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ANALYSIS OF THE INFLUENCE OF TOURISM ATTRACTION AND DESTINATION IMAGE ON REVISIT INTENTION IN ECOTOURISM OF RIMBUN CONSERVATION VILLAGE, TANGERANG SELATAN Farrel Farrel; Roozana Maria Ritonga
Jurnal Ilmiah Global Education Vol. 4 No. 3 (2023): JURNAL ILMIAH GLOBAL EDUCATION, Volume 4 Nomor 3, September 2023
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v4i3.993

Abstract

Rimbun Conservation Village is one of the tourist attractions in South Tangerang that offers the concept of ecotourism with a variety of activities in it. This research was conducted to determine the effect of tourist attraction and destination image on Revisit Intention at Rimbun Conservation Village. This research uses a type of quantitative descriptive, with 131 respondents who had visited Rimbun Conservation Village. Data analysis techniques used in this study include validity test, reliability test, mean descriptive analysis test, classic assumption test, coefficient of determination test, multiple linear regression test, F test, T test using the SPSS version 25 programme. Based on the results of research conducted with the T test, it shows that there is no effect of tourist, and there is an influence of destination image on revisit intention in Ecotourism Kampung Konservasi Rimbun. Then based on the results of the F test, it shows that there is an influence of tourist attraction and tourist destination image on revisit intention in the Rimbun Conservation Village. The coefficient of determination test results of this study indicate that the tourist attraction and destination image variables have an influence of 40.4% on revisit intention. The results of multiple linear regression tests show that tourist attraction and destination image have an influence on revisit intention. Based on the results of this test, hopefully Rimbun Conservation Village can maintain and further develop its attraction and destination image, in order to increase the probability of revisiting intention.
Analisis Pengaruh Persepsi Harga Dan Lokasi Terhadap Keputusan Pembelian Konsumen Pada Steak Moen Moen Lampung Natasha Lim; Roozana Maria Ritonga
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2023): Agustus : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i3.973

Abstract

This study aims to analyze the effect of Price Perception and Location on Consumer Purchase Decisions in Steak Moen Moen Lampung. This research was done with quantitative analysis through questionnaires. The population of this study was consumers of Steak Moen Moen Lampung who did a transaction at Steak Moen Moen Lampung in 2022. The sample in this study was 100 respondents using the purposive sampling technique. The data was analyzed using SPSS Vers 25. The results of the study stated that price perception and location have an influence of 41.5% on consumer purchase decisions. Based on the results of the T-test showed that price perception and location have a positive and significant effect on purchase decisions partially. The F-test results showed that price perception and location have a positive and significant effect on purchase decisions simultaneously. Based on the results of this study, suggestions for Steak Moen Moen Lampung are to maintain affordability, maintain competitive prices, keep the location accessible, and continue to update payment methods to keep up with the times.
Analysis Of Event Quality Effect On Satisfaction And Behavioural Intentions Of The Ramayana Ballet Attendees (Case Study Of Puspo Budoyo Culture House) Roozana Maria Ritonga
Jurnal Sains Terapan Pariwisata Vol. 4 No. 1 (2019): Jurnal Sains Terapan Pariwisata
Publisher : Politeknik Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Event is becoming more increasingly important both socially and economically. Such growth has raised many questions concerning the quality of event and impact on satisfaction and behavioural intentions of attendees. With so many competitions in the event business, an event planner must increase the level of event quality. In order to create satisfaction and produce revisit of attendees in the event, a high quality of performance, employees and environment is highly recommended. This study examines the underlying structure of event quality and impact between satisfaction and behavioural intentions. Three event quality dimensions (quality of event employees, quality of event environment, and event product quality) are examined with descriptive statistical method and regression analysis. This study is based on the cultural event of ‘Ramayana Ballet’ performance at Culture House of Puspo Budoyo. The results of this research shows that event quality has a significant relationship between satisfaction and behavioural intentions. On the other hand, quality event employees, quality event environment and quality event product have significant impact on behavioural intentions.
Elevating Insight and Knowledge Through Hospitality and Tourism Workshop Di SMK Rex Mundi Jakarta Roozana Maria Ritonga; Sofiani; Berutu, Feronika
Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat Vol 6 No 1 (2025): Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/abdilaksana.v6i1.44575

Abstract

Industri perhotelan dan pariwisata merupakan salah satu sektor yang memiliki kontribusi signifikan terhadap perekonomian Indonesia. Dengan keberagaman budaya, alam, dan potensi wisata yang melimpah, Indonesia menawarkan peluang besar bagi pengembangan karier di bidang ini. Namun, masih terdapat kesenjangan antara potensi yang ada dan pengetahuan serta keterampilan yang dimiliki oleh generasi muda, terutama di tingkat pendidikan menengah. Sekolah Menengah Kejuruan (SMK) Rex Mundi, Jakarta, merupakan salah satu lembaga pendidikan yang berkomitmen untuk mempersiapkan siswa-siswinya agar siap terjun ke dunia kerja. Kegiatan ini diharapkan siswa/si memahami pentingnya wawasan dan pengetahuan terkait industri perhotelan dan pariwisata. Hal ini menjadi tantangan tersendiri, mengingat perubahan yang cepat dalam industri ini serta kebutuhan akan profesional yang kompeten. Melalui kegiatan PKM yang bertema “Elevating Insight and Knowledge through Hospitality and Tourism Workshop”, kami bertujuan untuk memberikan pemahaman yang lebih mendalam mengenai berbagai aspek yang terkait dengan perhotelan dan pariwisata. Berdasarkan perhitungan hasil kuesioner yang di berikan kepada peserta sebanyak 56 orang untuk seluruh materi maka katagori Edukatif (Kegiatan Abdimas bermanfaat dan menjawab kebutuhan Peserta) hasil rata-rata kuesioner adalah sebesar 3,82, Objektif (Materi yang disampaikan sesuai dengan kondisi dan masalah yang dihadapi peserta) hasil rata-rata kuesioner sebesar 3,69, Akuntabel (Materi disampaikan dengan jelas dan dapat dipahami oleh peserta) hasil rata-rata kuesioner sebesar  3,73%, Transparan (Peserta dilibatkan secara aktif dalam pelaksanaan kegiatan) hasil rata-rata kuesioner sebesar  3,71%.