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ANALISIS KUALITAS PRODUK, KUALITAS PELAYANAN, DAN DIGITAL MARKETING TERHADAP KEPUASAN KONSUMEN MCDONALD’S DI MASA PANDEMI COVID-19 (Studi Pada McDonald’s Karang Tengah) Fitri Indah Lestari
Journal of Fundamental Management (JFM) Vol 2, No 2 (2022): JULI 2022
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jfm.v2i2.17743

Abstract

Penelitian ini dilakukan dengan tujuan untuk mengetahui ada tidaknya pengaruh dari 1) Kualitas Produk terhadap Kepuasan Konsumen; 2) Kualitas Pelayanan terhadap Kepuasan Konsumen; 3) Digital Marketing terhadap Kepuasan Konsumen di masa pandemi Covid-19. Penelitian ini menggunakan 150 sampel dengan metode kuantitatif dan menyebar kuesioner kepada konsumen McDonald’s di Karang Tengah yang kemudian datanya diolah menggunakan alat analisis Partial Least Square (PLS) pada aplikasi SmartPLS 3.0. Hasil daripada penelitian ini menyatakan bahwa Kualitas Produk dan Kualitas Pelayanan berpengaruh signifikan terhadap Kepuasan Konsumen. Sementara Digital Marketing tidak berpengaruh positif terhadap Kepuasan Konsumen.
Pelatihan Pemanfaatan Limbah Minyak Jelantah Menjadi Lilin Aromatik Septi Tri Dinanti; Yudia Gusti Fitiyani; Heli Pera Mistika; Fitri Indah Lestari; Aprianto Aprianto; Alda Julianti; Mahrifatun Khasanah; Tjik Siti Afifa Azzahra; Mona Chairun Nisa; Nabilah Nur Atikah; Lili Utami; Alfiah Thalia Nabila Putri
Jurnal Kemitraan Masyarakat Vol. 2 No. 2 (2025): Jurnal Kemitraan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/jkm.v2i2.1446

Abstract

Bankruptcy as a legal remedy for creditors to receive payment from debtors can cause losses for concurrent creditors. The absence of the right to precedence, resulting in concurrent creditors can only receive payment if preferred creditors and separatist creditors have received payment, therefore, it is important to provide legal protection for concurrent creditors in obtaining their right to receive payment. In this research, a normative juridical method will be used through literature study. By using secondary legal sources as well as primary and secondary legal materials relevant to the protection of concurrent creditors in bankruptcy cases. In the research results, it was found that there is an urgency to apply the insolvency test as an effort to protect concurrent creditors from losses to debtors declared bankrupt. Then, it is also important for concurrent creditors to file legal remedies in the event that the debtor is declared bankrupt, but still has the financial ability to pay his debts.
Hidroponik Sebagai Alternatif Media Tanam Untuk Peningkatan Kesejahteraan Ekonomi Masyarakat Dalam Tinjauan Ekonomi Islam : Studi Kasus RT 19 Kelurahan Bumiayu Kota Bengkulu Aprianto Aprianto; Fitri Indah Lestari; Heli Pera Mistika; Kustin Hartini; Andi Harpepen
Jurnal Kemitraan Masyarakat Vol. 2 No. 2 (2025): Jurnal Kemitraan Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/jkm.v2i2.1447

Abstract

This community service program aims to introduce and implement a hydroponic farming system as an alternative effective planting medium to improve the economic welfare of the community in RT 19, Bumiayu Village, Bengkulu City. This activity is motivated by the limited agricultural land in urban areas and the minimal use of narrow spaces for productive activities. The methods used include counseling, training, and direct practice of hydroponic cultivation by utilizing used goods such as plastic bottles. The results of the activity showed that the community was very enthusiastic in participating in the training and were able to apply basic hydroponic techniques independently. From an Islamic economic perspective, this activity reflects the values ​​of justice, welfare, and empowerment, where the community is not only given knowledge, but also guided to become more economically independent. Hydroponics has proven to be an alternative to modern agriculture that can increase productivity and empower the community in a sustainable manner.