Annisa Zuhra
Universitas Islam Negeri Sumatera Utara

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PENYELESAIAN MASALAH M-BANKING NASABAH PT. BSI Annisa Zuhra; Muhammad Latief Ilhamy Nasution
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 3 No. 9 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : CV SWA Anugrah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v3i9.2004

Abstract

Penelitian ini membahas penyelesaian masalah M-Banking nasabah PT. BSI dengan fokus pada aplikasi mobile banking. Perkembangan fintech, khususnya dalam sektor perbankan, menuntut inovasi untuk meningkatkan efisiensi dan kepuasan nasabah. Melalui metode studi literatur, penelitian ini menggali fitur dan layanan BSI Mobile, mengidentifikasi tantangan, dan mengeksplorasi solusi yang melibatkan aspek teknis, keamanan transaksi, pelayanan pelanggan, literasi digital, dan adaptasi terhadap tren. Hasil penelitian menyajikan gambaran holistik untuk meningkatkan kualitas layanan M-Banking nasabah PT. BSI.
The Influence of Customer Satisfaction on Service Quality at Bank Syariah Indonesia KCP Medan Simpang Limun Annisa Zuhra; Imsar Imsar; Tuti Anggraini
Islamiconomic : Jurnal Ekonomi Islam Vol 16, No 1 (2025)
Publisher : Universitas Islam Negeri Sultan Maulana Hasanuddin Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32678/ijei.v16i1.820

Abstract

This study aims to analyze the level of customer satisfaction regarding service quality at Bank Syariah Indonesia KCP Medan Simpang Limun using the Customer Satisfaction Index (CSI) approach. The method employed is quantitative research with a descriptive approach, involving 95 respondents selected through purposive sampling. The results show a significant effect between customer satisfaction and the quality of service provided. The simultaneous test (F-test) yielded a significance value of 0.000, which is less than 0.05, indicating that changes in customer satisfaction simultaneously affect service quality. The partial test (T-test) also supports this finding, where the calculated T value for the customer satisfaction variable is 11.201, much greater than the specified T table value of 1.985 with a significance level of 0.000. This study also results in a Customer Satisfaction Index (CSI) of 89.54%, which falls into the very satisfied category (81% - 100%). Thus, it can be concluded that Bank Syariah Indonesia KCP Medan Simpang Limun has successfully met customer expectations in terms of service quality, indicating that customer satisfaction is an important element that needs to be maintained and improved through continuous enhancement.