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ANALISIS TINGKAT KEPUASAN KONSUMEN DAN KINERJA WARKOP KEMANG MANADO (Analysis the Level of Consumer Satisfaction and Performance of Warkop Kemang Manado) Christian David Parengkuan; Theodora M. Katiandagho; Ellen G. Tangkere
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 2 No. 2 (2020): Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v2i2.29945

Abstract

                This study aimed to analyse the level of consumer satisfaction at Warkop Kemang Manado and to formulate performance improvements of Warkop Kemang Manado. This research was conducted from November 2019 until April 2020. The data used in this study were primary and secondary data. Primary data were obtained from direct interviews with 44 respondents using a questionnaire, while secondary data were obtained from the business management. The results showed that, the value of the Customer Satisfaction Index (CSI) was 83.53 percent. It generally fallen in the "Very Satisfied" criteria. Based on the results of the Importance Performance Analysis (IPA), the variables that need to be improved were the taste of food/beverage, the suitability of food/beverage prices, knowledge and explanation of the waitress to the menu, the availability and cleanliness of toilets, and the availability of parking facilities. Whereas, the variables that need to be maintained were Food/Beverage hygiene and food/beverage equipment, Waiter appearance, Waitress readiness, Waitress hospitality and politeness, and Warkop Cleanliness.Keywords: Consumer Satisfaction, Performance
Analisis Faktor-Faktor Yang Mempengaruhi Dimensi Penyusun Indeks Pembangunan Manusia (IPM) Di Provinsi Sulawesi Utara Parengkuan, Christian David; Katiandagho, Theodora Maulina; Ngangi, Charles Reijnaldo
AGRI-SOSIOEKONOMI Vol. 19 No. 2 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v19i2.49319

Abstract

This study aims to analyze the Pure Partisipation Rate of SD/MI and Gross Regional Domestic Product which affect the Education Dimension (Expected Years of Schooling) in North Sulawesi Province and to analyze the number of poor people and the open unemployment rate which affect the Expenditure Dimension (Decent Standard of Living) in North Sulawesi Province. This research was conducted from March to May 2023. The type of data used is secondary data from published reports produced by the North Sulawesi Central Statistics Agency for 2021. The objects in this study were 15 districts/cities in North Sulawesi province. The results of the study show that the Pure Partisipation Rate of SD/MI and Gross Regional Domestic Product simultaneously have an influence on the Old School Expectancy. The influence exerted by PPR SD/MI is 37.7% and GRDP is 25.8%. The number of poor people and the open unemployment rate simultaneously have an influence on per capita spending. The influence given by the number of poor people is 39.9% and the open unemployment rate is 45.8%.