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Socialization of Business Creation and Utilizing Social Media as a Product Marketing Strategy at Perum Kopti, East Jakarta Darmeinis Darmeinis; Leroy Holman Siahaan; Silvia Agustina; Reinaldo Prasetyo; Syafa Kamila Ardyaputri; Rizka Wahyu Budiarti; Yayang Wulandari; Feri Ragil Saputra
Jurnal Pengabdian Masyarakat Formosa Vol. 3 No. 1 (2024): February 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmf.v3i1.7822

Abstract

One of these obligations as a student of Panca Sakti University Bekasi will carry out Community Service, this is carried out in connection with concerns about following technological developments and advances, especially Indonesia as a country that has a lot of natural and human resource potential that cannot be equated with developed countries. this concern is by organizing Community Service activities in the form of "Socialization of Business Making And Using Social Media As A Product Marketing Strategy For Young People In Perum Kopti" The method of activity carried out is using presentation sessions to convey basic information about marketing strategies through social media. Followed by a discussion session to provide space for participants to ask questions, share experiences, and collaborate.