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All Journal West Science Social and Humanities Studies
Ilham Akbar Bunyamin
Nusa Putra University
Humanities Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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The Influence of Sustainable Marketing Innovation, Corporate Social Responsibility, and Consumer Preferences on Purchasing Decisions in Jakarta Frans Sudirjo; Ilham Akbar Bunyamin; Rival Pahrijal
West Science Social and Humanities Studies Vol. 2 No. 04 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i04.835

Abstract

This research investigates the impact of sustainable marketing innovation, corporate social responsibility (CSR), and consumer preferences on purchasing decisions among consumers in Jakarta, Indonesia. Through a quantitative approach, data were collected from 172 respondents and analyzed using structural equation modeling (SEM). The results indicate significant positive relationships between sustainable marketing innovation, CSR, consumer preferences, and purchasing decisions. Specifically, sustainable marketing innovation and CSR were found to positively influence consumer preferences and subsequently impact purchasing decisions. These findings underscore the importance of sustainability and social responsibility in shaping consumer behavior and highlight the need for businesses to align their marketing strategies with consumer values to drive positive purchasing behavior. The study contributes to the existing literature on sustainable consumption and provides practical insights for businesses operating in emerging markets like Jakarta.
Bibliometric Analysis of Urban and Rural Economic Inequality Loso Judijanto; Iwan Harsono; Ilham Akbar Bunyamin
West Science Social and Humanities Studies Vol. 2 No. 06 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i06.971

Abstract

This bibliometric study provides a comprehensive analysis of the scholarly landscape surrounding research on economic inequality, utilizing VOSviewer to visualize the thematic clusterization, temporal trends, emerging research opportunities, and collaborative networks in the field. The analysis begins with the identification of key thematic areas, revealing a complex interplay between income inequality, urban-rural disparities, and their socioeconomic impacts. A temporal examination traces the evolution of research themes from foundational studies focusing on regional disparities to more comprehensive explorations of socioeconomic outcomes. Emerging research opportunities are identified in less explored areas, suggesting potential for significant contributions through novel investigations. Furthermore, the study delves into collaborative networks, highlighting the pivotal roles of central researchers and the impact of academic partnerships. This study not only maps out the current academic terrain but also proposes strategic directions for future research, aiming to enhance the understanding and resolution of economic inequalities.
Hospital Performance and Operational Management: A Bibliometric Review of Key Factors Affecting Effectiveness Alifah Wilanda; Rival Pahrijal; Ilham Akbar Bunyamin
West Science Social and Humanities Studies Vol. 2 No. 08 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i08.1232

Abstract

This study employs bibliometric and co-authorship network analyses to investigate the landscape of research in hospital performance and operational management. Using VOSviewer, key themes were visualized to depict the concentration and evolution of research areas from technology integration to quality management within healthcare settings. The study identifies central researchers and maps collaborative networks, revealing both densely interconnected groups and isolated researchers. Practical implications are discussed for academic researchers, hospital administrators, and policymakers, highlighting areas for strategic development and potential collaboration. Limitations such as selection bias and the exclusion of qualitative impact underscore the need for cautious interpretation of the results. The study provides a foundational tool for stakeholders to understand the current research environment and to guide future healthcare management practices effectively.
Impact Analysis of Disaster Mitigation, Socio-Cultural Adaptation, and Natural Resources Management on Sustainable Tourism Destination in Borobudur Temple, Yogyakarta Faisal Umardani Hasibuan; Ilham Akbar Bunyamin; Rival Pahrijal
West Science Social and Humanities Studies Vol. 2 No. 11 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i11.1424

Abstract

This study analyzes the impact of disaster mitigation, socio-cultural adaptation, and natural resource management on sustainable tourism at Borobudur Temple, Yogyakarta, a UNESCO World Heritage site. As tourism grows in culturally and ecologically significant destinations, sustainability practices become essential to preserving heritage and ensuring long-term viability. Using a quantitative approach, this study collected data from 190 respondents and analyzed it through Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results demonstrate that each factor—disaster mitigation, socio-cultural adaptation, and natural resource management—significantly contributes to sustainable tourism, with natural resource management showing the strongest impact. These findings highlight the importance of a comprehensive approach in managing heritage tourism, incorporating disaster preparedness, cultural engagement, and resource stewardship. The study provides practical recommendations for stakeholders to enhance sustainability practices, supporting both cultural preservation and economic growth.
A Bibliometric Study on the Impact of Social Media Use on Mental Health in a Socio-Cultural Context Loso Judijanto; Rahmi Setiawati; Ilham Akbar Bunyamin
West Science Social and Humanities Studies Vol. 2 No. 11 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i11.1460

Abstract

The growing prevalence of social media has sparked significant academic interest in understanding its impact on mental health. This bibliometric study explores the relationship between social media use and mental health within various socio-cultural contexts, highlighting prevailing themes, trends, and gaps in the literature. Using data from major academic databases, the study identified key research areas, including the association between social media and mental health issues such as depression, anxiety, and addiction, as well as the role of interventions in mitigating these impacts. The findings reveal a strong focus on the negative effects of social media, particularly among adolescents and university students, and emphasize the importance of cultural factors in shaping these outcomes. While interventions and policy recommendations are increasingly being explored, gaps remain in understanding long-term effects, culturally diverse contexts, and potential positive outcomes of social media use. This study underscores the need for continued, multidisciplinary research to inform culturally sensitive practices and policies that address the complexities of social media's impact on mental health.
A Bibliometric Analysis of Transportation Sector Transformation through Green Policies Loso Judijanto; Ilham Akbar Bunyamin; Rani Eka Arini
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1687

Abstract

The transportation sector plays a critical role in economic development and societal mobility but is also a significant contributor to greenhouse gas emissions and environmental degradation. As global efforts to mitigate climate change intensify, green policies have emerged as essential mechanisms for transforming transportation systems toward sustainability. This study conducts a bibliometric analysis using VOSviewer, based on Scopus-indexed publications, to explore the evolution of research on transportation sector transformation through green policies. The findings reveal key thematic trends, including an early emphasis on emissions reduction and climate change, followed by a growing focus on renewable energy integration, electric vehicles, hydrogen fuels, and policy interventions. Co-authorship network analysis highlights fragmentation in global research collaborations, with dominant contributions from China, the United States, and Europe, but limited representation from developing economies. The results suggest that policy frameworks, technological innovations, and economic incentives play a vital role in shaping the transition to sustainable transportation. However, greater interdisciplinary collaboration and research inclusivity are needed to develop globally adaptable strategies. This study provides valuable insights for policymakers, researchers, and industry stakeholders seeking to enhance the sustainability of transportation systems through evidence-based policy and technological innovation.
The Effect of Digitalization of the Recruitment Process, Use of Data Analysis Tools, and Generational Diversity on Workforce Quality at Technology Start-up Companies in West Java Apriyanto Apriyanto; Arief Yanto Rukmana; Ilham Akbar Bunyamin
West Science Social and Humanities Studies Vol. 3 No. 02 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i02.1718

Abstract

This study examines the impact of three critical factors—Digitalization of the Recruitment Process, Generational Diversity, and Use of Data Analysis Tools—on Workforce Quality in technology start-up companies in West Java. Using a quantitative approach, data were collected from 150 respondents with a Likert scale (1-5) and analyzed using Structural Equation Modeling (SEM-PLS 3). The results indicate that all three factors positively influence workforce quality, with Generational Diversity having the most substantial effect. Specifically, the digitalization of recruitment processes enhances workforce quality by improving candidate selection, while data analysis tools contribute to informed decision-making in talent management. The findings highlight the importance of integrating digital technologies and fostering a diverse workforce to optimize workforce quality in start-up environments. The study provides actionable insights for practitioners seeking to improve workforce performance through technological and diversity initiatives.
Co-Authors Alifah Wilanda Apriyanto Apriyanto Arief Yanto Rukmana Frans Sudirjo Hasibuan, Faisal Umardani Iwan Harsono Loso Judijanto Rahmi Setiawati Rani Eka Arini Rival Pahrijal