Garuda - Garba Rujukan Digital

PENGUATAN LITERASI DIGITAL UNTUK MENINGKATKAN UMKM DALAM MENDUKUNG DESA WISATA DI CIRUMPAK KABUPATEN TANGERANG Nurul Hidayat; Arnold Surya N; Ria Restina Robiyanti; Tatik Purwaningsih
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 2 No. 4 (2022): Desember : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v2i4.765

Literasi digital digunakan untuk menemukan, menganalisis, membuat, dan mengirimkan informasi menggunakan teknologi. Berdasarkan pengalaman beberapa negara, pemanfaatan teknologi informasi telah menjadi salah satu penggerak pembangunan ekonomi khususnya di daerah pedesaan. Pemanfaatan TIK dianggap efektif dalam mengurangi migrasi masyarakat dari desa ke kota dan meningkatkan Usaha Mikro Kecil Menengah (UMKM) yang ada di Desa. Keberadaan UMKM sendiri bisa mendukung perkembangan pariwisata yang ada di Desa. Desa Cirumpak merupakan salah satu Desa dengan potesi wisata yang menarik yang berada di wilayah Kabupaten Tangerang. Desa dengan luas 210 hektare ini mempunyai lokasi yang strategis serta potensi wisata yang sangat potensial. Salah satu konsep wisata yang sedang dikembangkan pada Desa Cirumpak ini adalah Konsep wisata alam dengan taman yang instragamable. Kemudian ditambah dengan adanya kolam renang dan area pemancingan. Kegiatan PKM ini diselenggarakan untuk membantu mengatasi permasalahan terkait peningkatan kompetensi literasi digital untuk meningkatksn UMKM pada aspek strategi komunikasi pemasaran digital sehingga bisa membantu mengembangkan Desa Wisata. Kegiatan diselenggarakan pada hari Minggu, 16 Oktober 2022 di Aula Kantor Desa Cirumpak. Khalayak sasaran dalam kegiatan ini adalah para pelaku UMKM di Desa Cirumpak yang berjumlah ± 30 orang dengan jenis usaha yang beragam. Metode pelaksanaan dilakukan dalam bentuk penyuluhan (ceramah), tutorial dan diskusi interaktif.

PENERAPAN HIERARKI MAKNA DALAM UPAYA MENINGKATKAN PEMAHAMAN DISTRIBUTOR PADA PRODUK PEMURNI AIR BMP 1000 Tatik Purwaningsih
Jurnal Sosial Humaniora dan Pendidikan Vol. 1 No. 1 (2022): April : Jurnal Sosial Humaniora dan Pendidikan
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jushpen.v1i1.537

This study aims to find out How Application Hierarchy of Meaning in an effort to improve understanding of the distributor In Water Purification Products BMP 1000. Results from this study is that with the implementation of CMM / Hierarchy Meaning in improving the understanding of personal selling distributor conversation that includes content, speech act, episode, relationship, life script and cultural patterns in BMP water purification products in 1000 will result in an improved understanding of the distributor of products and the company. Things to be aware of the six elements of the hierarchy of meaning in understanding water purification products distributor in the 1000 BMP is the importance of the episode, the script lives and relationships of the distributor. From the research hierarchy of three elements is very important and has a very large role in the success of improved understanding perusahaan.Unsur distributors on products and other elements such as content, speech act, and cultural patterns supporting factors three and can not be separated from the six elements of the hierarchy of meaning such as a unity of coordination interrelated and influence in increasing the understanding of the product and company.

Edukasi Etika Bermedia Sosial untuk Para Siswa di SMK Ananda Bekasi Tatik Purwaningsih; Ria Restina Robiyanti; Arnold Surya Nugroho
Jurnal Pengabdian Masyarakat Waradin Vol. 4 No. 3 (2024): Jurnal Pengabdian Masyarakat Waradin
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/wrd.v4i3.609

The development of information technology in this era has had quite a big impact throughout the world on changes in various fields. One form of technological development is the birth of social media. Social media has an influence on shifts and changes in people's behavior and life in terms of ethics, norms and culture. There are various impacts of social media, both positive and negative impacts. To be able to prevent negative impacts or negative impacts from occurring, an in-depth understanding of good ethics in communicating on social media is needed. This research aims to increase the understanding of Ananda Bekasi Vocational School students about social media ethics through a systematic educational program. With the rapid development of information and communication technology, the use of social media among teenagers is increasingly widespread, but is often accompanied by unethical behavior. The methods used in this research include seminars, interactive discussions, and creating positive content. The activity was attended by 260 students, and the results showed a significant increase in ethical awareness of social media, from 60% to 85% after the program. Participant responses showed high enthusiasm, with 96% finding this activity useful. Apart from that, students succeeded in creating various content that was educational and inspiring. This research emphasizes the importance of social media ethics education as a proactive step in forming positive behavior among teenagers, especially students at Ananda Bekasi Vocational School, and recommends implementing similar programs on an ongoing bas

Urgensi Literasi Digital untuk Generasi Milenial di Era Society 5.0 Tatik Purwaningsih; Nurul Hidayat; Arnold Surya Nugroho; Ria Restina Robiyanti
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v1i3.421

The current era of society 5.0 is a challenge in itself with the development of digitalization issues that impact all aspects of life. Society is so spoiled by media and technology. However, there are positive and negative impacts in today's rapid technological advances such as hoax news, cyber bullying and body shaming. The purpose of this community service activity is to mitigate negative impacts and provide an understanding of how to use the internet in a good and healthy way through digital literacy. The methods used are lectures, question and answer and use the pretest as a measuring tool. The results of this study are that the millennial generation is very familiar with using current applications, but they don't care about their own security in cyberspace. In addition, they also do not know their privacy rights when surfing the internet and there are still many who cannot use social media wisely. Hopefully it is hoped that the digital literacy training from this community service program will have a significant impact on the importance of maintaining data privacy and how to wisely use social media.

PENGARUH PELATIHAN PUBLIC SPEAKING TERHADAP PENINGKATAN SOFT SKILL SISWA DI SMKN 17 JAKARTA Ria Restina Robiyanti; Tatik Purwaningsih; Arnold Surya Nugroho; Dharmika Pranidhi
NIVEDANA : Jurnal Komunikasi dan Bahasa Vol. 6 No. 2 (2025): NIVEDANA : Jurnal Komunikasi dan Bahasa
Publisher : Sekolah Tinggi Agama Buddha Negeri Raden Wijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/nivedana.v6i2.1773

This study aims to determine the effect of public speaking training on improving students' soft skills at SMKN 17Jakarta. The background of this research is based on the importance of soft skills, such as effectivecommunication, confidence, and teamwork in supporting students' readiness to face the world of work. Theresearch method used is a quantitative approach with a pre-experimental design of the one-group pretest-posttesttype. The research sample amounted to 60 students in grades X to XII who were selected using the purposivesampling technique. The research instrument is in the form of a soft skill questionnaire that has been tested forvalidity and reliability. Data analysis using a paired sample t-test with the help of SPSS version 26. The resultsshowed that there was a significant difference between students' soft skill scores before and after participating inpublic speaking training. The average student soft skill score increased from 68.45 during the pretest to 82.17during the posttest. The results of the t-test showed a significance value of 0.000 (p < 0.05), which means thatpublic speaking training has a significant effect on improving students' soft skills. Thus, this training has provento be effective in developing important aspects of soft skills, especially in terms of verbal communication,confidence, and social interaction skills. Based on these findings, it is recommended that public speaking trainingbe made a continuous program in schools to support the holistic development of students' character andcompetencies. Follow-up research is also recommended involving control variables to test their long-term effects.Keywords: Public Speaking, Soft Skills, Communication, Confidence

The Influence of Social Media as Fashion Communication Media on The Environment: Analysis of Consumer Behavior of Sekolah Tinggi Agama Buddha Nalanda Students Purwaningsih, Tatik; Phuah Kit Teng; Aming Suherman; Dian Putra Atmaja
International Journal of Environmental Communication (ENVICOMM) Vol. 1 No. 1 (2023)
Publisher : Faculty of Communication Science | Universitas Pancasila Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/envicomm .v1i1.7762

The Indonesian fashion industry is very vulnerable to the fast fashion problem because it follows endless trends. Despite increasing awareness of environmental impacts, the rise of fast fashion, characterized by cheap production, high consumption, and short clothing lifespans, has led to an increase in the amount of clothing thrown away. Rapidly changing trends and excessive consumption have significant environmental impacts. In the fast fashion industry, the concept of ready-to-wear emerged because trends changed so quickly. Through social media platforms, they can see various latest clothing styles, well-known clothing brands, and popular clothing ideas. Apart from the influence of social media, they can also easily get it from e-commerce. Social media such as TikTok and Instagram are often places where fashion trends spread. Many people easily observe the fashion trends that many people wear, so they feel they have to follow the latest trends to be considered modern. As a result, they are willing to spend money to look fashionable. The fast fashion phenomenon itself causes clothing production levels to become very high and models change every season. Every time fashion trends change, all stores and consumers in the fashion industry also change their fashion collections, resulting in textile waste and damaging the environment. One of the textile wastes produced by the fashion industry is polyester. This shows that dependence on polyester makes the fashion industry one of the highest polluters in the world, due to emissions from production processes and non- biodegradable waste. This research focuses on how the influence of social media as communication media about fast fashion helps students understand fast fashion on the environment. This research method uses quantitative research methods. A total of 100 respondents used data collection techniques using a questionnaire survey by distributing questionnaires to be filled out by Sekolah Tinggi Agama Buddha Nalanda students. The results of this research show that exposure to social media influence a person's clothing style and fast fashion trends can harm the environment.

Strategi Marketing Public Relations PT.Global Dispo Medika Dalam Mengedukasi Produk Alat-Alat Kesehatan Kepada Pelanggan Tatik Purwaningsih; Arnold Surya Nugroho
ENGGANG: Jurnal Pendidikan, Bahasa, Sastra, Seni, dan Budaya Vol. 2 No. 2 (2022): Juni: Jurnal Pendidikan, Bahasa, Sastra, Seni, dan Budaya
Publisher : FKIP, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37304/enggang.v2i2.9127

The medical device business in Indonesia is showing rapid progress, as evidenced by the increasing number of products from international brands and new companies engaged in medical devices entering Indonesia. Based on data from the Indonesian Ministry of Health, Directorate General of Pharmaceutical and Medical Devices Development, there are 359 medical device companies in Indonesia.The purpose of this study was to determine the Marketing Public Relations Strategy implemented in educating customers about medical device products.The theory used in this study is the theory of Scoot, M, Cutlip, Center, Allen H, and Broom which formulates specific Marketing Public Relations. The research method used is descriptive through a qualitative case study approach. The results showed that the Marketing Public Relations program carried out by PT. Global Dispo Medika included: exhibition, print and publication, all of the Marketing Public Relations activities described above had been carried out in accordance with the program that had been prepared so that the implementation went well and achieved target market.

Penggunaan Statistika Bayes dalam Menganalisis Pola Suara Pemilu untuk Mendeteksi Potensi Kecurangan Tatik Purwaningsih; Yelini Fan Hardi
Jurnal Pengabdian Dian Mandala Vol. 3 No. 1 (2025): June : Jurnal Pengabdian Dian Mandala
Publisher : STP Dian Mandala Gunungsitoli Nias Keuskupan Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62200/jpdm.v3i1.225

Election integrity is a key element in ensuring democratic legitimacy, yet election fraud remains a significant threat to this process. This research aims to evaluate the use of Bayesian statistics in detecting anomalies in vote distributions that may indicate potential election fraud. In the context of elections, whose reliability is often questioned, statistical analysis becomes crucial to ensure transparency and credibility in election results. This study uses national election data collected from various polling stations (TPS), focusing on vote distribution per candidate in each TPS. A Bayesian probabilistic model is applied to analyze the observed vote distribution compared to the expected distribution. By using Bayesian inference, researchers can update the probability distribution based on the obtained data, allowing for more accurate anomaly identification. The analysis results show significant deviations in several TPS, where the observed vote distribution exhibits patterns inconsistent with the expected distribution. These anomalies are suspicious as they may indicate manipulation or errors in the vote counting process. The implications of this research suggest that the Bayesian method can be used to improve election transparency and provide a more reliable tool for detecting fraud. The future application of this technique can help increase public trust in election results and support the integrity of the democratic process. This study also recommends further development of the analytical model to expand the scope of anomaly detection and enhance fraud detection accuracy in larger and more complex elections.

Penggunaan Statistika Bayes dalam Menganalisis Pola Suara Pemilu untuk Mendeteksi Potensi Kecurangan Tatik Purwaningsih; Yelini Fan Hardi
Journal of New Trends in Sciences Vol. 3 No. 1 (2025): Journal of New Trends in Sciences
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jnts.v3i1.748

Election integrity is a key element in ensuring democratic legitimacy, yet election fraud remains a significant threat to this process. This research aims to evaluate the use of Bayesian statistics in detecting anomalies in vote distributions that may indicate potential election fraud. In the context of elections, whose reliability is often questioned, statistical analysis becomes crucial to ensure transparency and credibility in election results. This study uses national election data collected from various polling stations (TPS), focusing on vote distribution per candidate in each TPS. A Bayesian probabilistic model is applied to analyze the observed vote distribution compared to the expected distribution. By using Bayesian inference, researchers can update the probability distribution based on the obtained data, allowing for more accurate anomaly identification. The analysis results show significant deviations in several TPS, where the observed vote distribution exhibits patterns inconsistent with the expected distribution. These anomalies are suspicious as they may indicate manipulation or errors in the vote counting process. The implications of this research suggest that the Bayesian method can be used to improve election transparency and provide a more reliable tool for detecting fraud. The future application of this technique can help increase public trust in election results and support the integrity of the democratic process. This study also recommends further development of the analytical model to expand the scope of anomaly detection and enhance fraud detection accuracy in larger and more complex elections.

Social Media and Political Participation in the 2024 Elections: Survey on Generation Z Voters of Buddhist Society in Indonesia Robiyanti, Ria Restina; Tatik Purwaningsih; Joko Setyawan; Abdul Kholik
JOM Vol 5 No 4 (2024): Indonesian Journal of Humanities and Social Sciences, Desember 2024
Publisher : Universitas Islam Tribakti Lirboyo Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33367/ijhass.v5i4.6573

This study examines the influence of social media exposure on political participation among Generation Z Buddhists in Indonesia during the 2024 elections. Elections serve as a democratic mechanism allowing the populace to make decisions through majority votes. Social media has become a primary tool for political campaigns, especially targeting Generation Z, who are more active on digital platforms than traditional media. This research employs a quantitative method by surveying 400 respondents aged 17–26 using purposive sampling. The independent variable is social media exposure, measured through dimensions such as type, frequency, and duration of media use, while the dependent variable is political participation, both offline and online. Linear regression analysis shows that social media exposure significantly influences political participation (t = 2.779; sig. = 0.006 < 0.05). Instagram and TikTok are the dominant platforms, with peak usage occurring between 7:01 PM and midnight. Offline participation primarily involves discussing political issues, while online participation focuses on consuming political information. The findings reveal that social media exposure accounts for 19% of the variance in political participation, supporting the Stimulus-Response theory. This research underscores the importance of social media in enhancing political awareness among Generation Z and recommends future studies explore additional variables such as psychological and social needs and political knowledge.

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