank BNI Tbk. Results of the study explained that the calculation of the ratio of Total Assets Against Net working capital in the year 2015 to 2017. And the results of calculation of the ratio of current liabilities against the Net working capital in the year 2015 to 2017. And the results of the calculation of working capital Turnover Ratio by the year 2015 to 2017 is also quite good. The results of the analysis of the work on capital adequacy ratio of the company will give an overview of how companies can manage the capital works. We suggest PT Bank BNI Tbk. can use working capital optimally. So the company could cover the liabilities are short-term and the company was able to produce profits every year.
Pengaruh Kualitas Pelayanan Terhadap Keputusan Pembelian Jasa Gojek pada Mahasiswa Fakultas Ilmu Sosial Politik Rivo Sumangkut; Joula J. Rogahang; Joanne V. Mangindaan
Productivity Vol 1 No 1 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v1i1.28849

Abstract

This study aims to determine the effect of service quality on purchasing decisions Gojek services on students. This research uses quantitative methods that will be tested in a persistent and simultaneous manner against purchasing decisions. Based on age category, more users than age 21-24 years with a proportion of 53.75%. Based on the Student Semester category in this study the majority of respondents with semester V-VIII with a proportion of 68.75%. Descriptive analysis results can be seen dimensions of reliability, responsiveness, assurance, empathy, and direct evidence that has an average score that is included in the good category (B) means that PT. Gojek has a special attraction that is able to make consumers confident using these services. The highest average score is the reliability dimension with a score of 4.14. Based on the results of the regression analysis of service quality on purchasing decisions. This is seen from the results of the hypothesis test (t test), namely 7.287> 1.990, Ho is rejected and Ha is accepted. Based on the results of the coefficient of determination, the amount of Adjust R Square (R ^ 2) is 0.405. From the results of the hypothesis test, that the t value of the variable Service Quality was 7.287 and the significance value was 0.000. The significance value is smaller than 0.05 and the calculated t value is greater than 1.990 then Ha is accepted, which means the service quality variable influences the purchasing decision.
Analisis Strategi Pemasaran Dalam Upaya Meningkatkan Volume Penjualan Pada Rose Collection Manado Edenia D. Wawolumaya; Dolina L. Tampi; Joula J. Rogahang
Productivity Vol 1 No 2 (2020)
Publisher : Program Studi Administrasi Bisnis

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Abstract

This study aims to find out the most appropriate marketing strategy to be applied by the Manado Rose Collection in an effort to increase its sales volume. This research is a descriptive qualitative research in detail describing the state of the company in its business activities through the method of observation, interviews, and documentation. By using marketing tools namely marketing mix 4P consisting of products, price, promotion, and place, and then analyzed using the SWOT analysis method consisting of strengths, weaknesses, opportunities, and threats. From the analysis it has been found that Rose Collection applies the 4P marketing strategy by offering products of good quality and variety, offering competitive prices with similar companies, conducting promotions through various media, and determining strategic locations. The results of the SWOT analysis state that Rose Collection can already compete in a competitive competition market. Based on the analysis of the company's internal and external factors, the company's position supports being in the growth phase, by implementing an SO (Strength-Opportunity) strategy by continuing to focus on maintaining and improving product quality, maintaining customer trust, utilizing existing technology, and enhancing good relations with supplier.
Kinerja Keuangan pada PT. Garuda Indonesia (Persero) Tbk Ditinjau dari Rasio Profitabilitas Jewels Wilhelmina Tindige; Joula J. Rogahang; Joanne V. Mangindaan
Productivity Vol 1 No 3 (2020)
Publisher : Program Studi Administrasi Bisnis

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Abstract

This study aims to determine the financial performance of PT. Garuda Indonesia (Persero) Tbk by using the analysis of profitability ratios from 2015 to 2018. Profitability ratios analyzed include Net Profit Margin (NPM), Return On Assets (ROA), Return On Equity (ROE), Gross Profit Margin (ROE) GPM), Operating Profit Margin (OPM). The data used in this study is in the form of data from 2015-2018 financial statements. Data analysis method used is quantitative method. From the analysis of the data it can be seen that the profitability ratio of PT. Garuda Indonesia (Persero) Tbk is seen from the average Net Profit Margin (NPM), Return On Assets (ROA), Return On Equity (ROE), Gross Profit Margin (GPM), Operating Profit Margin (OPM) in the last 4 (four) years respectively 3%, 2.8%, 3.9%, 3.5%, 1,75% can be said to be unfavorable because it is below the industry standar.
Kolaborasi Bisnis terhadap Pendapatan Pengelolaan Captikus di Desa Lalumpe Karmila S. Tampanguma; Johny A. F. Kalangi; Joula J. Rogahang
Productivity Vol 1 No 4 (2020)
Publisher : Program Studi Administrasi Bisnis

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Abstract

This study aims to determine the effect of business collaboration on the management income of Captikus farmers in the village of Lalumpe. This research method uses a quantitative research approach. The sampling technique used is probability sampling with a population of 52 respondents. The result of R between the two variables is 0.778 meaning the relationship between collaboration and income is strong. Then the value of R square (determinant coefficient) of 60.2%. This shows that capticus income in the village of Lalumpe, 60.2% was influenced by collaboration, while the other 38.8% was determined by other factors not examined in this study. So this influence means that collaboration is one of the factors that very well influences the income of captikus management. In this case business collaboration is classified as positive so that capticus farmers prefer to work together in increasing their income. As for things that must be improved in terms of contributing to each other in order to be better and also continue to innovate to see new opportunities in expanding marketing in various industries even to companies that manage captikus.
Promosi terhadap Keputusan Pembelian Produk Meubel CV. Defmel Leilem Indah Wahyuni Harapanku; Wilfried S. Manoppo; Joula J. Rogahang
Productivity Vol 1 No 4 (2020)
Publisher : Program Studi Administrasi Bisnis

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Abstract

This study aims to determine the effect of promotion (X) on purchasing decisions (Y) at CV. Defmel Leilem. This approach uses a quantitative approach, with a sample of 30 respondents using a Likert scale. The data collection technique in this research is by using online questionnaires. The analysis technique used in this research is simple linear analysis. Data that has met the analytical technique is processed using the SPSS (Statistical Package for social sciences) program tools. The results of this research indicate that promotion has a positive and significant effect on purchasing decisions.
Citra Merek terhadap Pengambilan Keputusan Pembelian Mobil Daihatsu All New Terios Rivaldo Ering; Dolina L. Tampi; Joula J. Rogahang
Productivity Vol 1 No 4 (2020)
Publisher : Program Studi Administrasi Bisnis

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Abstract

This study aims to determine the effect of brand image on purchasing decisions for Daihatsu All New Terrios cars at Pt Astra International Daihatsu Malalayang. This research methodology uses a quantitative research approach. The sampling technique used was simple random sampling with a population of 35 respondents. The R result between the two variables is 0.669 which means that the relationship between brand image and the purchase decision for the Daihatsu All New Terrios is strong. Then the R square value (coefficient of determination) is 0.447. This shows that the decision to buy a Daihatsu All New Terrios car is 44.7% influenced by the brand image, while the remaining 55.3% is determined by other factors that are not included in this study. Then this influence can be interpreted that the brand image is one of the factors that is sufficient to influence the decision to buy a Daihatsu All New Terrios car. There are things that must be improved in terms of the uniqueness of the brand in order to be able to compete with other products and to continue to innovate by taking advantage of existing opportunities so that the brand image can be a reference in expanding marketing.
Brand Image terhadap Buying Decision pada J.Co Donuts & Coffee Mega Mall Manado Vebiola Melinda Pongoh; Johny R. E. Tampi; Joula J. Rogahang
Productivity Vol 1 No 5 (2020): Additional Issue
Publisher : Program Studi Administrasi Bisnis

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Abstract

This study aims to determine whether Brand Image affects the Buying Decision at J.CO Donuts & Coffee Mega Mall Manado. This research is a type of quantitative research with a consumer population of J.CO & Coffee Mega Mall Manado. The sample size uses the opinion expressed by Roscoe, in the Research Method for book that the proper sample size in the study is between 30 and 500 is sufficient to be used in a study. Therefore, the sample in this study was 100 respondents. The data analysis technique used simple linear regression analysis. In the case of a simple regression test, the results show that partially there is an influence between Brand Image and Buying Decision. Validity and Reliability Test. The results of this study indicate the relationship between the influence of the Brand Image variable on the Purchase Decision by 70.2%, indicating that the results of this study have a positive and significant effect on the Purchase Decision of J.CO Donuts & Coffee Mega Mall Manado products partially.
Co-Authors Dantje Keles Dolina L. Tampi Edenia D. Wawolumaya Frendy A. O. Pelleng Indah Wahyuni Harapanku Jewels Wilhelmina Tindige Johny A. F. Kalangi Johny R. E. Tampi Karmila S. Tampanguma Laurens D. Lumantow Nathalia A. Chandra Ollyn Kaloh Rivaldo Ering Rivo Sumangkut Tesalonika M. Supit Vebiola Melinda Pongoh Wilfried S. Manoppo