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All Journal Journal of Economic, Bussines and Accounting (COSTING) Journal of Tourism, Culinary, and Entrepreneurship (JTCE)
Hendra Hendra
Universitas Ciputra
Economics, Econometrics & Finance Social Sciences

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THE LEXICON OF MAJAPAHIT CULINARY AT TROWULAN IN THE GLOBALIZATION ERA Hendra Hendra; Rode Ayu Wahyuningputri; Aditya Nova Putra; Farah Levyta
Bahasa Indonesia Vol 1 No 2 (2021): OCTOBER 2021
Publisher : School of Tourism, Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jtce.v1i2.2271

Abstract

This research aims to describe the form of lingual, naming, and the meaning of lexicon and examinesMajapahit Culinary by using a linguistic approach that has similar sounds with global tourism language.The problem studied in the process of naming the Majapahit Culinary that has the same sound asEnglish as the international language. The ethnographic method is used to investigate the languageand culture related to culinary based on the understanding of the local community. This research wasconducted in Trowulan. Data collection uses in-depth interview methods and observations of theparticipation of informants. All data is reviewed using analisis domain, taxonomy, componential andthemes, obtained from written sources including inscriptions and literature from Majapahit and from thetime before and afterwards. The sources of research data are verbal words of the informants asspeakers. Data collection was carried with participant observation techniques and interviews. Dataanalysis was carried out with four activities as collection, reduction, presentation and verification. Theresult of the Majapahit culinary analysis that has naming which can be used as the basis for thereference of the global sound are five Majapahit culinary, they are Letlet, Wok, Kwelon Dodol and Lepet.Those five Majapahit culinary will become a reference in the promotion of Majapahit culinary ininternational tourism.
PENGARUH CITRA DESTINASI, KUALITAS PENGALAMAN WISATAWAN, DAN KEPERCAYAAN WISATAWAN TERHADAP NIAT KUNJUNGAN ULANG Christy Widyawati; Adrie Oktavio; Rizki Adityaji; Agustinus Nugroho; Hendra Hendra
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 6 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/mqtw7559

Abstract

Penelitian bertujuan menguji secara kuantitatif hubungan struktural antar variabel citra destinasi, kualitas pengalaman wisatawan, kepercayaan wisatawan dan niat kunjungan ulang ke Pantai Widuri Pemalang, melalui pendekatan statistik berbasis SPSS. Metode penelitian menggunakan desain kuantitatif dengan survei kuesioner yang disebarkan kepada 150 responden wisatawan yang pernah berkunjung ke Pantai Widuri Pemalang. Teknik pengambilan sampel dilakukan secara accident sampling. Analisis data mencakup uji validitas, reliabilitas, korelasi, serta regresi berganda. Hasil penelitian menunjukkan bahwa baik secvara parsial mauapun secara simultan citra destinasi, kualitas pengalaman wisatawan, kepercayaan wisatawan dan niat kunjungan ulang ke Pantai Widuri Pemalang. Secara praktis, penelitian ini menegaskan pentingnya meningkatkan citra destinasi Pantai Widuri Pemalang, penguatan kepercayaan wisatawan, serta peningkatan kualitas pengalaman wisatawan untuk menjaga keberlanjutan daya tarik Pantai Widuri Pemalang di tingkat nasional maupun internasional.
Co-Authors aditya nova putra Adrie Oktavio Agustinus Nugroho Farah Levyta Rizki Adityaji Rode Ayu Wahyuningputri Widyawati, Christy