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All Journal Jurnal Pemberdayaan Masyarakat Madani (JPMM) Conference Proceedings International Conference on Education Innovation and Social Science
H Herlitah, H
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Arts Humanities Economics, Econometrics & Finance Education Social Sciences Other

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Pendampingan Dalam Rancangan Sesuai Kurikulum 2013 Untuk Meningkatkan Kualitas Guru-Guru SMA Gita Kirti II Jakarta Utara Sri Rahayu, Endang; Nurjanah, Siti; Herlitah, H
Jurnal Pemberdayaan Masyarakat Madani (JPMM) Vol. 1 No. 1 (2017): Jurnal Pemberdayaan Masyarakat Madani (JPMM)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (177.77 KB) | DOI: 10.21009/JPMM.001.1.08

Abstract

Kegiatan pendampingan dalam Rancangan Pembelajaran sesuai dengan kurikulum 2013 untuk meningkatkan kualitas Guru-Guru ini dilakukan di SMA Gita Kirti II Sunter Jakarta Utara sangat dibutuhkan mengingat kurikulum 2013 saat ini menjadi salah satu panduan bagi para guru didalam membuat rancangan pembelajaran. Kegiatan ini harus dilakukan dan dikembangkan secara berjangka sebagai wujud pengabdian kepada masyarakat dalam rangka peningkatan kualitas masyarakat yang pada umumnya dan pada guru pada khususnya.
Building a Standout Personal Brand: Candidate Branding Strategies for Youth Unemployment (Gen Z) Herlitah, H; Febriantina, Susan; Amniah, Hania; Kurnianti, Destria
Proceedings International Conference on Education Innovation and Social Science 2025: Proceedings International Conference on Education Innovation and Social Science
Publisher : Universitas Muhammadiyah Surakarta

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Abstract

Advances in digital technology have transformed the global employment landscape, particularly for Generation Z, who have been raised in an era dominated by the internet and social media. This shift necessitates strategic preparation to compete effectively in the job market. This community engagement initiative aimed to strengthen the competencies of students from Universitas Negeri Jakarta and the University of Sabah Malaysia in developing impactful personal branding and candidate branding. Conducted in July 2025 in a hybrid format, the program engaged 70 participants through interactive lectures and Q&A sessions. Core topics included the principles of personal branding-authenticity, visibility, value, and digital presence as well as candidate branding strategies using social media, storytelling, and gamification. Pre- and post-test evaluations demonstrated notable improvements in participants' understanding of branding concepts and their application in recruitment contexts. The program contributes to preparing young professionals to be more adaptive, professional, and competitive in the global labor market.
Co-Authors Amniah, Hania Destria Kurnianti Endang Sri Rahayu, Endang Siti Nurjanah SUSAN FEBRIANTINA, SUSAN