Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Ilmu Administrasi Bisnis Jurnal Ilmiah Profesi Pendidikan Jurnal EK dan BI
Winda Kartika, Winda
Unknown Affiliation
Economics, Econometrics & Finance Education

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
PENGARUH MOTIVASI DAN PELATIHAN TERHADAP KINERJA PERAWAT (Studi Kasus Perawat Rumah Sakit Islam Sultan Agung Semarang) Kartika, Winda; Nugraha, Hari Susanta
Jurnal Ilmu Administrasi Bisnis Vol 9, No 2 (2020)
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (57.932 KB)

Abstract

This study aims to determine the effect of motivation and training on the performance of Nurses of Sultan Agung Islamic Hospital Semarang. The type of research described is explanatory research with the Systemic Random Sampling method as a sampling method. The study population was nurses at Sultan Agung Islamic Hospital Semarang and the study sample were 84 respondents. This study uses quantitative analysis with validity, reliability, correlation coefficient, coefficient of determination, simple and multiple regression, significance, t test and F test with SPSS 21 application. The results of this study indicate that there is a positive influence between motivation and training variables on nurse performance which means that if an independent variable increases in the dependent variable there will be an increase in the dependent variable. The correlation coefficient between the two independent variables with the dependent variable has a strong relationship. The amount of contribution owned by the motivation variable shows that both variables are able to explain and predict the dependent variable. The coefficient of determination of motivational variables is worth 27.1% and the coefficient of determination of training is worth 42.5%.
PERAN INFLUENCER MARKETING TERHADAP KEPUTUSAN PEMBELIAN: PENDEKATAN TINJAUAN LITERATUR SISTEMATIS Kartika, Winda
Jurnal Ekonomi dan Bisnis (EK&BI) Vol 8 No 1 (2025)
Publisher : Politeknik Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37600/ek&bi.v8i1.2267

Abstract

This study aims to examine the role of influencer marketing in consumer purchasing decisions through a systematic literature review approach. In the digital era, marketing strategies have undergone significant transformation, where the influence of social media figures plays a crucial role in shaping consumer perception and behavior. Based on the analysis of 20 selected academic journals published between 2020 and 2025, the findings indicate that influencer marketing significantly contributes to building trust, increasing brand awareness, and influencing both purchase intention and decision-making processes. The effectiveness of this strategy is highly dependent on the influencer’s credibility, alignment with the target market, and the quality of engagement with their audience. However, several challenges such as engagement manipulation, reputational risks, and improper influencer selection may hinder campaign success. When implemented ethically and strategically, influencer marketing presents a powerful and sustainable tool in enhancing digital marketing performance and driving consumer behavior
Pengembangan Metode Bermain Kolase untuk Meningkatkan Kreativitas Anak Usia Dini TK Dharma Wanita Olivya, Eli; Aditia, Dela Laras; Kartika, Winda; Pratiwi, Bela Intan; Sari, Tika Puspita; Fauziah, Nurul
Jurnal Ilmiah Profesi Pendidikan Vol. 11 No. 2 (2026): Mei (on progress)
Publisher : Fakultas Keguruan dan Ilmu Pendidikan, Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jipp.v11i2.4835

Abstract

Kreativitas merupakan aspek penting dalam perkembangan anak usia dini yang perlu distimulasi melalui pembelajaran yang tepat. Penelitian ini bertujuan untuk mengembangkan metode pembelajaran berbasis bermain melalui kegiatan kolase dalam meningkatkan kreativitas anak usia dini di TK Dharma Wanita Kota Bengkulu. Metode yang digunakan adalah Penelitian Tindakan Kelas (PTK) model Kemmis dan McTaggart yang dilaksanakan dalam dua siklus, dengan subjek 20 anak usia 5–6 tahun. Teknik pengumpulan data meliputi observasi, dokumentasi, dan penilaian hasil karya, sedangkan analisis data menggunakan deskriptif kuantitatif berbasis persentase. Hasil penelitian menunjukkan adanya peningkatan kreativitas yang signifikan, ditandai dengan kenaikan kategori berkembang sangat baik (BSB) dari 0% pada pra siklus menjadi 20% pada siklus I, dan mencapai 65% pada siklus II. Dengan demikian, dapat disimpulkan bahwa metode pembelajaran berbasis bermain melalui kegiatan kolase efektif dalam meningkatkan kreativitas anak usia dini, serta mendukung perkembangan motorik halus dan interaksi sosial anak.
Co-Authors Aditia, Dela Laras Hari Susanta Nugraha Nurul Fauziah olivya, Eli Pratiwi, Bela Intan