Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Community Empowerment
Samsinar Samsinar
STIKES Garuda Putih, Jambi, Indonesia
Arts Humanities Education Public Health Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Digital marketing training to expand market reach for MSME in Kuala Jambi Samsinar Samsinar; Rudolf Sinaga; Renny Afriany; Frangky Frangky
Community Empowerment Vol 9 No 2 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.10541

Abstract

Digital marketing training for MSMEs in Kuala Jambi aims to enhance the knowledge and skills of MSME players in utilizing digital platforms and reaching a broader market. This activity involves a series of tailored training sessions designed to empower MSMEs with essential digital marketing skills. The method includes practical exercises on planning and implementing digital marketing strategies conducted by MSME owners participating in the training. The results of this activity offer valuable insights into the effectiveness of digital marketing training in expanding the market reach of MSMEs. The practical implications of this initiative provide a foundation for local governments, training institutions, and other stakeholders to develop more effective and sustainable training programs to support MSME growth in the digital era.
Co-Authors Afriany, Renny Frangky Frangky Rudolf Sinaga