Hari Eko Purwanto
Universitas Muhammadiyah Jakarta

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Journalism Training to Improve Political Literacy for Muhammadiyah Leuwiliang Students Mulkan Habibi; Hiru Muhammad; Hari Eko Purwanto; Lutfi Lutfi; Alfareji Febrian; Hafsya Abida
Bubungan Tinggi: Jurnal Pengabdian Masyarakat Vol 6, No 4 (2024)
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/btjpm.v6i4.11877

Abstract

People who lack political literacy and are not wise when using communication media are often trapped by the flow of wrong information. So, literacy or education about journalism must be carried out from the early generations. Those who are still students need to prepare themselves from the start to be able to understand the quality of the various information they receive, including political information. This community service aims to provide understanding and increase journalistic literacy for Muhammadiyah students who are members of the Leuwiliang Muhammadiyah Student Association organization in Bogor Regency, West Java. Community Service Method using approach Participatory Action Research (PAR) carried out in the form of socialization and assistance to Muhammadiyah Leuwiliang students carried out in several stages, including mapping the conditions of problems faced by partners, preparing training program steps, preparing the division of tasks for each service team, and then carrying out training in the form of providing journalistic material and various types of hoax information, which is usually spread through various social media platforms. The results of community service conclude that students need a variety of information or a collection of data or facts that can be managed into something useful for the recipient. Muhammadiyah students need information that supports various processes such as education, political participation, and Muhammadiyah's missionary needs.
Political Communication Strategy Through Campaign Songs for Presidential and Vice-Presidential Candidates: An Analysis of the Song "OKAY GAS PRABOWO GIBRAN IS MOST FITTING" Hari Eko Purwanto
Riwayat: Educational Journal of History and Humanities Vol 7, No 3 (2024): July, Educational and Social Issue
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jr.v7i3.40541

Abstract

In modern politics, communication plays a pivotal role in influencing public perception of a candidate, especially through alternative media such as campaign songs. In Indonesia, the campaign song "Oke Gas Prabowo Gibran Paling Gas" has garnered attention for its effectiveness in conveying political messages through popular media. This study analyzes the campaign song using the Bandwagon Effect and The Communicative Function Model theories. It was found that the song successfully utilizes the concepts of conformity, interpersonal influence, and speaker status to persuade listeners to support the Prabowo and Gibran pair. This analysis reveals the importance of understanding political communication strategies in campaign songs to evaluate their effectiveness in achieving desired political goals. The campaign song effectively leverages social media and other platforms to capture the attention of the public, demonstrating the power of alternative media in modern politics. This research provides insights into the importance of understanding the political messages conveyed through alternative media such as campaign songs, and how they can influence public perception and support for a candidate.