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All Journal Jurnal Ilmiah Manajemen Kesatuan Jurnal Locus Penelitian dan Pengabdian Eduvest - Journal of Universal Studies
Ida Bagus Teddy Prianthara
Universitas Pendidikan Nasional, Indonesia
Aerospace Engineering Automotive Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Health Professions Mathematics Neuroscience Social Sciences

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Synergy of Collaborative Governance and Penta Helix in Community-Based Waste Management: Evidence from the Pesan Pede Program in Celuk Village I Gusti Ayu Rima Cahyaniti; Ida Bagus Teddy Prianthara
Jurnal Locus Penelitian dan Pengabdian Vol. 5 No. 5 (2026): JURNAL LOCUS: Penelitian dan Pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v5i5.5814

Abstract

This research examines the synergy between collaborative governance and the penta helix approach in community-based waste management through the Pesan Pede Program in Celuk Village, Sukawati District, Gianyar Regency, Bali. Waste management remains a complex public issue, often constrained by top-down approaches that fail to fully engage communities. This research employs a qualitative descriptive method, with data collected through in-depth interviews, field observations, and documentation. The data were analyzed using an interactive model involving data reduction, data display, and conclusion drawing. The findings reveal that collaborative governance operates effectively through continuous dialogue, trust-building, shared commitment, and mutual understanding among stakeholders. The penta helix framework demonstrates that the community acts as the core actor, while the government serves as a facilitator, academics contribute knowledge, the private sector supports economic activities, and the media enhances public awareness and legitimacy. The integration of these two approaches produces a sustainable, community-driven waste management system rooted in local socio-cultural values. The study highlights that effective waste management is not solely determined by formal policies or technological solutions, but by the ability to integrate collaborative processes with local cultural dynamics. This research proposes an embedded collaborative governance model based on a community-driven penta helix, offering both theoretical and practical contributions to public administration studies.
Purchase Intention Among Generation Z: Product Innovation, Green Marketing, Brand Awarness, and Brand Image Ni Putu Mita Adnyani; Ida Bagus Teddy Prianthara
Eduvest - Journal of Universal Studies Vol. 4 No. 6 (2024): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v4i6.1155

Abstract

The rapid development of technology in the current era is also utilized in creating environmentally friendly products, amidst the industrial world that is beginning to have social and environmental impacts, which can influence lifestyle and societal behavior, influenced by factors such as economic ability, awareness, and the abundance of goods proportional to the increasing needs of individuals, where appearance is a very important factor to be considered to enhance beauty. With increasingly fierce competition, the Somethinc brand creates quality and environmentally friendly beauty products while still considering the impact on the environment in the future. To address this challenge, this study aims to investigate the factors influencing the purchase intention of Somethinc products. Research data were obtained through an online survey involving 200 respondents. Data analysis was conducted using Structural Equation Model (SEM) with the SmartPLS 4 analysis tool. The results show that Product Innovation does not affect purchase intention, while green marketing and brand awareness influence purchase intention. Brand image mediates the influence of product innovation, green marketing, and brand awareness on purchase intention for Somethinc products among Generation Z in Indonesia.
A Systematic Literature Review and Bibliometric Analysis of Green Marketing Communication and Customer Experience in Digital Banking Adoption Iwan Adinugroho; Luh Putu Mahyuni; Ida Bagus Teddy Prianthara
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4229

Abstract

The rapid growth of digital banking is accompanied by an increasing focus on sustainability and customer-driven innovation. Green marketing communications and customer experience are considered important in influencing perceptions and adoption, yet their relationship remains largely unexplored. This study aims to investigate the contribution of sustainable marketing communications and customer experience to digital banking adoption. The method used was a systematic literature review with a qualitative approach. Data were collected from peer-reviewed articles in Scopus between 2020 and 2025 through a keyword strategy and multi-stage filtering, resulting in 10 relevant articles. Analysis was conducted through a thematic synthesis and bibliometric mapping approach. The results show that green communications increase trust and ethical perceptions, while customer experience strengthens satisfaction, usability, and loyalty. Both interact to create a synergistic effect in accelerating adoption. Consequently, integrating sustainable communications with optimal customer experience is key to digital banking strategies in the sustainability era. Future research should expand the scope of bibliometric indicators and incorporate a longitudinal perspective to capture the evolving dynamics of adoption.
Co-Authors I Gusti Ayu Rima Cahyaniti Iwan Adinugroho Luh Putu Mahyuni Ni Putu Mita Adnyani