Rahayu Rahayu
Universitas Islam Majapahit

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Pengaruh Beban Kerja Stres Kerja dan Komunikasi Terhadap Semangat Kerja (Studi pada Karyawan PT Besi Baja Metalindo Mojokerto) Azimatul Khabibah; Rahayu Rahayu; Kasnowo Kasnowo
Jurnal Ekonomi, Bisnis dan Manajemen Vol. 2 No. 3 (2023): September : Jurnal Ekonomi, Bisnis dan Manajemen
Publisher : FEB Universitas Maritim Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/ebismen.v2i3.1276

Abstract

A company is one of the types of business entities protected by law as the place where the production process of a good or service is used to meet the needs of society. To the company’s goals, it requires the contribution of good employees. Cultivating a high working spirit should be considered by the company’s managers as an obligation whose nature is constant. Especially with regard to the workload that can cause work stress, communication between employees that can lead to an increase or decrease in working spirit. The aim of this survey is to know the impact of workload, work stress, and communication on employee work spirit. This research population is the entire staff of PT Iron Steel Metalindo of Mojokerto district. The sample was 78 using saturated sampling techniques. Data analysis techniques use double linear regression analysis with the help of the SPSS 25 program. Research findings show that workload variables have a negative and significant influence on the work spirit, work stress has a negative, significant impact on the working spirit, and communication has a positive and significant effect on the job spirit.
EFFECT OF PRICE EFFECT OF PRICE, QUALITY PRODUCT, DAN CUSTOMER REVIEW TERHADAP MINAT BELI KONSUMEN PRODUK PINKFLASH SAAT LIVE STREAMING SHOPEE: (Studi Kasus Pada Pengguna Shopee di Kota Mojokerto) Febriyanti Dwi Anisa; Rahayu Rahayu; Toto Heru Dwihandoko
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 12 (2024): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini mengkaji dampak dari variabel bebas, yaitu Pengaruh Harga, Kualitas Produk, dan Ulasan Pelanggan, terhadap variabel terikat, yakni Minat Beli. Populasi yang diteliti meliputi seluruh pelanggan Pinkflash yang melakukan pembelian melalui platform belanja daring Shopee. Pemilihan sampel dilakukan dengan teknik purposive sampling. Data dianalisis melalui pendekatan kuantitatif, yang memfasilitasi pengumpulan data berbentuk numerik untuk keperluan analisis statistik, dengan bantuan perangkat lunak SPSS versi 25.0 sebagai alat analisis. Hasil analisis menunjukkan bahwa ketiga variabel independen tersebut mampu menjelaskan sebesar 91% dari variabilitas Minat Beli.