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All Journal JIBEMA: Jurnal Ilmu Bisnis, Ekonomi, Manajemen, dan Akuntansi JEPEmas: Jurnal Pengabdian Masyarakat (Bidang Ekonomi) Asmara IJBAE INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Rony Nur Triwibowo
Universitas Al-Irsyad Cilacap
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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Pelatihan Kewirausahaan Untuk Menumbuhkan Minat Berwirausaha Siswa SMKN 2 Cilacap Tri Yuwono; Rony Nur Triwibowo; Asharryadi Noegroho; Lia Ernawati; Herlin Natasya Sefiani; Rizky Nugroho
JEPEmas: Jurnal Pengabdian Masyarakat (Bidang Ekonomi) Vol 2 No 1 (2023): April 2023
Publisher : UP2MF Fakultas Ekonomi dan Bisnis, Universitas Sains Al-Qur'an (UNSIQ) Jawa Tengah di Wonosobo

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Abstract

Fokus pendidikan Siswa SMKN 2 Cilacap kompetensi keahlian Nautika berpusat pada ilmu yang mempelajari tentang teknik bernavigasi dengan menggunakan kapal laut serta teknik dasar keselamatan di atas kapal, sehingga belum membekali siswanya dengan pengetahuan dan keterampilan wirausaha. Kondisi tersebut membuat siswa tidak memiliki minat untuk berwirausaha dan memilih untuk mencari kerja setelah lulus sekolah. Kegiatan pengabdian melalui Pelatihan kewirausahaan yang diinisiasi oleh Prodi Entrepreneurship, Fakultas Ilmu Sosial, Universitas Al-Irsyad Cilacap menjadi salah satu solusi untuk menumbuhkan minat wirausaha siswa. Pelatihan kewirausahaan dengan siswa SMKN 2 Cilacap jurusan Nautika tujuannya untuk membangkitkan minat wirausaha siswa. Pelatihan kewirausahaan dilaksanakan dalam delapan pertemuan secara tatap muka di SMKN 2 Cilacap. Pelatihan kewirausahaan ini berdasarkan pengamatan yang dilakukan dapat terlaksana dengan baik dalam dua pertemuan dan diikuti oleh tiga puluh tiga peserta. Peserta menunjukkan perasaan senang, perhatian, dan ketertarikan dengan materi mengenai kewirausahaan. Peserta setelah mengikuti pelatihan ini terlihat memiliki minat untuk mencoba memulai usaha yang dibuktikan dengan tiga puluh tiga peserta yang mampu menghasilkan ide bisnis yang dapat direalisasikan.
REGULATORY TRANSFORMATION OF THE DIGITAL ECONOMY AND THE CHALLENGES OF PERSONAL DATA PROTECTION IN INDONESIA: A LITERATURE REVIEW Zulfikar Yusya Mubarak; Rony Nur Triwibowo
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 1 (2025): JULY
Publisher : CV. Adiba Aisha Amira

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Abstract

The transformation of digital economy regulations in Indonesia is a response to the rapid development of information and communication technology that has changed the national economic landscape. The Indonesian government has initiated various policies and regulations to support the growth of the digital economy, including strengthening personal data protection through the Personal Data Protection Law (PDP Law). However, the implementation of these regulations still faces various challenges, such as disharmony between institutions, weak law enforcement, and low digital literacy among the public and business actors. In addition, the rise of personal data leakage cases highlights the importance of monitoring and strengthening cybersecurity infrastructure. This literature review analyses the dynamics of digital economy regulatory transformation and the challenges of personal data protection in Indonesia, and recommends the need for regulatory harmonisation, improved digital literacy, and multi-stakeholder collaboration to create a safe, inclusive, and sustainable digital ecosystem.
Exploring the Mediating Role of Innovative Capability between Entrepreneurial Leadership and MSME Performance Rony Nur Triwibowo; Asharryadi Noegroho; Sudadi Pranata Pranata
International Journal Business and Entrepreneurship Vol 2 No 1 (2025): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/tyhvw942

Abstract

This study sought to ascertain the impact of entrepreneurial leadership on the performance of food and beverage MSMEs in Cilacap. The research sample comprised 130 MSME participants. The sample was obtained using an online survey. This study employed Smart PLS 3.0 for analysis. The study indicates that entrepreneurial leadership positively influences MSME performance and innovative capability. Innovative capability favourably influences MSME performance and mediates the relationship between entrepreneurial leadership and MSME success. This study's drawback lies in its focus on food and beverage MSMEs in Cilacap, hindering the generalizability of the findings to other sectors or locations with distinct features. This study enhances the literature by empirically confirming the mediating function of Innovative Capability between Entrepreneurial Leadership and the performance of MSMEs, specifically within Indonesia's food and beverage industry. These findings emphasize the necessity for MSME leaders to cultivate entrepreneurial attributes and promote an atmosphere conducive to innovation. Organizations can enhance their performance metrics by investing in the Innovative Capabilities dimension, which encompasses a strategy emphasis on innovation, a conducive company culture, and practical knowledge management. Policymakers and practitioners can utilize these insights to build training programs and policies that foster leadership development and innovation in MSMEs. Additional research is advised to investigate other mediating or moderating variables, like technological advancements, market situations, or organizational frameworks.
KULIAH DI JURUSAN ENTREPRENEURSHIP: LANGKAH STRATEGIS BAGI CALON PENGUSAHA MUDA Rony Nur Triwibowo; Asharryadi Noegroho; Indra Rachmawati; Lia Ernawati
Aspirasi Masyarakat Vol 1 No 1 (2024): November
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/37ykf972

Abstract

This community service activity aims to increase the motivation of Al-Irsyad Cilacap High School students in choosing entrepreneurship as their career choice. The background of this activity is the low interest of students in entrepreneurship due to a lack of understanding of career opportunities and benefits in this field. In addition, there is an assumption that entrepreneurship is a high-risk field and requires large capital, thus reducing students' interest in pursuing a career as an entrepreneur. Through a series of presentations and interactive discussions, students are introduced to the basic concepts of entrepreneurship, the importance of innovation in business, and the opportunities and challenges faced by entrepreneurs. The results of this activity showed a significant increase in students' interest and understanding of entrepreneurship. Surveys conducted before and after the activity showed a 30% increase in students' interest in continuing their studies in entrepreneurship. In addition, students also showed an increased understanding of the role of entrepreneurship in creating jobs and reducing unemployment. This activity succeeded in providing inspiration and motivation to students to pursue a career in entrepreneurship as prospective young entrepreneurs, as well as equipping them with the knowledge and skills needed to succeed in the future. It is hoped that similar activities can continue to be carried out to support the development of student potential and create a young generation that is ready to face the challenges of the world of work.
PENGARUH TOTAL QUALITY MANAGEMENT TERHADAP KEUNGGULAN BERSAING MELALUI KINERJA UMKM: STUDI KASUS UMKM MAKANAN DAN MINUMAN DI KABUPATEN CILACAP Rony Nur Triwibowo; Dede Yusuf
International Journal Business and Entrepreneurship Vol 1 No 1 (2024): November
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/agbeb826

Abstract

This study seeks to evaluate the impact of Total Quality Management (TQM) on Competitive Advantage via MSME Performance in the MSMEs of Cilacap Regency. The study methodology employs a quantitative approach utilizing a non-probability sampling technique known as purposive sampling. Primary study data was collected via questionnaires from a total sample of 70 MSME owners in the North Cilacap District. The research employs data analysis methodologies, namely descriptive and inferential statistical analyses, utilizing PLS-SEM via SmartPLS 3.0. The study's results concluded that TQM has a significant positive impact on competitive advantage. TQM has a significant positive impact on MSME performance. MSME performance has a significant positive effect on competitive advantage. MSME performance significantly mediates the relationship between TQM and competitive advantage. This study offers implications for MSME stakeholders to effectively adopt the TQM system in their operations to enhance business performance and maintain competitive advantage. 
Tinjauan Literatur Sistematis Strategi Pemasaran Digital pada UMKM Tri Yuwono; Venna Cahyani; Rony Nur Triwibowo
JIBEMA: Jurnal Ilmu Bisnis, Ekonomi, Manajemen, dan Akuntansi Vol. 3 No. 4 (2026): April
Publisher : CV. Muris Global Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62421/jibema.v3i4.274

Abstract

Perkembangan teknologi informasi dalam beberapa dekade terakhir telah mengubah secara signifikan metode dan model komunikasi pemasaran, serta mendorong munculnya saluran pemasaran digital, alat promosi, dan metode komunikasi baru. Perilaku konsumen telah berubah drastic di era digitial, sehingga perusahaan harus beradaptasi agar tetap kompetitif, dan pemasaran digital menjadi alat esensial untuk mempromosikan produk dan jasa serta membangun hubungan dengan pelanggan. Pemasaran digital pada UMKM, merupakan topik yang sangat penting dalam transformasi digital pada UMKM untuk menjangkau pelanggan, bersaing di pasar, dan mengelola inovasi, namun bukti empiris mengenai mekanisme pengaruh dan kondisi kontekstual masih tersebar dan belum terintegrasi. Pendekatan yang digunakan adalah tinjauan literatur sistematis menggunakan metode PRISMA terhadap 18 artikel pada data base Scopus dari 2016 sampai 2025. Analisis meliputi pemetaan negara asal studi, frekuensi sitasi jurnal, klasifikasi platform digital yang digunakan UMKM dan penggunaan variabel mediasi atau moderasi. Hasil menunjukkan mayoritas studi dilakukan Indonesia, diikuti Italia dan Afrika Selatan. Media sosial dan marketplace muncul sebagai kanal paling dominan dalam pemasaran digital.
Co-Authors Asharryadi Noegroho Dede Yusuf Herlin Natasya Sefiani Indra Rachmawati Lia Ernawati Rizky Nugroho Sudadi Pranata Pranata Tri Yuwono Venna Cahyani Zulfikar Yusya Mubarak