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ANALISIS RASIO KEUANGAN MODEL HORIZONTAL GRUP BUMN KARYA YANG TERDAFTAR DI BEI PERIODE 2018-2022 Fabio Pablo; Rudianto Rudianto; Irwan Tanamas
JMBA Jurnal Manajemen dan Bisnis Vol 9 No 2 (2023): OKTOBER
Publisher : Institut Bisnis dan Multimedia asmi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Perkembangan dunia usaha dan perdagangan bebas saat ini semakin meningkat, pertumbuhan perusahaan yang pesat memaksa perusahaan untuk menempuh strategi bisnis yang berbeda dalam menghadapi persaingan dan setiap bisnis mencari cara untuk meningkatkan kinerja bisnis agar bisnis tetap hidup saat ini dan di masa depan. Badan Usaha Milik Negara (BUMN) Karya merupakan salah satu penopang pertumbuhan ekonomi terkuat di Indonesia menurut Badan Pusat Statistik (BPS) dengan begitu peneliti terdorong untuk melakukan penelitian dengan menganalisis rasio keuangan grup Badan Usaha Milik Negara (BUMN) karya yang terdaftar di Bursa Efek Indonesia (BEI) periode 2018-2022, akan tetapi pada penelitian ini penulis menggunakan analisis model horizontal karena analisis horizontal adalah analisis persentase kenaikan ataupun penurunan yang terdapat di dalam berbagai akun-akun laporan keuangan yang komparatif, penulis juga memiliki tujuan dan batasan jelas yang ingin dicapai sehingga penulis menggunakan analisis 4 rasio yaitu Current Asset Ratio, Debt to Asset Ratio, Total Asset Turnover Ratio, dan Return On Equity. Jenis penelitian ini adalah penelitian kualitatif dengan teknis analisis deskriptif kualitatif dan komparatif. Sumber data penelitian ini adalah data sekunder sebanyak 20 data. Sehingga dapat disimpulkan bahwa perusahaan grup Badan Usaha Milik Negara (BUMN) karya yang terdaftar di Bursa Efek Indonesia (BEI) periode 2018-2022 berdasarkan rata-rata Current Asset Ratio dikategorikan kurang sehat karna dibawah standar industri, dari perbandingan current asset ratio semua menunjukkan tren menurun, namun terjadi peningkatan yang begitu tajam dari PT. Waskita Karya (Persero) Tbk dari tahun 2020 menuju tahun 2021. Berdasarkan rata-rata Debt to Equity Ratio dikategorikan kurang sehat karena berada diatas standar industri. Berdasarkan rata-rata Total Asset Turnover Ratio menunjukan trend menurun dan dikategorikan kurang sehat karena dibawah standar industri. Berdasarkan rata-rata Return On Equity Ratio dikategorikan kurang sehat karena masih dibawah standar industri, PT. Waskita Karya (Persero) Tbk tahun 2020 menunjukkan Return On Equity terendah.
The Influence Of Compensation, Work Motivation, and Work Discipline On Employee Performance at PT. Heulang Bandung Rennie Rennie; Sri Sundari; Fernandez Hutagalung; Marisi Pakpahan; Irwan Tanamas
Green Inflation: International Journal of Management and Strategic Business Leadership Vol. 1 No. 4 (2024): November : Green Inflation: International Journal of Management and Strategic B
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/greeninflation.v1i4.112

Abstract

Introduction: Human resources play a crucial role in the sustainability of a company, and good employee performance is a critical aspect of its operations. It is important for companies to understand and improve the factors influencing employee performance to enhance the overall quality of the organization. Objective: This study aims to analyse the influence of compensation, work motivation, and work discipline on employee performance at PT. Heulang Bandung, both partially and simultaneously. Method: The research was conducted on the employees of PT. Heulang Bandung, which has a total of 115 employees, using a sample of 55 employees and employing a quantitative method to analyse the influence of variable X on Y. Results: The findings indicate that compensation has a negative and insignificant effect on employee performance (regression coefficient -0.051), while work motivation (coefficient 0.465) and work discipline (coefficient 0.749) have positive and significant effects. These three variables collectively influence employee performance by 86.1%, with 13.9% affected by other factors. The F-test shows a significant effect of these three variables on employee performance with a significance value of 0.000. Conclusion: Work motivation and discipline are the main factors influencing employee performance at PT. Heulang Bandung, while compensation has a lesser impact.
The Effect Of Convenience, Advertising and Trust On The Benefits Of Using Digital Wallets (E-Wallets) On D’top UMKM In Sukabumi City Riekal Fahmi; Ratnawati Prayogi; Venjte G. Rombot; Marisi Pakpahan; Irwan Tanamas
Green Inflation: International Journal of Management and Strategic Business Leadership Vol. 1 No. 4 (2024): November : Green Inflation: International Journal of Management and Strategic B
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/greeninflation.v1i4.126

Abstract

This study aims to analyze the influence of ease of use, advertising, and benefits of digital wallets (e-wallets) on Micro, Small, and Medium Enterprises (MSMEs) in the culinary sector in Sukabumi. Digital wallets have become increasingly popular as a payment tool, particularly in the culinary industry. This research focuses on how these three factors affect the decision of MSME operators to use e-wallets in their business operations. The research method used is quantitative, with data collection techniques through questionnaires distributed to owners and managers of culinary MSMEs in Sukabumi. The data obtained were analyzed using multiple linear regression to determine the influence of each independent variable (ease of use, advertising, and benefits) on the dependent variable (e-wallet usage). The results show that all three independent variables have a significant positive influence on the use of digital wallets among culinary MSMEs in Sukabumi. Ease of use and benefits have a more dominant influence compared to advertising in driving the decision to use e-wallets. This study contributes to the development of digital wallet marketing strategies and provides insights for MSME operators to leverage digital payment technology to improve business efficiency and competitiveness.
The Influence of Buyer Service Behavior As Partners on Customer Satisfaction By Kia Marketing Consultants Antonius Agustino; Irwan Tanamas; Alfred Inkiriwang; Marisi Pakpahan; Ratnawati Prayogi
International Journal of Economics and Management Sciences Vol. 1 No. 4 (2024): November : International Journal of Economics and Management Sciences
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ijems.v1i4.331

Abstract

Competition in the business world has become increasingly intense, compelling business actors to establish competitive advantages in order to survive and boost sales. Among the strategies that can be implemented is to enhance service quality while offering competitive prices. This study aims to analyze the services provided to buyers as partners by KIA consultants and to investigate the impact of these services on customer satisfaction. The method employed is quantitative descriptive, utilizing a survey technique to sample the population, with a questionnaire as the primary tool for data collection using a Likert scale. The targeted population consists of buyers or visitors at KIA dealerships located in Bogor, Jakarta, and several other areas. The sample in this study comprises 90 respondents. The results indicate that the service quality variable has a significant impact on customer satisfaction, with a t-test significance value of 0.000, which is less than 0.05. Conversely, the price variable does not influence customer satisfaction, with a t-test significance value of 0.298, which is greater than 0.05. Additionally, both service quality and price collectively affect customer satisfaction, with an F-test significance value of 0.000, which is also less than 0.05.
The Role of Digital Marketing and Infrastructure as Promotional Media in Increasing the Number of New Students at Karya Wijaya Kusuma Vocational School – Jakarta Hugeng Song Arsanto; Irwan Tanamas; Auderey G.D. Hats; Marisi Pakpahan
International Journal Business, Management and Innovation Review Vol. 1 No. 4 (2024): November : International Journal Business, Management and Innovation Review
Publisher : Universitas Veteran Bangun Nusantara Sukoharjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/ijbmir.v1i4.51

Abstract

This research aims to determine the role of digital marketing as a promotional media instrument that can influence the public's assessment and confidence in an educational institution. The application of digital marketing and infrastructure as promotional media allows schools to reach a wider audience and interact in a personal and interactive manner. This research uses a descriptive qualitative approach using a case study model. Data collection techniques are carried out through observation, interviews and documentation studies. The results of this research explain that the role of digital marketing and infrastructure as promotional media at the Karya Wijaya Kusuma Vocational School has been achieved well based on three main components, namely Digital Marketing Strategy, Investment in facilities, and periodic evaluation. The most important findings from this research are the form of promotional media and infrastructure campaigned by the Karya Wijaya Kusuma school, the role of digital marketing and infrastructure at the school, there is an increase in the number of new students. The synergy between digital marketing and improving infrastructure has proven effective in increasing the number of new registrants. Digital marketing creates initial awareness and interest, while good facilities and infrastructure provide additional confidence for prospective students and parents.
The Role Of Digital Marketing As A Promotional Media Towards Increasing Insurance Product Purchases: A Case Study Of PT. Asuransi Allianz Life Indonesia Jessica Anastasia; Irwan Tanamas; Deviari Damalita Soemarno
Digital Innovation : International Journal of Management Vol. 2 No. 2 (2025): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v2i2.312

Abstract

The rapid advancement of digital technology has transformed marketing strategies in various industries, including insurance. Digital marketing plays a crucial role in increasing brand awareness, attracting potential customers, and influencing purchasing decisions. This study aims to explore the role of digital marketing as a promotional tool in enhancing the purchase of insurance products at PT. Asuransi Allianz Life Indonesia using a qualitative approach.This research adopts a qualitative methodology with a case study approach. Data collection was conducted through in-depth interviews with key informants (Chief Account Officer Allianz) and insurance agents at Allianz Life Indonesia. Additionally, document analysis and observations of the company’s digital marketing strategies were used to gain comprehensive insights. The collected data were analyzed using thematic analysis to identify patterns and key themes related to the effectiveness of digital marketing in influencing customer decisions.The findings reveal that digital marketing plays a significant role in shaping customer perceptions and purchasing decisions. Social media engagement, personalized content, and interactive customer communication are key factors in building trust and increasing customer interest in insurance products. Moreover, challenges such as digital competition, data privacy concerns, and customer skepticism towards online promotions were identified as barriers that need to be addressed to enhance digital marketing effectiveness.The study implies that insurance companies should continuously adapt their digital marketing strategies by leveraging data analytics, improving customer interaction, and providing transparent and informative content. By strengthening these aspects, digital marketing can serve as a powerful tool to enhance competitiveness and sustain growth in the insurance industry within the digital era.