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Tiktok Shop Optimization Counseling for SMEs in Ulujami Village Engga Jalaludin; Nur Majdina; Rizka Fajrina; Najela Safa Camilla; Ryan Rinaldi; Fawaz Fadillah
Bisma: Jurnal Pengabdian Masyarakat Vol. 1 No. 1 (2023): Bisma: Jurnal Pengabdian Masyarakat
Publisher : Universitas Darunnajah, Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61159/bisma.v1i1.71

Abstract

Abstract Tiktok is a social media platform for sharing short videos, but recently TikTok has launched a new feature, namely the TikTok Shop, this feature is a place where trade transactions occur and also brings sellers and buyers together like other e-commerce platforms. In this case, it is an opportunity for the public, especially sellers, to be able to reach consumers through this TikTok Shop and optimize their use based on the features in the existing TikTok Shop. But unfortunately, not all Indonesian people understand how to use the TikTok Shop. Therefore, through the Community Service Program which is accommodated in Darunnajah University, it is hoped that this will be a solution so that people can understand more about its use so that they can increase their business reach. This KKN program aims to educate the public about the advantages and disadvantages of the TikTok Shop, as well as its benefits and impact on their business. The KKN program was carried out in Ulujami Village, Pesanggrahan District, South Jakarta, DKI Jakarta. The method used is the introduction method and seminars.
Implementation of Religious Education in Increasing Children's Interest in Learning in the Era of Digitalization in the Community of Ulujami Village, South Jakarta idham; Nashiruddin Cholid; Engga Jalaludin; Cucu Cahyati
Bisma: Jurnal Pengabdian Masyarakat Vol. 1 No. 1 (2023): Bisma: Jurnal Pengabdian Masyarakat
Publisher : Universitas Darunnajah, Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61159/bisma.v1i1.66

Abstract

Abstract KKN community service activities in educational work programs aim to increase children’s interest in learning in the digital era, where technology has greatly influenced children in their education, both positively and negatively. In addition, the purpose of this service is to provide understanding to the community that the importance of education is to assist the government in educating the nation’s children. This service is carried out through socializing activities directly to the local community about the importance of education for the future of children so that in this way parents also participate in directing, supervising and supporting their children in pursuing education in today’s digital era, in addition we also socialize to The TPQ Al-Bayt Aljamil Foundation by inviting the children to take part in free tutoring with KKN students that we conducted at the post (Al-Bayt Aljamil secretariat field).
PERAN DAKWAH EKONOMI ISLAM DALAM MEMBANGUN PRILAKU KONSUMSI MUSLIM DI TENGAH ANCAMAN DEFLASI Dina, NurMajdina; Engga Jalaludin
Jurnal Da'wah: Risalah Merintis, Da'wah Melanjutkan Vol. 8 No. 1 (2025): Jurnal Da'wah: Risalah Merintis, Da'wah Melanjutkan
Publisher : Program Studi Komunikasi Penyiaran Islam STID Mohammad Natsir

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38214/jurnaldawahstidnatsir.v8i1.313

Abstract

This paper explores how Islamic economic dakwah contributes to shaping ethical and balanced consumption behavior among Muslims, particularly in the face of deflationary pressures. Rooted in the core values of Islamic economics, da'wah acts not only as a source of spiritual inspiration but also as a strategic mechanism for guiding consumption choices that support both personal welfare and broader economic stability. Using a qualitative approach based on an extensive review of literature, the study reveals the capacity of Islamic economic dakwah to mitigate the negative consequences of deflation—such as declining consumer demand and sluggish economic activity by fostering intentional, principle-based consumption habits. The findings emphasize the importance of embedding Islamic economic teachings into daily life to build a community of Muslim consumers who are both resilient and socially accountable. Future research is encouraged to empirically validate the conceptual perspectives outlined in this study... Keywords : Islamic Economic Da'wah; Muslim Consumption Behavior; Deflation.   ABSTRAK Penelitian ini mengkaji peran dakwah ekonomi Islam dalam mendorong perilaku konsumsi Muslim yang etis dan seimbang di tengah kondisi ekonomi yang mengarah pada deflasi. Berbasis pada prinsip-prinsip ekonomi Islam, dakwah tidak hanya berfungsi sebagai media spiritual, tetapi juga sebagai instrumen transformatif dalam membentuk pola konsumsi yang selaras dengan kesejahteraan individu dan ketahanan ekonomi kolektif. Dengan menggunakan pendekatan kualitatif melalui studi pustaka yang komprehensif, penelitian ini menyoroti potensi dakwah ekonomi Islam dalam mengatasi dampak negatif deflasi seperti, penurunan daya beli dan stagnasi aktivitas ekonomi melalui dorongan konsumsi yang produktif. Temuan ini menegaskan pentingnya internalisasi nilai-nilai ekonomi Islam dalam kehidupan sehari-hari guna membangun komunitas Muslim yang lebih tangguh dan bertanggung jawab secara sosial. Penelitian ini merekomendasikan pengembangan lebih lanjut melalui pendekatan empiris untuk memperkuat temuan konseptual pada penelitian ini.