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All Journal TINTA NUSANTARA : Jurnal Ekonomi, Manajemen, dan Akuntansi
Nuraisyah Yugis Amalia
Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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ANALISIS GRATIS ONGKIR DAN DISKON PADA KAUM MILENIAL DI MASA PANDEMI COVID 19 (STUDI KASUS PADA E-COMMERCE SHOPEE DI KOTA SANGATTA) Nuraisyah Yugis Amalia; Riduansah Riduansah; Rizkiawan Rizkiawan
Tinta Nusantara 2018 Vol.1 Vol 9 No 2 (2023): JURNAL TINTA NUSANTARA
Publisher : Sekolah Tinggi Ilmu Ekonomi Nusantara Sangatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55770/tn.v9i2.138

Abstract

The purpose of this study was to find out the analysis of free shipping and discounts for millennials during the Covid-19 pandemic. The population observed in this study is the Sangatta community, which are millennials, namely people with an age range of 20-40 years who use the formula from Hair and produce 50 respondents. Testing and data processing were carried out using the IBM SPSS Statistics 25 application program. This study uses primary data and secondary data. Primary data was obtained by distributing questionnaires while secondary data was obtained from various sources such as journals and books
Co-Authors riduansah riduansah Rizkiawan Rizki