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All Journal Journal Of Management Science (JMAS) Abdi Jurnal Publikasi Journal of Artificial Intelligence and Digital Business Jurnal Pengabdian Masyarakat Bangsa Jurnal Ekonomi, Manajemen, Akuntansi FORUM EKONOMI: Jurnal Ekonomi, Manajemen dan Akuntansi
Libran Filani
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Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Sosialisasi Kewirausahaan untuk Meningkatkan Bisnis UMKM Purbalingga Priyanto, Rofik; Afriani, Lita Ningrum; Filani, Libran; Puspitaningtias, Rofi
Jurnal Pengabdian Masyarakat Bangsa Vol. 2 No. 10 (2024): Desember
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmba.v2i10.1012

Abstract

Usaha kecil dan menengah (UMKM) memainkan peran penting dalam mengembangkan ekonomi lokal. UMKM membantu mendistribusikan pendapatan secara lebih merata dan mengurangi kesenjangan ekonomi antar wilayah. Ini sejalan dengan upaya pemerintah untuk meningkatkan ekonomi lokal dan mengurangi perbedaan pembangunan antara kota dan pedesaan. Sosialisasi kewirausahaan adalah salah satu pendekatan yang efektif untuk mengatasi masalah yang dihadapi oleh UMKM. Tujuan dari kegiatan pengabdian kepada masyarakat ini adalah untuk meningkatkan pengetahuan dan keterampilan kewirausahaan para pelaku UMKM, memberikan strategi praktis untuk pengembangan bisnis UMKM, dan meningkatkan daya saing UMKM di pasar lokal dan internasional. Peserta kegiatan sosialisai kewirausahaan ini adalah perwakilan UMKM dari masing masing kecamatan di kabupaten Purbalingga, bertempat di RM PM Collaboration Purbalingga, dan dihadiri oleh 53 peserta. Hasil dari kegiatan ini menunjukkan bahwa Setelah mengikuti sosialisasi dan motivasi kewirausahaan, pengetahuan peserta dalam komunitas ini, yang sebagian besar termasuk dalam kategori yang lebih rendah, kurang memahami konsep berwirausaha dan motivasi bisnis. Namun, pengetahuan peserta tentang kewirausahaan dan bisnis meningkat setelah kegiatan PKM dan materi disampaikan.
The influence of promotion and customer satisfaction on purchasing decisions for motorcycle products Priyanto, Rofik; Filani, Libran; Setyaningrum, Tri; Arrizka, Davrina Fatkha
Junal Ilmu Manajemen Vol 8 No 1 (2025): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v8i1.664

Abstract

Purchasing decisions are the result of various factors, including promotion and customer satisfaction, which are important for the success of companies in the competitive automotive industry. This study aims to analyze the effect of promotion and customer satisfaction on purchasing decisions on motorcycle products at CV Kompo Motor Purbalingga. The research uses quantitative methods with data collection through questionnaires that have been tested for validity and reliability. The results of the analysis show that promotion and customer satisfaction have a significant and positive relationship to purchasing decisions, with customer satisfaction having a more dominant influence. The linear regression test shows a coefficient of determination of 65%, which indicates that the variability of purchasing decisions can be largely explained by the promotion and customer satisfaction variables. The implication of these findings is the importance of companies to develop promotional strategies that are aligned with improving service quality in order to increase customer satisfaction. However, this study has limitations on the scope of the research location, so further research is recommended to expand the scope of the study to other regions or industrial sectors to strengthen the generalization of the results.
Pengaruh Kompensasi dan Disiplin Kerja Terhadap Produktivitas Kerja Karyawan Pabrik Bulu Mata Palsu di Desa Wirasana Kabupaten Purbalingga Libran Filani; Rofik Priyanto; Ardian Ridwanca
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 3 No. 5: Juli 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v3i5.4013

Abstract

This research aims to determine the effect of compensation and work discipline on the work productivity of employees of the False Eyelash Factory in Wirasana Village, Purbalingga Regency. Wirasana Village is a center for wig crafts in Purbalingga Regency. The wig industry is divided into two types based on the materials used, namely synthetic hair crafts and real hair crafts. There are at least 8 production units that manage production goods made from synthetic hair, the results of synthetic hair crafts include buns, wigs, Balinese fir, hair extensions, and so on. This research uses quantitative methods which function to research certain populations or samples, data collection uses research instruments, statistical data analysis. The data collection method is a questionnaire to obtain primary data, while secondary data is obtained from documentation. The results of this research show that the compensation variable has a positive and significant effect on work productivity for employees who work at BKM Jaya, Wirasana Village, Purbalingga Regency. This means that if the compensation variable is increased, work discipline will increase, assuming the work productivity variable is constant. The work discipline variable has a positive and insignificant effect on work productivity. This means that if work discipline is improved, compensation will increase, assuming the work productivity variable is constant.
Analisis Faktor-Faktor yang Menyebabkan Turunnya Minat Beli Filani, Libran; Ariswati, Lusiana Desy
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.434

Abstract

Penurunan minat beli di swalayan lokal merupakan isu yang menarik untuk diteliti, terutama seiring dengan perubahan cepat dalam perilaku konsumen di era digital. Penelitian ini bertujuan untuk menggali lebih dalam faktor-faktor yang mempengaruhi penurunan minat beli di ABC Swalayan Purbalingga, dengan fokus pada kualitas pelayanan, perkembangan e-commerce, dan relevansi promosi yang diterapkan. Hasil penelitian menunjukkan bahwa ketidakpuasan terhadap pelayanan dan kenyamanan toko, serta promosi yang tidak cukup menarik, memiliki dampak besar terhadap keputusan konsumen untuk berbelanja. Temuan ini mengarah pada pentingnya perbaikan di berbagai aspek, seperti meningkatkan kualitas pelayanan, menciptakan kenyamanan yang lebih baik, dan merancang promosi yang lebih sesuai dengan harapan konsumen. Selain itu, mengikuti perkembangan e-commerce dapat menjadi salah satu langkah penting untuk menarik minat beli konsumen di ABC Swalayan Purbalingga. Penelitian ini tidak hanya memberikan pemahaman lebih dalam tentang faktor-faktor yang mempengaruhi keputusan pembelian di swalayan lokal, tetapi juga memberikan rekomendasi praktis yang dapat diambil oleh pengelola swalayan untuk meningkatkan daya tarik dan kepuasan konsumen.
The influence of product quality, service quality and ease of use on bni mobile banking customer loyalty, purbalingga regency Afriani, Lita; Filani, Libran; Puspitaningtias, Rofi; Priyanto, Rofik
Junal Ilmu Manajemen Vol 7 No 1 (2024): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v7i1.448

Abstract

The growing number of financial institutions that focus on the consumer segment has increased the intensity of competition among banks. This situation occurs because banking companies that focus on consumer banking services have a higher level of resilience compared to banks that focus on corporate banking. This research was conducted with the aim of analyzing and determining the influence of product quality and service quality of BNI Purbalingga Regency Branch on customer loyalty as well as determining the influence of the ease of use of BNI Mobile Banking used by customers. Data was obtained by distributing surveys to several respondents. The sample was determined at 60 respondents. This research analysis test uses SPSS with multiple linear regression methods. The results of this research analysis test found that product quality and service quality influence customer loyalty at BNI Purbalingga Regency Branch. Meanwhile, ease of use of BNI Mobile Banking has no effect on customer loyalty at BNI Purbalingga Regency Branch
Macroeconomic Volatility and ETF Resilience During an Economic Recession Transition Ariswati, Lusiana Desy; Filani, Libran
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.5293

Abstract

This study examines the influence of key macroeconomic variables: interest rates, inflation, and gross domestic product (GDP), on the performance of exchange-traded funds (ETFs) in Indonesia from 2019 to 2022, spanning pre- and post-COVID-19 periods. Employing a quantitative econometric approach with time-series data and multiple linear regression analysis in Stata 17, the research tests hypotheses regarding these relationships using the Sharpe ratio as a risk-adjusted performance metric. Descriptive statistics reveal stable interest rates (average 4.35%) and inflation (2.68%), contrasted by high GDP volatility (standard deviation 3.003). Regression results indicate a positive but insignificant effect of interest rates (β = 0.101, p = 0.234), a significant positive impact of inflation (β = 0.170, p = 0.029), and an insignificant negative effect of GDP (β = -0.023, p = 0.377). These findings challenge conventional expectations, highlighting inflation's role in signaling moderate economic expansion that bolsters ETF returns in emerging markets during recovery phases. Notably, this positive inflation effect persists in broader contexts, as seen in Indonesia's sustained growth trajectory post-2022, where controlled inflation around 2.3% in 2025 complemented stable BI rates at 4.75% to support ETF resilience amid ongoing global pressures. The study addresses literature gaps by providing empirical evidence from Indonesia's transitional context, offering implications for policy and investment strategies amid global uncertainties, including recommendations for regulators to leverage moderate inflation for market stabilization.
PELATIHAN STRATEGI PENENTUAN TARGET PASAR DAN BRANDING PRODUK DIGITAL BAGI DINKOMINFO PURBALINGGA Rofi Puspitaningtias; Lita Ningrum Afriani; Libran Filani; Endah Ika Hastuti
Abdi Jurnal Publikasi Vol. 4 No. 3 (2026): Januari
Publisher : Abdi Jurnal Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Digital transformation requires local governments to deliver public information effectively, precisely, and with a strong identity. The Purbalingga Regency Communications and Informatics Office (Dinkominfo) plays a strategic role in managing public communications through various digital products. However, the challenges faced include suboptimal target market (audience) determination and branding strategies for government digital products, resulting in low information delivery effectiveness and public engagement. This Community Service (PKM) activity aims to improve the understanding and capabilities of Dinkominfo officials in determining target audiences and building branding for local government digital products. The method used was community education with a participatory approach, implemented through interactive lectures, discussions, and simple simulations based on real-world problems. The results of the activity showed an increase in participants' understanding of the concept of audience segmentation and the basic principles of digital product branding, both quantitatively and qualitatively. Participants also demonstrated active participation and were able to formulate initial strategies contextualized to their work conditions. This activity demonstrates the effectiveness of community education with a participatory approach in increasing the capacity of local government officials. This PKM activity is expected to support more strategic public communications management and strengthen the image of local government in the digital era.
Indirect Effects of Inflation and Monetary Tightening on Gold Prices in Indonesia: The Mediating Role of Rupiah Depreciation Ariswati, Lusiana Desy; Filani, Libran; Aini, Rohana Nur; Raihan, Muhammad
FORUM EKONOMI: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 27 No. Special Issue (2025): Desember
Publisher : FEB Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jfor.v27i1/4445

Abstract

This study offers a comprehensive examination of the macroeconomic factors influencing domestic gold prices in Indonesia, emphasizing the mediating role of Rupiah exchange rate depreciation. Utilizing 70 monthly observations from January 2020 to October 2025, a timeframe marked by the COVID-19 pandemic's disruptions, supply chain challenges, and global monetary shifts, the research draws on economic principles such as the quantity theory of money and the monetary trilemma to test seven hypotheses on direct and indirect effects. Empirical results confirm strong long-run cointegration among the variables, but reveal weak short-run transmission from inflation and the BI Rate to exchange rate movements. Exchange rate depreciation emerges as a borderline statistically significant driver of gold prices, while inflation and the BI Rate are not statistically significant predictors.This pattern indicates that the limited explanatory power of inflation and the BI Rate reflects the dominance of external shocks, such as global capital flows and international monetary tightening, rather than a weakness of the empirical model itself. These findings indicate that currency dynamics, rather than domestic macroeconomic fundamentals alone, constitute the dominant transmission channel for gold price movements in Indonesia, highlighting the fragility of standard macro-financial relationships in an emerging-market context
Co-Authors Afriani, Lita Ardian Ridwanca Ariswati, Lusiana Desy Arrizka, Davrina Fatkha Endah Ika Hastuti Lita Ningrum Afriani Raihan, Muhammad Rofi Puspitaningtias Rofi Puspitaningtias Rofik Priyanto Rohana Nur Aini Setyaningrum, Tri