Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Ilomata International Journal of Management Jurnal Minfo Polgan (JMP)
Nadya Dewi Anggita
Universitas Islam Negeri Sumatera Utara
Computer Science & IT Library & Information Science Mathematics Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Langkah-Langkah Indonesia Dalam Menghadapi Tantangan Global Dalam Bidang Ekonomi Beny Sitakar; Ayu Andini; Nadya Dewi Anggita; Suhairi
Jurnal Minfo Polgan Vol. 12 No. 2 (2023): Artikel Penelitian 2023
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v12i2.13384

Abstract

Globalisasi di bidang perekonomian telah mendorong munculnya perdagangan lintas batas negara yang tidak terkekang, ditandai dengan perdagangan bebas dimana pergerakan barang, jasa dan manusia dari dan ke suatu negara tidak mengalami banyak hambatan. Skenario ini menghadirkan peluang sekaligus ancaman bagi Indonesia. Sisi positifnya, hal ini memudahkan masuknya barang dan jasa produksi Indonesia ke pasar luar negeri, serta mengurangi hambatan non-tarif terhadap produk Indonesia. Demikian pula, pekerja Indonesia mungkin akan lebih mudah bekerja di luar negeri dengan pembatasan imigrasi yang lebih sedikit. Namun sisi sebaliknya adalah potensi ancaman bagi Indonesia karena barang, jasa, dan tenaga kerja asing bisa masuk ke Indonesia tanpa hambatan berarti. Hal ini dapat menyebabkan ketatnya persaingan pasar domestik dalam hal kualitas barang, jasa dan tenaga kerja, baik dalam negeri maupun internasional. Oleh karena itu, perlu disusun strategi untuk menghadapi tantangan globalisasi, dan memastikan Indonesia memperkuat posisinya dalam memanfaatkan peluang dalam persaingan ekonomi global. Artikel ini akan menguraikan beberapa strategi yang dapat diterapkan Indonesia untuk mengatasi tantangan global di bidang perekonomian.
Pro 2 Management Strategy of Radio Republic of Indonesia (RRI) Medan Maintains Millennial Listener Interest in the Era of Broadcasting Digitalization Nadya Dewi Anggita; Waizul Qarni; Nurul Inayah
Ilomata International Journal of Management Vol. 5 No. 3 (2024): July 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i3.1238

Abstract

Pro 2 Radio Republik Indonesia (RRI) is a central broadcast for young people's creativity. In general, Pro 2 presents information that young people love ranging from lifestyle to the latest music. The AIDDA strategy is a strategy used to maintain the interest of millennial listeners in the era of broadcasting digitalization. In the current era of broadcasting digitalization, radio is faced with the challenge of maintaining the interest of listeners, especially millennials who have many options to access information and entertainment. Pro 2 RRI Medan as one of the radios that targets millennials, needs to implement the right management strategy to maintain the interest of listeners. This study aims to recommend an efficient and effective management strategy for Pro 2 RRI Medan in maintaining the interest of millennial listeners in the era of broadcasting digitalization. In this study, the researcher used a qualitative descriptive analysis technique with the research subjects of informants from Jft. Pranata, broadcasts, young experts, and radio broadcasters. Based on the results of the study, it is explained that the recommendations for strategies that can be done are as follows: Designing and presenting content of broadcast programs that are relevant among millennials. Create programs that can engage listeners. Utilizing social media to promote programs that will be broadcast and to reach millennials who are more active on social media. Ensure good audio quality and Present quality and accurate information, and present information in an interactive way. Create an interesting on-air program and hold off-air activities in the pubic space. Making adjustments in the era of broadcasting digitalization, by providing opportunities for millennials to participate in broadcast programs.
Co-Authors Ayu Andini Beny Sitakar Nurul Inayah Waizul Qarni