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All Journal Jurnal Audience Indonesian Journal of Multidisciplinary Sciences
Anita Amaliyah
Universitas Tidar
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Media Literacy Level and Violence Exposure Among Junior High School Students: A Pre-Post Descriptive Survey of a Social Intervention Anita Amaliyah; Anisa Setya Arifina; Heni Indrayani
Indonesian Journal of Multidisciplinary Sciences (IJoMS) Vol. 4 No. 2 (2025): Indonesian Journal of Multidisciplinary Sciences (IJoMS)
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/ijoms.v4i2.2494

Abstract

This study examines media literacy levels and violence exposure among eighth-grade students prior to a socialization intervention, and describes changes in comprehension, attitude, and practical knowledge following the program. Employing a pre-post descriptive survey design, data were collected from 32 students of class VIII B at SMP Negeri 1 Mertoyudan, Magelang, before a socialization program titled 'Bijak Menonton, Bijak Bertindak' (Watch Wisely, Act Wisely), and from 31 students in a post-socialization questionnaire. Pre-socialization findings revealed that 93.8% of students owned personal smartphones, 59.4% used them for three or more hours daily, and TikTok was the dominant platform. While 56.3% encountered violent or negative content at least occasionally, only 21.9% formally identified themselves as violence victims and despite behaviourally reported victimization rates being substantially higher. Media literacy was limited where only 43.8% of students reported knowing appropriate digital response steps. Following the socialization, which used the KPH (Kenali–Pahami–Hindari) framework with animated video, structured presentation, and a gamified quiz, it showed over 90% of students recognized victimization signs, over 85% knew appropriate responses to negative social media content, and the majority reported increased caution in interpersonal and online conduct. These findings highlight the persistent gap between violence experience and recognition, and demonstrate that interactive, framework-based media literacy socialization can meaningfully improve adolescent violence literacy in a single session.
Two Regimes of Valuation: Commercial Extraction and Administrative Devaluation in the Political Economy of Communication Anita Amaliyah; Anisa Setya Arifina
Jurnal Audience: Jurnal Ilmu Komunikasi Vol. 9 No. 2 (2026): AGUSTUS 2026
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/ja.v9i2.17632

Abstract

This article develops a critical political-economy analysis of how communicative work becomes economically and legally intelligible. It examines two empirical sites, a) the commercial political commentary of the American podcast Pod Save America (PSA) on Donald Trump's reciprocal tariff policy, and the prosecution of Indonesian videographer Amsal Christy Sitepu over village profile videos produced under a digital-village program. Drawing on Vincent Mosco's political economy of communication, the article argues that the cases should not be treated as symmetrical outcomes of a single process. PSA demonstrates commodification, in which political critique is packaged and circulated through revenue-bearing media infrastructure that can covert content and audience attention into exchange value. The Amsal case reveals administrative devaluation, in which an audit-based valuation process reportedly failed to recognize creative conception, editing and narration as legitimate economic components of audiovisual production, thereby exposing creative labor to legal risk. The finding from this research revealed unequal regimes of valuation. Market actors may recognize communication in order to extract revenue, whereas bureaucratic actors may deny its legitimate value in order to discipline expenditure and define legal responsibility. The article therefore extends a critical reading of Mosco by placing commodification alongside the institutional politics of valuation, ideology, and resistance. It argues that the central question is not only whether communication is commodified, but who has the authority to define value, through which infrastructures, and with what consequences for workers, audiences, and public culture.
Co-Authors Anisa Setya Arifina Heni Indrayani