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The Influence Of Adaptibility And Social Media On Marketing Peformance With Brand Trust As A Moderating Variable Nova Ch. Mamuaya; Fitri Novilia; Eva Desembrianita; Efti Novita Sari; Muhammad Sabir
Innovative: Journal Of Social Science Research Vol. 4 No. 1 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

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Abstract

Peneliti meyakini kemampuan adaptasi perusahaan yang baik dan pengelolaan media sosial yang maksimal akan semakin meningkatkan kinerja pemasaran, yang pada akhirnya dapat berdampak pada meningkatnya permintaan dan angka penjualan, produk tahan lama, dan kinerja perusahaan yang berkelanjutan. Penelitian ini merupakan penelitian kuantitatif dengan pendekatan eksplanatori. Data dalam penelitian ini diperoleh dari metode penyebaran kuesioner kepada 150 penjual shopee yang sudah menjual produknya minimal 1 tahun dan 150 konsumen shopee yang sudah berbelanja di shopee minimal 1 tahun. Data ini bisa disebut data primer. Data yang digunakan dianalisis menggunakan alat analisis smart PLS 4.0.
The Effect of Waste Management Policies, Community Participation, and Waste Treatment Technology on Environmental Pollution Levels in West Java Yamtana Yamtana; Tobias Duha; Akhmad Riduan; Muhammad Sabir; Muchammad Chusnan Aprianto
West Science Interdisciplinary Studies Vol. 1 No. 12 (2023): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v1i12.481

Abstract

This study investigates the intricate interplay of social support, cultural factors, social norms, and the spread of infectious diseases through a comprehensive Structural Equation Model (SEM). Utilizing a sample representative of the population, the research explores the unexpected positive relationship between social support and disease transmission, alongside the robust connections of cultural factors and social norms. The findings underscore the importance of understanding sociocultural dynamics in shaping health-related behaviors. Recommendations for tailored interventions and considerations for public health strategies are discussed, offering insights that contribute to the evolving discourse on infectious disease prevention.