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All Journal Jurnal Pemberdayaan Masyarakat Madani (JPMM) JURNAL EKONOMI PENDIDIKAN DAN KEWIRAUSAHAAN
Dian Eka Amrina, Dian
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Arts Humanities Economics, Econometrics & Finance Education Social Sciences Other

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Peningkatan Pengetahuan dan Minat Berwirausaha Pada Industri Kreatif di Kecamatan Pemulutan Ogan Ilir Mardetini, Edutivia; Jaenudin, Riswan; Fatimah, Siti; F, Firmansyah; Eka Amrina, Dian
Jurnal Pemberdayaan Masyarakat Madani (JPMM) Vol. 1 No. 2 (2017): Jurnal Pemberdayaan Masyarakat Madani (JPMM)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (780.694 KB) | DOI: 10.21009/JPMM.001.2.05

Abstract

Pemulutan is one of the sub-districts in Ogan Ilir region that has abundant natural potential in agriculture and livestock. The community has taken advantage of this potential but has not yet optimized its potential in the creative industries. Whereas there are many business sectors that can be developed in accordance with the potential of the region owned. The purpose of this dedication is to provide insight into the entrepreneurship of the creative industries for young generation and to increase participants' interest in entrepreneurship at the creative industries. This devotion is carried out in Ogan Ilir Pemulutan Sub-district, which is targeted by youth of cadets as many as 27 people. Model devotion used is the accompaniment with the method of delivering material about entrepreneurship in the creative industries. Evaluation is done through knowledge test and entrepreneurship interest questionnaire in creative industries. The results from participants' initial tests on entrepreneurial knowledge in the creative industries are average of 5.63, and average of 6.93 in the final test, and the increase of 0.28 with the low categories. The increase was accompanied by a very strong interest by participants to entrepreneurship in the creative industries by 82.13%. In conclusion, this dedication activity can provide basic knowledge and stimulate interest to youth for entrepreneurship in creative industries.
GENERASI Z DAN KEWIRAUSAHAAN: MENGUKUR INTENSI BERWIRAUSAHA BERBASIS THEORY OF PLANNED BEHAVIOR Hasmidyani, Dwi; Mardetini, Edutivia; Eka Amrina, Dian
JURNAL EKONOMI PENDIDIKAN DAN KEWIRAUSAHAAN Vol. 10 No. 1 (2022)
Publisher : UNIVERSITAS NEGERI SURABAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jepk.v10n1.p19-30

Abstract

Penelitian ini menggunakan Theory of Planned Behavior (TPB) untuk mengkaji intensi berwirausaha pada generasi Z. Tujuan dari penelitian ini untuk menentukan seberapa baik TPB memprediksi intensi berwirausaha. Survey dilakukan pada 211 mahasiswa dengan menggunakan metode saturation sampling. Analisis data pada penelitian ini menggunakan Structural Equation Modeling (SEM) dengan program Lisrel. Hasil penelitian menunjukkan bahwa personal attitude dan perceived behavioral control terbukti mempengaruhi intensi berwirausaha, sedangkan subjective norm berpengaruh terhadap intensi berwirausaha melalui mediasi personal attitude dan perceived behavioral control.  
Co-Authors Edutivia Mardetini, Edutivia Firmansyah F Hasmidyani, Dwi Riswan Jaenudin Siti Fatimah