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All Journal Management Studies and Entrepreneurship Journal (MSEJ) Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik
Ratna Puspita
Universitas Nusa Mandiri
Decision Sciences, Operations Research & Management Social Sciences

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The Impact Of Scanning Technology And Shopping Convenience On Online Purchase Decisions With The Mediation Of Risk Perception Ratna Puspita; Rizky Amalia; Oby Eko Purwanto; Bryan Givan
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 6 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i6.3917

Abstract

This article explores the dynamic relationship between scanning technology, shopping convenience, risk perception, and online purchase decisions in the evolving landscape of e-commerce. Utilizing a sample of 60 individuals, the study employs Smart PLS analysis to investigate the direct and indirect effects of scanning technology and shopping convenience on consumer behavior, with risk perception acting as a mediator. The results reveal that scanning technology significantly influences risk perception and subsequently shapes online purchase decisions. While shopping convenience alone does not exhibit a statistically significant indirect effect, the study emphasizes the need for a comprehensive understanding of diverse factors impacting consumer choices. These findings provide valuable insights for businesses, such as PT. Dutagaruda Piranti Prima, to refine strategies and navigate the complexities of consumer behavior in the digital marketplace.
KINERJA KARYAWAN DALAM KAJIAN MULTIFAKTORIAL: MEMAHAMI ASPEK DETERMINAN DALAM PERSPEKTIF YANG BERBEDA Ati Chandrasari; Muhammad Abdullah; Eko Oby Purwanto; Ratna Puspita; Andri Rizko Yulianto
Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Vol. 11 No. 1 (2024): Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi, dan Pelayanan Publ
Publisher : Universitas Bina Taruna Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37606/publik.v11i1.985

Abstract

This research aims to gain a deeper understanding and conduct empirical analysis of the impact of compensation, work discipline, and job satisfaction on the performance of A Grosir Subang employees. The chosen research method involves quantitative analysis and utilizes non-probability sampling, specifically saturated sample (census), to minimize bias and generate hypotheses effectively. Data quality testing is performed through validity and reliability testing mechanisms. Furthermore, this research includes classical assumption testing stages such as normality testing, heteroscedasticity testing, and multicollinearity testing, followed by hypothesis testing and multiple linear regression analysis. The findings of this study demonstrate that individual variables, namely work discipline, job satisfaction, and compensation, positively influence employee performance. Simultaneously, when considered together, these variables also positively impact employee performance.
Co-Authors Andri Rizko Yulianto Ati Chandrasari Bryan Givan Eko Oby Purwanto Muhammad Abdullah Oby Eko Purwanto Rizky Amalia