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ENHANCING SENTIMENT ANALYSIS ACCURACY WITH BERT AND SILHOUETTE METHOD OPTIMIZATION Kelvin Kelvin; Frans Mikael Sinaga; Wulan Sri Lestari; Sunaryo Winardi; Khairul Hawani Rambe; Ronsen Purba
JITK (Jurnal Ilmu Pengetahuan dan Teknologi Komputer) Vol. 11 No. 1 (2025): JITK Issue August2025
Publisher : LPPM Nusa Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33480/jitk.v11i1.6392

Abstract

This research is based on the emergence of ChatGPT technology, which has significant implications in various fields. This research aims to design a model that improves sentiment analysis classification accuracy. The methods applied include the use of the Silhouette Coefficient to determine the best cluster parameters before performing data grouping with the Self-Organizing Map (SOM) method. Additionally, the Bidirectional Encoder Representations from Transformers (BERT) model is utilized to perform precise and convergent sentiment classification. The research methodology encompasses several phases, including data preprocessing through natural language processing techniques. Textual data is converted into vector representations, which are then processed using the Silhouette Coefficient to identify the optimal cluster parameters. These parameters are subsequently applied in the Self-Organizing Map method to cluster data, while the Bidirectional Encoder Representations from Transformers model determines public sentiment, categorized as positive, negative, or neutral. The findings of this study indicate that the best cluster parameter is 9, using a batch size of 64 and a maximum sequence length of 128. The highest accuracy achieved using the confusion matrix is 92.06%. Further tests with varying parameters confirm that the Silhouette Coefficient method significantly enhances the convergence and accuracy of classification outcomes. The conclusion of this research is that integrating the Silhouette Coefficient and Bidirectional Encoder Representations from Transformers is effective in optimizing sentiment analysis on large datasets, achieving both accurate and reliable results.
BERT Model Implementation for Dynamic Sentiment Analysis of Pertamina on Social Media X Ronsen Purba; Rivaldi Lubis; Nadya Sikana; Gilbert Fernando Situmorang
Engineering Science Letter Vol. 4 No. 02 (2025): Engineering Science Letter
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/IISTR.esl.001139

Abstract

This study aims to investigate the dynamics of public sentiment on platform X in response to the Pertamina corruption scandal, exploring how trust and perception shifted before and after the incident. Utilizing BERT-based sentiment classification model trained on real-world social media posts, the model achieved a validation loss of 0.5078 and an F1-score of 82.12%, demonstrating strong predictive performance for large-scale sentiment analysis. Results revealed a significant rise in negative sentiment and a decline in positive sentiment following the public disclosure of the scandal on February 25, 2025, reflecting a deep erosion of public trust in Pertamina. Qualitative thematic analysis further identified a shift from neutral or positive discussions focused on service quality and innovation to emotionally charged critiques emphasizing betrayal, distrust and institutional failure. These findings highlight the value of integrating deep learning classification with qualitative insights to monitor real-time public opinion and institutional reputation. The study underscores the critical need for transparency and effective communication strategies during reputational crises to rebuild public confidence. Limitations include the focus on a single social media platform, suggesting future research should incorporate cross-platform and multilingual analyses. Practically, this research offers actionable insights for corporate crisis management and contributes to understanding social media’s role in shaping public trust and accountability in the digital age.